Maruti Techlabs

BACKGROUND

Please describe your company and your position there.

I am the Marketing Manager at Ozone. We are a professional security & surveillance equipment and solution provider having its own R&D, manufacturing, sales & service setup. We specialise in providing world class security and surveillance solutions for various industries and customer segments.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

We were looking to scale our support and lead generation in terms of new customers/new dealers/distributors, register complaints and route users to the right products. The process was consuming a lot of our time and resources, and a chatbot would help us automate that entirely

What were your goals for this project?

I wanted a scalable and robust customer support system that required minimal human involvement. Basically, a well-oiled machine that would help the company save time on repetitive tasks

SOLUTION

How did you select this vendor?

I started by doing an organic search on Google and found them listed at the top on almost any chatbot query. What I liked the most is that they have a chatbot on their website which was very similar to the one we wanted to implement, and I connected with them through the chatbot itself.

They also provide deployment and after-development services as well which is very similar to hiring a full-time employees at a much lower cost.

Describe the project and the services they provided in detail.

We are working with them to develop 2 different chatbots for our websites across different entities. They built a lead generation and customer support chatbot that routes the users to their product pages, registers their complaints, and if someone wants to get in touch with a distributor, it takes their details too.

The chatbot has an email integration which helps us receive notifications and lead details in real time.

What was the team composition?

We have one person from their team who is our contact for anything and everything related to the chatbot. They address our concerns regarding updates/changes within the bot with the rest of the core development team

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Using the chatbot has helped us capture more leads, engage more users, and communicate more effectively. Our overall productivity has improved thanks to Maruti’s assistance, and they’ve been a helpful addition.

How was project management arranged and how effective was it?

They’ve been well aware of our goals from the beginning of the project. We’ve made our requirements clear to avoid any kind of miscommunication, and they’ve established a good rapport with us because of that. The way their team handles the project makes the engagement feel like a breeze.

What did you find most impressive about this company?

Their team’s promptness and attention to detail make them stand out. They also have strong domain expertise.

Are there any areas for improvement?

I can’t think of any glaring issues with their process—we look forward to working together on different projects in the near future.

BACKGROUND

Please describe your company and your position there.

I am the Senior Digital Project Manager at a digital agency based in UAE. We are a team of digital specialists who are passionate about what we do. We work with some of the biggest B2C brands across the globe for their marketing campaigns and initiatives.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

We partnered with Maruti Techlabs to leverage their bot development services and extend the same to our clients. We see a great potential in chatbots to assist our customers in getting more ROI out of their ad-spend.

What were your goals for this project?

We launched a Messenger chatbot for a leading watch brand in the UAE, and the goal of the bot was to engage users with a quiz. If they got the answers right, they would potentially win a luxury watch.

Parallely, the bot would guide visitors on their questions around pricing, offers and more. This was a multilingual chatbot where it could engage customers in Arabic as well as English.

SOLUTION

How did you select this vendor?

Maruti Techlabs was chosen out of multiple other companies in the bot development space. They’re very professional and they understood what we wanted in our customer’s bot. From the first meeting, we seemed to share a vision for how to apply our ideas and develop the bot for such a huge brand. They gave us an estimate that was significantly less than what we had been looking at elsewhere.

Describe the project and the services they provided in detail.

Multilingual chatbot for luxury watch brand on Facebook Messenger. We gave them the conversation flow, and we got the bot ready much sooner than the timeline promised to us. We were really impressed with their quick execution and turnaround time. They also provided prompt support as and when needed.

What was the team composition?

The work was funneled through an account manager who in turn, handled the bot development team which I believe comprised of 3-4 people on this particular project.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The bot was a huge success for our client, and they saw a meteoric rise in interactions with their users. The marketing campaign was ROI positive due to the chatbot which helped engage multiple users on the Messenger platform and connect with the brand.

Because of how long I’ve been in this business, I can see pretty quickly when an outsourced team really ‘has it’ or not. Maruti Techlabs ‘has it.’ The ultimate metric, for me, is that they continue to execute and continue to show up when we need them to show up, and that’s what keeps us engaged in a productive relationship with them.

How was project management arranged and how effective was it?

They’re good at project management. Looking at their work ethic, they were very focused, dependent, and goal-oriented. Each task was well executed. If necessary, they provided objective feedback on any problems and challenges that arose. We had a productive working relationship. I don’t know if I’ve ever worked with a group that was truly excellent in that regard.

What did you find most impressive about this company?

Their work is very good. The key thing I look for when it comes to people involved in ourbusiness are people who can take responsibility and ownership over their work. I don’t want to direct people every day, telling them what to do.

We got lucky with Maruti Techlabs because they fit that mold and with our team perfectly. We don’t have to worry about finding another development partner. I could get someone tomorrow from their team that would be of incredibly high quality.

Are there any areas for improvement?

I really don’t have anything negative to say about them. For any future client, my main advice would be to have conversations with the account managers. They have a vast wealth of experience and can work in a variety of different projects.

Even with companies who aren’t sure what they’re looking for, Maruti Techlabs can help define a role based upon the experiences they’ve had within the industry.

BACKGROUND

Please describe your company and your position there.

I am the Director of Sales and Marketing at Prajapati Group. With over 20 projects in Navi Mumbai & Hyderabad encompassing over 1 Million sq. ft space, we have delivered 1500 units. By adopting fair & transparent business practices and self imposed ethical code of conduct, Prajapati Group has succeeded in creating a brand which is associated with Trust.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

The Maruti team reached out to us regarding an intuitive chatbot solution that could help us initiate conversations with visitors on our website, generate more bookings for site visits and marketing qualified leads for our sales and support team.

What were your goals for this project?

To capture leads that come to my website but are not filling up lead forms or calling us. Specially leads from outside of India who wants to initially know about our company and our projects at odd times(other than office hours).

SOLUTION

How did you select this vendor?

They had exactly what I was looking for. A work flow of conversation much like a human sales person with ability of chatbot to show building images and floor plans.

Describe the project and the services they provided in detail.

Their team developed a chatbot covering couple of our properties where users could get any and all information related to the properties they were interested in. The bot was also integrated with our ERP as well as emails, for prompt notifications across the board. We also have access to the analytics and backend for insights and bot optimization.

What was the team composition?

Their account executive Mr. Hardik was very helpful to us! He was the head of this project, and assisted us throughout the planning, conceptualization and implementation phases of the chatbot

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The entire process has been smooth with Maruti Techlabs and they’ve been really good with communication. We’re really happy with the final product, the chatbot platform, the product’s ease-of-use, and their support. Our lead generation has increased by almost 12% as we are able to engage and showcase our projects to people who come to our website immediately.

How was project management arranged and how effective was it?

They’ve been very reliable from a project management perspective. We used emails and phone calls for quick communication. They provide a done for you service, so our day to day involvement was highly reduced. They’re very proactive in connecting with us once or twice a month to see if everything is working smoothly and if there’s anything else they can do for us

What did you find most impressive about this company?

I would just like to emphasize that they’ve been very easy to work with and have been very flexible as we’ve tweaked things around. Maruti Techlabs is very agile and responsive and has a good understanding of marketing chatbots and how the real estate industry works.

They’re quite knowledgeable about this kind of product and its use cases. Additionally, they were inquisitive about our business purpose, our KPIs, and what success means to us. I found that to be very useful.

Are there any areas for improvement?

They have been upgrading the software and I hope they continue doing the same to improve and integrate new technologies.

BACKGROUND

Please describe your company and your position there.

I am the Head of International Relations & Business Development at Zydus Hospitals. We are a world class & highly sophisticated medical establishment offering all major medical specialities, sub-specialities, investigation & diagnostics facility, rehabilitation & physical therapy care under one roof.

We work with a mission to extend world class healthcare solutions to the community through advances in medical technology, medical research and by adopting best man management practices.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

Maruti Techlabs reached out to us and presented their value proposition in the form of their chatbot platform ‘WotNot’ which could assist us drive more engagement, conversations and more importantly conversions on our website through an AI based chatbot.

What were your goals for this project?

We mainly wanted our website to generate more revenue for us. We have a lot of traffic on our website, which is growing every month and found their chatbot solution to be compelling in terms of helping us truly communicate, at scale, with visitors on our website while converting them into leads - without any human intervention.

SOLUTION

How did you select this vendor?

We got their reference from a partner & found their knowledge of the healthcare space in terms of user interactions, industry challenges, as well as experience to be quite compelling.

Describe the project and the services they provided in detail.

We divided the project into two phases. The first phase included building a lead generation bot for our healthcare packages where users could pick out packages of their choice and book an appointment with us.

After the success of phase 1, we went ahead and increased the overall use case & scope of the chatbot to interact with visitors in 3 different languages. At the same time, the bot would have context based conversations, by asking users about their symptoms and connecting them to the right department for an appointment.

What was the team composition?

We had a team of one conversation designer, one back-end developer, one front-end developer and an account manager.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The chatbot helped our sales team move directly to a more personalized conversation as our team didn’t have to spend time answering basic questions or sharing information.

The team had the full customer profile and the context of the conversation through the chatbot itself, while the customer had information on our departments and medical services.

Over the span of 9 months into being live with the bot, we have generated close to 1900+ leads/appointments through the chatbot alone.

How was project management arranged and how effective was it?

They’ve done exceedingly well in terms of strategy, planning, execution, analysis and support. We would meet in person to discuss development and next steps and our account manager was always available as and when we needed any assistance with optimization or any changes.

What did you find most impressive about this company?

I have worked with several vendors over the years and I found this team has been very impressive in terms of quality, predictability, and collaboration with us to make continuous improvements. Their core team is really knowledgeable and capable. We have a great level of trust in their abilities because of the team’s consistency.

Are there any areas for improvement?

We are working on optimizing the bot even further through insights from their team and analytics to improve and iterate. In terms of service and constant support from Maruti Techlabs, we found it to be commendable and are impressed with their zest & passion.

BACKGROUND

Please describe your company and your position there.

I work as the COO at Essex India. We are India’s largest realtech company providing a real estate lead generation platform to the consumers. Our goal is to make buying and selling a home a simple, transparent and trusted process.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

We got an email from their team outlining their AI services and the work they have done with the biggest brands in the country. We were intrigued, and decided to initiate a pilot project with them to test the waters and utilize chatbots as a way of increasing conversions and generating more leads.

What were your goals for this project?

We wanted to see if this would help us increase more leads for our partners and generate more inquiries as compared to the other methods we were working on.

SOLUTION

How did you select this vendor?

We noticed that they were a top listed company and had quite a lot of content around their services which showcased that their domain expertise. That coupled with their past work, case studies and testimonials - we choose to work with them.

Describe the project and the services they provided in detail.

They built a property advisor chatbot, that suggested the right properties based on user’s requirements by asking them a series of questions. This helped us automate a level of our sales teams tasks of finding/probing for more details from the customers. At the same time, the bot communicated with the user about Essex and our brand. This was done 24/7, which helped us not having to worry about missing out on potential customers when we were out of office.

What was the team composition?

We were assigned a business analyst and a conversation designer along with their teammates that helped us to give regular updates, and make any modifications as needed on the chatbot from time to time.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The chatbot has really helped us increase our direct sales to the customers. Compared to other channels, the conversion rate was very high on the chatbot they built for us. I really liked that they understood our model, our marketing campaigns and then designed the bot that fit in seamlessly to avoid any disconnect. I’m happy with our engagement.

How was project management arranged and how effective was it?

Their client-oriented team did the best they could to achieve great results. The workflow between our teams was fast, efficient, and friendly. We had no issues communicating with the Maruti team and they were always available. We progressed smoothly through the project and could access the project manager and team whenever necessary.

What did you find most impressive about this company?

I’m highly impressed by Maruti Techlabs’ professionalism and level of knowledge. I’m highly impressed by their professionalism and level of knowledge. I appreciate the fact that client’s interests is their top priority. The team is always ready to help and are very competent in their area of business.

Are there any areas for improvement?

None. They delivered just as they promised and we’re very happy with the results.

BACKGROUND

Please describe your company and your position there.

I am the Brand Manager. We are an esteemed organization that has accomplished many prominent infrastructure as well as real estate projects. We reflect the highest benchmark in real estate industry. The well-crafted homes, offices, showrooms, and shops from our group have become landmarks of Ahmedabad, continuing to capture the imagination of its enterprising citizens.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

Maruti Techlabs connected with us and showcased their chatbot platform ‘WotNot’ which could drive more leads and help us convert as well as retain more customers across multiple channels.

What were your goals for this project?

Generate more leads and increase conversions on the website.

SOLUTION

How did you select this vendor?

The fact that they have been working with some of the biggest names in the real estate space, and had a product that fit our requirements along with data to back their statements was enough for us to make a decision.

Describe the project and the services they provided in detail.

Maruti Techlabs built our lead generation bot covering close to 10 properties from our portfolio. It was further integrated with our customer support and sales team tools along with email, in order for us to get instant notifications whenever a lead was generated, along with the full context of what the lead was looking for and what aspects of the property they were interested in. This helped our sales team move directly to the second stage of the discussion and didn’t really have to spend time answering FAQs or educating interested prospects.

What was the team composition?

We had a team of one conversation designer, one back-end developer, one front-end developer and an account manager.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Our conversions pretty much skyrocketed after the bot implementation. We used to run ads on landing pages, but with the inclusion of a smart lead generation chatbot, we were able to generate more than 160 qualified leads over the course of a weekend. We are now in the process of planning more campaigns, in order to generate more leads.

How was project management arranged and how effective was it?

They’ve done fairly well from a project management perspective. We generally used Google Hangouts as our primary tools for communicating with them. Our account manager and their team of developers were always available as and when we needed any assistance with optimization or any changes.

What did you find most impressive about this company?

As an organization, Maruti Techlabs is very supportive. They’re very fair and honest about the process, timelines, and the execution plan. You can really trust them to do their best to make the project as successful and deliver results, as promised at the time of first meeting them.

Are there any areas for improvement?

No.

BACKGROUND

Please describe your company and your position there.

ZURU Company is a disruptive, award-winning company that designs, manufactures, and markets innovative toys and consumer products. I'm the global marketing strategist and project manager, in charge of marketing campaigns and business development initiatives.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

Maruti Techlabs revamped our website and improved our strategies to drive revenue, increase signups and inquiries, and boost other key organizational metrics.

What were your goals for this project?

Our goal was to build the website that could effectively handle an influx of traffic, drive more conversions, and represent our brand well. We also wanted our website to deliver a conversational, personalized experience.

SOLUTION

How did you select this vendor?

We found them through their prior engagements with another subsidiary of our parent company. Their work and service offerings aligned with our desire to augment digital and online growth. 

Describe the project and the services they provided in detail.

We had an initial kickoff call, followed by in-person brainstorming sessions. Through a detailed understanding of our development process, tech stack, and timelines, Maruti Techlabs developed a strategy. 

They built our website to industry standards, placing more emphasis on conversions and branding. They also created an interactive chatbot that engaged with our visitors, assisted them with their queries, and track user behavior. They carried out this project over two phases.

What was the team composition?

Maruti Techlabs provided one tech lead, two backend developers, one frontend developer, one chatbot conversation designer, and one account manager.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Maruti Techlabs was truly committed to success and improvement. They successfully launched our new website and chatbot within budget and under a tight timeline. We began to see more web conversions and better engagement, which are the lifelines for any business. The chatbot also gave us rich insights into user behavior that ultimately shaped our marketing strategies.

How was project management arranged and how effective was it?

Maruti Techlabs had exceptional project management skills. They delivered on time and consistently exceeded our expectations. We mainly communicated through email and WeChat. Unlike other vendors, they were agile, responsive, and always available.

What did you find most impressive about this company?

Their highly-skilled, experienced team offered great customer service, recommended best practices, and constantly guided us through performance improvements. They proactively solved technical issues and made radical improvements to our website's performance. That's a testament to their quality work.

Our experience was extremely positive because it didn't feel like working with an offshore development company. They didn't speak in technical riddles, they understood what we really needed, and they treated us with respect and appreciation. Anyone who wants a site that delivers leads and revenue should get in touch with them.

Are there any areas for improvement?

No, I was satisfied with the whole experience.

BACKGROUND

Please describe your company and your position there.

I am the founder and director of Tablebook.me and Tablebook.ai. We offer a 24/7 digital assistant product for the restaurant industry.  

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

We hired Maruti Techlabs to build an AI-based chatbot that could handover to human agents when it came across queries that it couldn’t handle. The human handover feature was vital for us as it allowed us to bring in our human agents only when needed, while the bot dealt with the rest of the conversation.

What were your goals for this project?

The goal was to build a chatbot that complemented our final product vision. This chatbot would assist in checking availability, making, modifying, and canceling reservations for guests. This would, in turn, reduce the overhead on customer support agents and allow them to focus on other tasks.

SOLUTION

How did you select this vendor?

We found them through their content, which we found to be quite engaging and well-researched. We held a couple of introductory calls with them, and it was clear they had the requisite technical expertise and skill set to carry out a project of this nature.

Describe the project and the services they provided in detail.

Maruti Techlabs built our chatbot using their proprietary chatbot development platform, which was further integrated with our booking systems and partners. This was a natural language processing-based chatbot that could answer different questions raised by the end users around bookings and restaurant availability timings. Maruti Techlabs also developed a separate human handover feature that helped our agents jump into the conversation only when they were needed. This was an essential feature for our business as it allowed our agents to focus on other tasks while the bot managed multiple conversations at scale.

What was the team composition?

The team comprised of one tech lead, one backend developer, one frontend developer, and one account manager.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Maruti Techlabs created a functional product in a short period, which gave us a huge head start in moving forward with our product vision. We integrated with multiple restaurants and started seeing promising results while our staff could focus more on other duties.

How was project management arranged and how effective was it?

They managed the project well through open communication and useful solutions. They were forward-thinking and anticipated every issue. Their methodical approach ensures long-term solution effectiveness. Maruti Techlabs brings active project management to the partnership. Their communication is seamless, and their availability to answer questions and resolve issues is much appreciated.

What did you find most impressive about this company?

The solution's language processing and omnichannel capabilities are testaments to Maruti Techlabs’ technical skill. Ever since our first call, they continually showcased a focus on the user’s perspective of the product, which produced exceptional results. They were flexible in expanding the scope to include specific features and provided regular updates. Future clients can expect a smooth cooperation, timely communication, and a thorough partner.

Are there any areas for improvement?

No, we consider this a successful engagement.

BACKGROUND

Please describe your company and your position there.

I’m a digital marketing specialist at Kalpataru Limited. We offer world-class products in real estate, power transmission and distribution, civil infrastructure, and logistics.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

We reached out to Maruti Techlabs to build a property-focused chatbot that could interact with visitors landing on our website and collect their contact information.

What were your goals for this project?

The goal was to build an interactive chatbot that could offer a variety of services to website visitors, including an ability to address a myriad of FAQs. We were looking to engage the incoming traffic that was being brought to the website through multiple different paid campaigns. By implementing a chatbot that quickly answers questions, we were hoping to generate sales-ready leads.

SOLUTION

How did you select this vendor?

We found Maruti Techlabs listed as a top chatbot development company. Upon conducting further research, we discovered that they had experience in the fields of chatbot development and marketing automation.

When we called Maruti Techlabs, they showed a strong understanding of our needs and goals. Additionally, they offered a competitive price and were able to start working within a few days.

Describe the project and the services they provided in detail.

Maruti Techlabs built our lead generation and FAQ chatbot using their proprietary chatbot development platform. After completing the chatbot, they introduced a Salesforce integration that automatically populated leads within our sales team dashboard.

What was the team composition?

The team included a technology lead, a backend developer, a frontend developer, and an account manager.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We saw a high ROI on our ad campaigns as the chatbot converted a significant amount of traffic that landed on our site. We’d previously relied on content marketing and SEO to generate leads.

The chatbot helped us skyrocket our conversions by moving interested prospects into the second stage of the sales process. Our sales team had a new set of leads to contact every 24 hours.

How was project management arranged and how effective was it?

The team was in touch with us regarding overall progress at every stage. Also, they addressed all of our questions quickly and effectively. Every representative from Maruti Techlabs was both friendly and professional, and their explanations and responses were always clear.

What did you find most impressive about this company?

We were impressed not just by their technical skill set, but also by their ability to understand our target segment and ideal buyer persona. Ever since our first call, they continually focused on the user’s perspective, which produced exceptional results.

We were able to get on the same page extremely quickly, and they built a solution that surpassed our expectations. Furthermore, their team was proactive in identifying possible changes and managed everything effectively.

They wanted to, above all else, deliver the best customer experience possible. I would highly recommend them to a client that’s looking for quality work.

Are there any areas for improvement?

Nothing that I can think of at the moment.

BACKGROUND

Please describe your company and your position there.

I’m the digital marketing manager at Srijan Realty.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maruti Techlabs?

We hired them to build an interactive chatbot that could probe visitors on our website and offer information on different properties we’d developed, as well as those under construction.

What were your goals for this project?

We set out to complement our digital marketing strategy and drive ROI in the form of sales-ready leads. The chatbot would answer FAQs and lead visitors further down the sales funnel. This, in turn, would give our team qualified leads ready to move to a new stage.

SOLUTION

How did you select this vendor?

Someone in our network referred us to Maruti Techlabs. We found them to be the best fit relative to the myriad other vendors we were evaluating.

Describe the project and the services they provided in detail.

The built our chatbot using a proprietary chatbot development platform. We gave them an overview of the type of conversation we wanted the chatbot to have with the visitors. Maruti built the bot in less than 10 days, covering over 20 of our different properties and their details.

They integrated it with our email so whenever a lead is generated we receive a notification with the chatbot transcript embedded. There were several additional integrations with a series of microsites, as opposed to one main website, which helps us drive leads from multiple sources.

What was the team composition?

We worked a tech lead, a backend developer, a frontend developer, and an account manager.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Maruti Techlabs built a fully functional chatbot in a very short timeframe to accommodate our social media campaigns. We’re now starting to see an influx of pre-qualified leads for our sales team to contact.

How was project management arranged and how effective was it?

They were convenient, fast, and affordable. We had phone calls every other day with our account manager to update us on the project’s progress and preview upcoming deliverables. Maruti Techlabs was thoroughly engaged and as invested in this project as we were.

What did you find most impressive about this company?

Maruti Techlabs’ in-depth development approach and focus on delivering our requirements were impressive. They worked less as vendors and more as partners, brainstorming ideas and swiftly executing them. Their passion and willingness to collaborate were outstanding. We look forward to working closely with them in the future to further improve our chatbot capabilities.

Are there any areas for improvement?

We’ve already suggested several additional features that they’re working on.