Impacto

BACKGROUND

Please describe your company and position.

I am the Owner of Hiwi Farm Venues

Describe what your company does in a single sentence.

Rustic farm wedding venues and wedding packages. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Impacto to accomplish?

• Get found on Google for wedding venue searches in Rotorua and surrounding areas through SEO
• Generate enquiries and bookings through Google Ads targeting couples searching for wedding venues
• Build brand awareness and drive leads through Meta

SOLUTION

How did you find Impacto?

Referral

Why did you select Impacto over others?

• High ratings
• Great culture fit
• Referred to me

How many teammates from Impacto were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project involved Impacto building a new website for us along with a full digital marketing setup.

• Designed and built a new conversion-focused website with clear calls to action and enquiry forms 
• Optimised the site for SEO including site structure, on-page content, and local search targeting for Rotorua wedding venue searches 
• Optimised for AI search (AEO/GEO) so we appear in AI-generated answers on platforms like Google AI Overviews, ChatGPT, and Gemini Built and managed
• Ready to go Google Ads and Meta campaigns to build brand awareness and drive enquiries

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since the new website launched, we have seen consistent growth in organic search visibility. Within the first few months we are ranking on page one of Google for all our keywords. The site is also appearing in AI-generated search results on platforms like Google AI Overviews and ChatGPT when people search for wedding venues in Rotorua. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Caleb and the Impacto team were great to work with throughout the whole project. They got back to us quickly whenever we had questions and explained everything clearly along the way. The project ran smoothly, milestones were met, and nothing felt rushed or unclear. Communication was consistent from start to finish which made the whole process easy.

What was your primary form of communication with Impacto?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was that Impacto works like a growth partner rather than a typical agency. They handled everything including the website, SEO, GEO/AEO, Google Ads, and Meta Ads so we didn't have to juggle multiple people. Communication was straightforward throughout and we always knew what was happening.

Are there any areas for improvement or something Impacto could have done differently?

Nothing significant to flag. 

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of Davis Painters

Describe what your company does in a single sentence.

Davis Painters is an Auckland-based painting company specialising in residential and commercial painting, delivering high-quality results with attention to detail.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Impacto to accomplish?

• Increase brand visibility through AI SEO
• Improve lead quality
• Get more leads from Google Ads
• Improve web design, UX, and CRO

SOLUTION

How did you find Impacto?

Online Search

Why did you select Impacto over others?

• Good value for cost
• Company values aligned

How many teammates from Impacto were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We have been working with Impacto to grow our business through digital marketing. They have been improving our brand visibility with AI SEO, enhancing the quality of our leads, and optimising our website for a better user experience and higher conversions. Their work has included website design updates, UX improvements, CRO strategies, and ongoing performance tracking. They have also provided creative assets and campaign strategies to support our growth.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We’ve seen improvements across several key marketing areas. Our website traffic has increased, lead quality has improved, and conversion rates on our services pages have risen thanks to UX and CRO optimisations. Our brand visibility has also grown in Google and ChatGPT through their GEO strategies, and marketing campaigns now deliver more consistent, trackable results, helping us grow the business.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We’re super happy with Impacto’s project management. They deliver everything on time and keep us in the loop throughout the process with well-designed monthly reports showing what’s been done and what’s planned next. They’re always available for calls, something we struggled with at previous agencies, and respond to questions and requests quickly. They also adjust their approach whenever priorities change. Their communication and structured reporting make it easy for us to track progress and it makes us feel confident that the project is on schedule and aligned with our goals.

What was your primary form of communication with Impacto?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What we found most impressive about Impacto is that they go beyond what we expect. They don’t just deliver Google Ads/SEO results, they actively help implement other strategies to grow our business. For example, they helped us set up a CRM system and even created a full follow-up flow for our sales team. They are proactive and creative, and always willing to support us beyond the brief.

Are there any areas for improvement or something Impacto could have done differently?

Overall, our experience with Impacto has been excellent. If we were to suggest any areas for improvement, it would be providing more guidance on prioritising initiatives when multiple campaigns are running at once.

BACKGROUND

Please describe your company and position.

I am the Business Owner, Acupuncturist of Bloom Acupuncture

Describe what your company does in a single sentence.

Acupuncture and Chinese Herbal Medicine

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Digital Guys to accomplish?

• Create an e-commerce platform on my website

SOLUTION

How did you find The Digital Guys?

Referral

Why did you select The Digital Guys over others?

• High ratings
• Pricing fit our budget

How many teammates from The Digital Guys were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The project was to create an e-commerce platform within my website which run's on Wix. They were to load inital products, including gift vouchers, and set up the process in order for me to fulfill orders. I also asked for a 'How-to' guide so that I can run the platform ongoing. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

All products loaded on the website, with the ability for people to purchase online. Also to have SEO backing up the products to help increase reach. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Caleb from The Digital Guys was fantastic to work with. He responded very quickly to my requests or questions. He went above and beyond to make sure that everything worked, including contacting Wix to get me on the right platform for e-commerce. 

He provided options for me to choose from and explained how best to manage the platform. 

He delivered the project on time and within budget, and I am very happy with the results. 

What was your primary form of communication with The Digital Guys?

Email or Messaging App

What did you find most impressive or unique about this company?

Caleb had a great attention to detail, had fantastic knowledge about how e-commerce worked, and was happy to help with any query that I had. And he responded very quickly to me, so I knew the project would be a success. 

Are there any areas for improvement or something The Digital Guys could have done differently?

Nothing, they were fantastic. 

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Oahu Electric & Air, an electrical and HVAC service company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Impacto to accomplish for your electrical and HVAC service company?

I hired Impacto to improve our SEO rankings and manage our Google Ads campaigns.

SOLUTION

Can you describe the scope of work Impacto handled for this project?

Impacto has created new landing pages for our Google Ads campaigns. The team has also reworked the keywords on our website to increase our SEO ranking. Impacto is actively managing our Google Ads campaigns and adjusting them based on performance. Impacto has handled the design and content creation for the landing pages.

What is the team composition?

We’ve worked with 2–5 teammates from Impacto.

How did you come to work with Impacto?

I found Impacto through Upwork. I chose them because they had high ratings, their pricing fit our budget, they were a great culture fit, their company values aligned with ours, and I liked their team.

How much have you invested with them?

We’ve spent less than $10,000.

What is the status of this engagement?

We started working with Impacto in January 2026, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve started receiving a significant increase in the number of calls we receive, around 300%. We’ve also seen major improvements in our website traffic and ad performance. Our website clicks have gone from around 100 clicks a month to 1,500. Our cost per lead has gone down, and our conversion rate has gone up. Overall, we’ve seen an increase in website traffic and phone calls. We got almost 200 phone calls last month, going from almost 0 several months ago.

How did Impacto perform from a project management standpoint?

Impacto’s project management is fantastic. We communicate via email and messaging apps.

What did you find most impressive about them?

Impacto is very responsive and detail-oriented when it comes to managing our campaigns.

Are there any areas they could improve?

I can’t think of anything for Impacto to improve.

BACKGROUND

Please describe your company and position.

I am the Showroom Manager of ASA Tiles Australia

Describe what your company does in a single sentence.

Interior Design and Material supply

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Impacto to accomplish?

• Brand Awareness
• More customers

SOLUTION

How did you find Impacto?

Referral

Why did you select Impacto over others?

Referred to me

How many teammates from Impacto were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Impacto have been an excellent SEO partner. Caleb and the team are proactive, transparent and focused on outcomes, not vanity metrics. We’ve seen steady improvements in visibility and lead quality and appreciate their clear reporting and strategic input.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Website conversions, phone calls increases, walk in increase

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always excellent, timley and very imformative

What was your primary form of communication with Impacto?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They have very clear communications and ideas. Knew about the industyy and had great adivce

Are there any areas for improvement or something Impacto could have done differently?

no