Jute Creative

BACKGROUND

Introduce your business and what you do there.

I’m the founder and president of Taxday LLC.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Jute Creative?

At the time, we had just launched the company and needed to create our branding, look and feel, and a marketing strategy.

SOLUTION

What was the scope of their involvement?

Their team helped us with our entire brand development. Everything from the logo to the color scheme to the look and feel was handled by them. They created a custom typeface along with a tagline. Additionally, they created a one-minute video that we could use to quickly introduce what we’re selling. 

What is the team composition?

We worked with Kari (Co-Founder, Jute Creative) and one other woman primarily. They brought in a graphics team from a separate company. We also worked with Mario and Barrett on the video end. 

How did you come to work with Jute Creative?

I knew Kari from previous work and mutual connections. When I saw that we would need help getting to market, I reached out. She jumped on the project to help me.

How much have you invested with them?

We’ve invested between $15,000–$20,000.

What is the status of this engagement?

The project occurred for six weeks in 2016.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It’s been tremendous. I get great feedback on the color scheme, video, and graphics on our site. The video, in particular, really helped the business get off the ground.  

How did Jute Creative perform from a project management standpoint?

Kari is terrific at project management. She can keep things on task, getting everything done on time. Policing the team vigorously, she followed up and updated us regularly. We worked over email, and she helped us stay on track with benchmarks.

What did you find most impressive about them?

Their attitude is excellent. They were great, communicative partners from start to finish. I have nothing negative to say about them. 

Are there any areas they could improve?

I didn’t have any issues with them at all.

Do you have any advice for potential customers?

Make your needs known and remain responsive throughout the engagement. They’re experienced and talented, so trust them to get it done for you.