Lemonlight

BACKGROUND

Please describe your company and your position there.

I am the Director of Marketing at an organization that is a leader in intercultural student exchange, offering opportunities to study abroad, host an exchange student, and/or volunteer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight?

We needed a quick turnaround video to celebrate our 75th Anniversary - it was needed primarily for an upcoming event.

SOLUTION

How did you select this vendor?

We received estimates from three vendors but decided on Lemonlight due to speed of communication, affordability, and the quick turnaround time they offered.

Describe the scope of their work in detail.

Lemonlight offered an initial meeting to determine the objectives of the project and offered a few options for us, which was appreciated. They adjusted their scope to fit our needs and were able to perform remote interviews, as this was a testimonial video. They delivered on time and what was expected (really above and beyond).

What was the team composition?

There was a sales lead and a producer, with directors assisting with interviews.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The event was a success with the video setting the tone for the weekend. It's a great addition to our anniversary webpage and youtube - we look forward to sharing on social media.

How effective was the workflow between your team and theirs?

Communication was great - workflow was streamlined and very effective.

What did you find most impressive about this company?

I really appreciated their flexibility.

Is there any area for improvement or anything that could have been done differently?

We were happy with the project through and through.

BACKGROUND

Please describe your company and your position there.

I am the Director of Marketing & Communications at a school.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight, and what were your goals?

We wanted some current brand videos that would showcase our school.

SOLUTION

How did you select this vendor and what were the deciding factors?

We've worked with Lemonlight before and have always been happy with their service, production, and videos.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We completed a creative brief and had numerous conversations about the goal and look of the videos. Going into the shoot I was confident about what we were trying to achieve. The two-day shoot was very productive and we were able to change things on the fly. I was very happy with the 12 videos that were created. I am using them for digital and social media ads.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with the account manager and the director and team.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I promoted one of the videos on Hulu and had 15,436 impressions with a reach of 2,256. We've also had success sharing on social media.

How effective was the workflow between your team and theirs?

The workflow was very effective.

What did you find most impressive or unique about this company?

I really enjoyed working with them and know that the final product will be top-notch.

Are there any areas for improvement or something they could have done differently?

No.

BACKGROUND

Please describe your company and your position there.

Marketing manager

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight, and what were your goals?

Shooting a video for our sunglasses.

SOLUTION

How did you select this vendor and what were the deciding factors?

It's Amazon team decide to work with them.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We started with a discovery meeting. Then they send us a plan of shooting, after some modification and choosing the actors, they began the shooting.

Who did you work with and what was the feedback process like?

NICK, producer

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We haven't set ads for this video yet.

Describe their project management style, including communication tools and timeliness.

They were easy to communicate with and provided updates.

What did you find most impressive or unique about this company?

Very efficient

Are there any areas for improvement or something they could have done differently?

It's better to get confirmation from the customers then start the next step.

BACKGROUND

Please describe your company and your position there.

I'm the Public Relations and Content Director at Commercial Laundries. We service multi-housing properties with laundry equipment.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight, and what were your goals?

We wanted to create a commercial that showcased what we do and how we can improve a property's laundry facility. We wanted to have a visual representation that we can have playing at tradeshows. We hired Lemonlight because they showed the most variety on animation styles and what we were looking for.

SOLUTION

How did you select this vendor and what were the deciding factors?

I browsed vendors on Google search and spoke with around four different companies before deciding on Lemonlight. I chose them because of their variety of animation styles and how great they were to talk to!

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We started with an initial meeting to go over the vision. I worked with Pedro throughout the way and he created a very exact timeline of when I would receive scripts, storyboards, first cuts, and my final edit. Each was on time, if not early! It was a very smooth process.

Who did you work with and what was the feedback process like?

Pedro! He was GREAT. I honestly felt like I was working with a best friend, even though I have never met him in person. His feedback was so supportive during the process. I always felt like I could trust him and our work was in smart hands.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

N/A

Describe their project management style, including communication tools and timeliness.

Pedro was super easy to talk to and always was prompt with his response time. I was never left feeling like I needed clarity on any aspect of the project. He was very detailed with each meeting and the timeline hardcopy he sent me.

What did you find most impressive or unique about this company?

How quick their team was to change and edit my requests on the animation styles and script! It was always taken care of so seamlessly. Their work ethic exceeded my expectations.

Are there any areas for improvement or something they could have done differently?

I have nothing to bad to report!

BACKGROUND

Please describe your company and your position there.

I'm the Director of Strategy for a insurtech software startup.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight, and what were your goals?

We used Lemonlight to create a 2 minute explainer video about our company, product, and vision. 

SOLUTION

How did you select this vendor and what were the deciding factors?

The co-founder actually got a marketing email from Lemonlight, which he forwarded on to me.  I evaluated Lemonlight along with two other competitors and picked Lemonlight due to their pricepoint and ease of communication with the salesperson. 

Describe the video(s) and the process in detail, including the project steps and all stages of production.

I was very impressed with the process.  This is the first video production I've ever been involved with and I was initially worried that the subject matter of the video would be too complicated and hard to easily explain to the video production company, but I was proven wrong. 

Lemonlight has a great project where they first get information about your company and what information you want to convey in the video.

Next, they came back with a script that I felt did a terrific job explaining our company and product. Of course, with feedback from the co-founders, we tweaked it a little, but Lemonlight provided a very strong starting point.

After the script, they came the storyboard draft. We had a few revisions and gave feedback on the types of stock footage and animation that made sense with the script.

Following the storyboard process, we received a first draf of the video. We requested they modify some of the animations and gave feedback that the stock footage should be more modern (so for example, show newer model cars) and be more obviously in the US (for example, footage of streets should reflect American road signage).  This was the most challenging part, through no fault of Lemonlight since we had very specific type of stock footage needed to explain our product.

Who did you work with and what was the feedback process like?

I worked with Pedro and he made the entire process manageable, especially given we were on a rushed timeline. He took feedback very constructively and was very accomodating to changes we requested. 

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The outcome of the project was a professional quality explainer video. We've already posted it on Youtube, and once we update our company website, we'll post it there too! We plan on sharing the video with anyone who wants to know about our company and what we do, since the concept of our software is pretty complicated. 

Describe their project management style, including communication tools and timeliness.

Very structured project management style which I appreciated. This reduced the chances of miscommunication since everything was step by step. Communication was direct and straight forward -- Pedro earned my trust! Any time my feedback left him with questions, he asked to talk to me to make sure he understood! I love this! Saves so much time in the long run to clear things up by direct communication! 

What did you find most impressive or unique about this company?

The step-by-step nature of the development really impressed me in that it made something I thought would be very difficult much more maneagable, in bite size pieces of deliverables and feedback. The communication and turnaround time was excellent and I always felt that our company's project mattered.

Are there any areas for improvement or something they could have done differently?

Maybe ask ahead of time in more detail the type of stock footage we desired.

BACKGROUND

Please describe your company and your position there.

I am founder of GetBeast.com.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight, and what were your goals?

We hired Lemonlight for video production and editing.

SOLUTION

How did you select this vendor and what were the deciding factors?

We wanted a cost effective, time efficient, but also quality video series.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

The videos were shot at our warehouse with a local crew sourced by Lemonlight and then edited by Lemonlight after that.

Who did you work with and what was the feedback process like?

We worked with the crew and then editors and the account manager. Process was smooth.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Deliverables were 10 video cuts in different lengths and formats including a 90 second+ clip.

Describe their project management style, including communication tools and timeliness.

The project was well managed with positivity.

What did you find most impressive or unique about this company?

The positive attitude throughout the project.

Are there any areas for improvement or something they could have done differently?

n/a

BACKGROUND

Please describe your company and your position there.

We are a computer component company and I am the video content and social media manager.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight, and what were your goals?

We were tasked by our partner NVIDIA to create a video ad for our Back to School Campaign showcasing our G5 laptop and NVIDIA graphics.

SOLUTION

How did you select this vendor and what were the deciding factors?

We had worked with Lemonlight about 6 months prior for another NVIDIA video ad and we liked their work and wanted to work with them again.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Deliverable was a 60 sec video ad, using stock footage

How many resources from the vendor's team worked with you, and what were their positions?

• Tyler - Creative Producer
• Danny - Senior Account Executive

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have not yet posted the video ad

How effective was the workflow between your team and theirs?

Workflow was great. Lemonlight was very accommodating of addressing notes given to us by our NVIDIA Partner

What did you find most impressive or unique about this company?

The best thing was they found ways to work within the allotted budget and completion date. The creative call helps a lot

Are there any areas for improvement or something they could have done differently?

Nothing comes to mind

BACKGROUND

Please describe your company and your position there.

Associate Producer

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight, and what were your goals?

Video Production, capture man on the street interview

SOLUTION

How did you select this vendor and what were the deciding factors?

No.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

Man on-the-street style interviews with a host

Who did you work with and what was the feedback process like?

We worked with Don Le, who was great at sourcing the crew.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

A lot fo engagement on social media

Describe their project management style, including communication tools and timeliness.

Very easy communication with the producer and crew. They made our days go by smoothly.

What did you find most impressive or unique about this company?

The number of areas crews are available.

Are there any areas for improvement or something they could have done differently?

The Grip on set was a little unprofessional.

BACKGROUND

Please describe your company and your position there.

Project manager for a marketing and communications company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight, and what were your goals?

One of our clients is starting a company and wanted a video to showcase more about them.

SOLUTION

How did you select this vendor and what were the deciding factors?

Worked with them previously and enjoyed the experience.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

Started with a discovery meeting, then everything just kind of rolled out smoothly from there based on the projected timeline.

Who did you work with and what was the feedback process like?

Worked with Trent- he was very communicative and accommodating throughout the process.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Very little edits- client was decently happy with the results each time.

Describe their project management style, including communication tools and timeliness.

Mostly communicated via email. Would have liked to make more use of the platform but I was told it was new and all the kinks weren't worked out just yet.

What did you find most impressive or unique about this company?

They showed great communication and had a solid turnaround time.

Are there any areas for improvement or something they could have done differently?

Not really- I enjoy working with them.

BACKGROUND

Please describe your company and your position there.

I am the Marketing Production Supervisor at a building materials supplier. I make sure our marketing production schedule is on time and coordinate public relations efforts for the company. We sell arch style prefabricated steel buildings.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lemonlight, and what were your goals?

We wanted to create a recruiting video for our website and hiring sites.

SOLUTION

How did you select this vendor?

I received an email and spoke with the company.

Describe the scope of their work in detail, including any steps and the final deliverables.

They interviewed some of our employees about their experiences working here. Then, they edited the video and sent us the first version. We put in our comments and they edited it until we received the final product.

How many people from the vendor's team worked with you, and what were their positions?

I worked with an account executive to tell them my idea. Then I worked with a producer to tell them our vision of the video. Another producer stepped in while the first one was on vacation.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We just received the video.

Describe their project management style, including communication tools and timeliness.

We had several meetings and they quickly responded to my emails and any questions I had.

What did you find most impressive or unique about this company?

The product's quality and communication from the team were impressive.

Are there any areas for improvement or something they could have done differently?

No