MixDigital

BACKGROUND

Please describe your company and your position there.

I am the Director of Business Development at an international marketplace for the development of specialized education. Our academy specializes in lectures and courses in the field of digital marketing and advertising technologies.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MixDigital?

1. We needed to bring the project to the market and inform the target audience about the fact that we launched the academy.
2. Collect the first flows to the first courses offline and online

What were your goals for this project?

So, we set several goals. The first: to reach the target audience of Ukraine, Georgia, Kazakhstan, Belarus, Moldova, Russia and register them on the platform. The second: to recruit students for courses Programmatic Buying and Campaign Manager

SOLUTION

How did you select this vendor?

We held a tender from 3 x advertising agencies

Describe the scope of their work in detail.

After we selected this vendor, we had a series of discovery meeting to discuss our goals and our company's brand. The team focused on understanding what the major drivers were for our business, and they talked with several members of our team to understand the ins and outs of our company. MixDigital developed an advertising plan that included only digital tools.

Firstly, we planned to conduct an offline event in order to better get acquainted with our audience. After that, it was planned to hold 1 free online conference on programmatic in 6 countries: Ukraine, Georgia, Kazakhstan, Belarus, Moldova, Russia. Then some advertising campaigns to stimulate sales of paid products

What was the team composition?

• head of performance
• account manager
• digital-strategist
• web analyst
• ppc/programmatic specialist
• copywriter
• digital-strategist

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We gathered 100 people for our first offline event. Received 4000 registrations and 3300 people at the online conference. Attracted 3 groups of 20 people for paid courses

How effective was the workflow between your team and theirs?

The project manager that we were assigned was easy to communicate with and provided us frequent updates. We connected over the Hangouts at least once a week and used Slack for all other communication

What did you find most impressive about this company?

Their responsiveness and hard work on the result impressed us.

Are there any areas for improvement?

Things are good

BACKGROUND

Please describe your company and your position there.

I am a Business Development Director for a creative agency VIVID. We are working with local and international brand providing creative solutions and upon request we realise complex campaigns - ads production (VIVID) and promotion (Mix Digital).

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MixDigital?

Recently, there are more tenders and request for complex campaigns where advertisers expect creative solutions for ads production (brand or communication strategies, video/website/banners production) and digital promotion. Therefore, there came up a need for a digital promotion reliable vendor to realise campaigns as one team.

What were your goals for this project?

There are more than 20 campaigns (Jeep, Kia, Delta Medical, Biocodex, Richard Royal Tea, Curtis Tea, Asbis etc) we realised with Mix Digital with different goals. Main goals Mix Digital team were working on are:

1.  to build a reach up to the required volume of the target audience;
2.  to generate the required volume of quality traffic using PPC tools;
3.  to improve the unpaid results (SEO);
4.  to increase a volume of sales using Google ads and Facebook ads;
5.  to increase the reach and engagements (page likes, post likes shares, comments, views) for posts on Facebook/Instagram.

SOLUTION

How did you select this vendor?

Our reliable partners recommended Mix Digital as a digital promotion vendor.

Describe the project in detail.

We have realised many campaigns with Mix Digital as an example Curtis tea campaign. We have created digital communication platform and there was a need for complex digital promotion (traffic generation, facebook ads to increase the reach and engagements).

Mix Digital recommended the complex approach and created a digital promo strategy (which channel which goal will cover to receive the most effective results).

While campaign was going Mix Digital team were sending reports weekly base with plan/fact results, conclusions and recommendations to optimise the results to the max. Is there were any question Mix Digital team were responding with full argumentation within 1-2 working days.

What was the team composition?

The main communication is going through an account manager. However, there is always a Client Service Director who is controlling the quality of service that client receives.

Also, there is a great team of media planners, PPC specialists, digital analysts and digital strategists who join the meetings to present the proposals like a digital strategy. The whole team is very welcoming with a very high expertise in digital marketing and client service.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Each campaign that was placed brought great results and exceeded the planned KPIs in terms of cost and engagement. There also was a case when the results in factual sales from digital programmatic campaign were higher than from TV campaign. With few clients we cooperate without tenders for few years as for us and Mix Digital the mail goal is an efficiency for each campaign.

How effective was the workflow between your team and theirs?

Communication is going very smooth as account managers are very quick contacting via emails, and if there is a need they are available for phone calls and via any convenient messenger.

What did you find most impressive about this company?

The main advantage is that they always have a complex vision to maximise the efficiency of each campaign.

Are there any areas for improvement?

Mix Digital team has a great expertise in Digital Marketing and they could share their knowledge to the market organising some kind of conferences or other type of events to enrich the knowledge and understanding among advertisers.

BACKGROUND

Please describe your company and your position there.

I am a Product Marketing Manager of an Ad tech company, headquartered in Kyiv, Ukraine. Our company has over 200 employees and provides programmatic media-buying solutions for publishers, advertisers, network, and agencies. I oversee our full tech stack solution for advertisers and publishers, and networks.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MixDigital?

We contracted Mix Digital to set up analytics for the Admixer website and blog. We had technical issues with analyzing incoming traffic and making a comprehensive assessment of our audience.

What were your goals for this project?

We needed to analyze the effectiveness of incoming traffics and track inbound leads. Another objective was to improve usability and boost website performance.

SOLUTION

How did you select this vendor?

We assessed the market and gathered reviews from our industry partners. Based on the positive feedback and assessment of their previous projects, we decide to go with Mix Digital.

Describe the project in detail.

Over the course of several meetings, we decided on our objectives and goal tracking preferences. We had a couple of follow up meetings, where we reviewed the progress and discussed adjustments. Our back-end team coordinated with MixDigatal on the technical updates and set up.

What was the team composition?

We were assigned an account manager who coordinated the project, scheduled meetings, and overseen communication. We also worked alongside two analytics, who was very proactive and vastly contributed to the project improvement.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

MixDigital did an excellent job setting up analytics for our products. They set up custom goal tracking, and handy data visualization reports. MixDigital equipped our team with an investigative tool to derive insights from data and better understand our audience.

How effective was the workflow between your team and theirs?

Communication-wise, the team worked perfectly: they always responded to our feedback and requests in time. They not only timely delivered the results, but also frequently suggested improvements, and new approaches for analysis.

What did you find most impressive about this company?

We were impressed by the industry expertise of this vendor. The analytics team was very collaborative, offered us extensive options, and advised strategic approaches to data. They made an extra effort in accommodating all our needs and priorities, and consulted us on sensitive issues.

Are there any areas for improvement?

We are satisfied with the performance of MixDigital, its data-oriented approach, and timely delivered results. We have no complaints, and will gladly work with them in the future

BACKGROUND

Please describe your company and position.

I am a manager at STADA UA

Describe what your company does in a single sentence.

Pharmaceuticals 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• Create assets for the marketing campaign.

SOLUTION

How did you find MixDigital?

Other

Why did you select MixDigital over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from MixDigital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

MixDigital created all required assets for the digital marketing campaign. Video, banners, copyrighting and other stuff. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Assets delivered in time. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It's was a great pleasure to work with PM. All the matters was resolved quickly and product delivered on time. 

What was your primary form of communication with MixDigital?

Virtual Meeting

What did you find most impressive or unique about this company?

I was impressed with their fast and simple communication.

Are there any areas for improvement or something MixDigital could have done differently?

No 

BACKGROUND

Please describe your company and position.

I am the head of an online store of agreemarket.com.ua

Describe what your company does in a single sentence.

Sale of garden and vegetable products at retail and wholesale.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• Increase sales and increase the average order value

SOLUTION

How did you find MixDigital?

on recommendation

Why did you select MixDigital over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from MixDigital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Analysis of a working Google account, its analysis, launch of new advertising campaigns, reconfiguration of old campaigns, increase in ROAS and average order value

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase in average order value, reduction in advertising costs, increase in click-through rates and sales

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything is done on time and according to deadlines, work is constantly underway to improve the project, recommendations are given and our edits are followed

What was your primary form of communication with MixDigital?

Virtual Meeting

What did you find most impressive or unique about this company?

Increased sales figures even during low season with lower advertising costs

Are there any areas for improvement or something MixDigital could have done differently?

at this stage there is none

BACKGROUND

Introduce your business and what you do there.

I’m the SMM manager of a snack production company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MixDigital?

We needed to increase our brand awareness on social media and strengthen our digital presence among our target audience.

SOLUTION

What was the scope of their involvement?

MixDigital manages our Instagram and Facebook accounts, including creating visual and creative content for our brand pages.

What is the team composition?

We work with 2–5 teammates from MixDigital.

How did you come to work with MixDigital?

We found MixDigital through a referral. We chose them over other options because of their high ratings and good value for cost.

What is the status of this engagement?

We started working with MixDigital in January 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our project with MixDigital has shown positive dynamics in our key digital metrics, including content reach and engagement growth, an increase in Instagram and Facebook followers, and an improvement in our brand awareness on social media.

How did MixDigital perform from a project management standpoint?

MixDigital delivers on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

We're most impressed by MixDigital's high-quality content and the team's flexibility in making edits and working with feedback.

Are there any areas they could improve?

There's nothing MixDigital could improve on.

BACKGROUND

Please describe your company and position.

I am the Marketing Director of LLC PP ZIP

Describe what your company does in a single sentence.

Production and sale of paints, varnishes and adhesives.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

Increasing brand awareness on social media

SOLUTION

How did you find MixDigital?

Online Search

Why did you select MixDigital over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from MixDigital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Target audience Ukraine without TOT, cities 50 K+, B/W, 25-55

Task: Increase and maintain product knowledge

The goal of the RC is to maximize target reach. 

Media indicators

Showings

Plan 19,816,246

Fact 24,323,229 

Coverage

Plan 2,537,926 

Fact 4,414,500 

Frequency
Plan 7.81
Fact 5.51 

CPM

Fact -18.53%

Clicks

Plan 15,852

Fact 25,055 +58.06%

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

All targets were exceeded. The budget was spent as efficiently as possible within the targets.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team responds with the utmost flexibility to any requests and changes, even mid-progress. They are as prompt and engaged in the outcome as possible, rather than acting strictly according to a plan.

What was your primary form of communication with MixDigital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They're flexible, always available, and have a very pleasant atmosphere. You can rely on them and be confident.

Are there any areas for improvement or something MixDigital could have done differently?

for us there is no.

BACKGROUND

Please describe your company and position.

I am the Brand manager of Enzym Company

Describe what your company does in a single sentence.

Biotech Company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• Digital
• SMM
• PPC

SOLUTION

How did you find MixDigital?

Online Search

Why did you select MixDigital over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from MixDigital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

"A team that truly understands the brand and its target audience"
We approached the agency with a clear request — to refresh Pervak's digital communication and strengthen our visibility among potential audiences, while maintaining the brand's authenticity.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The result? Both creativity and measurable impact — and that’s exactly what we value in a partnership. 
On top of that, everyone at the agency is incredibly easy and pleasant to work with  

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We especially appreciate the team’s proactivity and responsiveness — even in non-standard situations, they always find effective solutions.

What was your primary form of communication with MixDigital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was how quickly the team immersed themselves in the product, conducted deep research, and came back with genuinely creative concepts.
Thanks to their work, we’ve seen a noticeable increase in social media engagement, broader organic reach, and positive feedback from our audience.

Are there any areas for improvement or something MixDigital could have done differently?

-

BACKGROUND

Please describe your company and position.

I am the Direct Marketing Specialist of B/S/H/

Describe what your company does in a single sentence.

The largest manufacturer of home appliances in Europe and one of the leading companies in the sector worldwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• Increase audience engagement and reach
• Increasing brand credibility and maintaining high standards
• Providing an efficient and comfortable workflow

SOLUTION

How did you find MixDigital?

Online Search

Why did you select MixDigital over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from MixDigital were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work:

The scope of work involved comprehensive SMM (Social Media Marketing) services and paid promotion campaigns for our household appliance pages, specifically focusing on the Bosch brand. The agency was responsible for managing and developing our presence on social media platforms, with a strong emphasis on understanding our business objectives and adapting communication strategies to resonate with our target audience. A critical aspect of their work was maintaining the high standards and brand image of Bosch throughout all digital interactions. 

Key Deliverables:

Increased Engagement: Significant improvements in user interaction and responsiveness across social media channels.
Expanded Reach: Growth in the overall audience size and visibility of our content and brand in the digital space.
Enhanced Brand Trust: Successful efforts in building and reinforcing trust in the Bosch brand among the online community.
Tailored Communication: Development and execution of communication strategies specifically adapted to our target audience.
Brand Standard Adherence: Consistent maintenance of the high standards and brand guidelines of Bosch in all SMM and paid promotion activities.
Efficient Workflow & Communication: Regular, prompt, and clear communication, ensuring a seamless and comfortable working relationship.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since the beginning of our partnership, key indicators have increased.

• Increase in engagement: This directly indicates a higher level of interaction from the target audience with the content.
• Increase in reach: This shows that the content and brand message are reaching a wider audience.
• Increase in trust in the brand in the digital space: While "trust" can be qualitative, its explicit mention as an increase suggests it was a tracked metric, possibly through sentiment analysis, brand perception surveys, or consistent positive feedback and interactions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The agency demonstrated highly effective project management, characterized by a clear and smooth workflow. They were consistently reliable in their deliveries, indicating that they delivered items on time. MixDigital's responsiveness to our needs was excellent; they were always in touch, without delay, which significantly contributed to the project's efficiency and our comfort. Their ability to quickly adapt their approach and communication to our requirements, coupled with their consistent availability, ensured that all tasks were completed efficiently and that our needs were met promptly and without delay.

What was your primary form of communication with MixDigital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I found most impressive and unique about MixDigital was their exceptional ability to combine deep business understanding with a truly seamless and comfortable collaborative experience.

• Deep Understanding & Adaptability: Their immediate grasp of our specific business goals for household appliances and their ability to adapt communication to our target audience while maintaining the high standards of the Bosch brand was outstanding. This showed not just technical skill but a profound strategic insight.
• Effortless Collaboration & Responsiveness: Beyond the measurable results (engagement, reach, trust), the "big advantage" was how "easy and comfortable" it was to work with them. Their consistent "always in touch, without delay" and a "clear and smooth" workflow created a genuinely stress-free partnership, which is a rare and highly valued quality in agency collaborations. This blend of strong results and enjoyable process truly set them apart.

Are there any areas for improvement or something MixDigital could have done differently?

Perfection is out of reach, but keep it up!

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of INTERTOP

Describe what your company does in a single sentence.

A fashion company that is the leader of Ukrainian fashion retail.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• Attracting potential customers

SOLUTION

How did you find MixDigital?

• Online Search
• Referral
• Other

Why did you select MixDigital over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from MixDigital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The goal was to attract potential customers. A retargeting campaign was launched with MixDigital, divided into channels. The result was an increase in performance due to investment in a higher-quality channel, an increase in CR and ROAS.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The main indicators for us were Revenue, DRV (share of advertising costs), CR.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The MixDigital team is very professional, they provide feedback quickly and on time. The team also monitored the processes of how the campaigns work, and if there are any problems, they promptly fix them and inform.

What was your primary form of communication with MixDigital?

Email or Messaging App

What did you find most impressive or unique about this company?

We are grateful for their efficiency and professionalism, for giving their "pros" and "cons" to all questions and suggestions and analyzing what they will lead to.

Are there any areas for improvement or something MixDigital could have done differently?

So far, we haven't found anything that could be improved, because everything is at the best level.