Impacto® is an Auckland-based New Zealand search marketing agency founded in 2021. We specialise in SEO & AI SEO, Google Ads, Meta Ads, ChatGPT Ads, website design and conversion rate optimisation (CRO).
Your customers are searching. Give them a reason to choose you. We help businesses get found across Google, Facebook, Instagram and AI platforms such as ChatGPT, Google AI Overviews, Claude and Perplexity. From the first question to the final comparison, we work to put your business in front of people actively researching your products and services.
Traffic alone doesn’t pay the bills. We connect paid advertising, organic rankings, website structure and conversion tracking to turn visibility into enquiries and sales. Every part has a job to do: attract the right people, earn their confidence and get them to take action.
Get found. Get chosen. Get more from your marketing.
Our services include: - Website design and development - SEO targeting commercial intent and local demand - AI visibility optimisation for large language models (LLMs) and generative search results - Google Ads strategy, setup and ongoing optimisation - Meta Ads campaigns across Facebook and Instagram focused on leads and sales - ChatGPT Ads - Conversion tracking, call tracking and CRM attribution - Landing page optimisation and conversion rate optimisation
We work mainly with service businesses across New Zealand and Australia, including trades and construction companies, health and beauty clinics, lawyers, accountants, other professional services and industrial B2B companies.
If your website gets traffic but barely any enquiries, your leads are inconsistent, or you can’t see what your marketing spend delivers, it’s time to raise the standard.
We help you identify what’s holding performance back and focus on what moves the business.
Impacto offers competitive pricing and good value for cost, as highlighted by clients who report significant ROI and improved lead quality. Investments range from $10,000 to $25,000, with clients appreciating timely delivery and effective communication throughout their projects.
While Impacto excels in many areas, one client suggested that the company could provide more guidance on prioritizing initiatives when multiple campaigns are running simultaneously.
Proactive and Creative Approach
Impacto is recognized for its proactive and creative approach, often going beyond the project scope to implement additional strategies that support business growth. Clients appreciate this added value.
Proficiency in SEO and Digital Marketing
Impacto's expertise in SEO and digital marketing is highly valued by clients. They have successfully improved search engine rankings, increased organic traffic, and optimized websites for better visibility in AI-generated search results.
Effective Lead Generation and Business Growth
Impacto has consistently delivered significant increases in leads and business growth for clients across various industries. Clients have reported substantial improvements in lead quality, conversion rates, and overall business performance, thanks to Impacto's targeted strategies.
High Client Satisfaction and Retention
Clients express high levels of satisfaction with Impacto's services, often noting that they would recommend the company to others. The team's ability to meet or exceed expectations contributes to ongoing client relationships.
Impressive Technical Skills and Knowledge
Clients frequently highlight Impacto's technical expertise and knowledge, particularly in areas like AI SEO, Facebook Ads, and website optimization. This expertise contributes to the successful execution of projects.
Conversion OptimizationDigital StrategyPay Per Click
$50,000 to $199,999
Mar. 2025 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their skill set and overall ability to show results have stood out."
Jun 26, 2026
Owner, Sydney Sparky
Peter Donovan
Verified
Home Services
Sydney, Australia
11-50 Employees
Online Review
Verified
Impacto provides PPC and landing page optimization services for an electrical services company. The team manages Google Ads campaigns and optimizes landing pages to increase conversions.
Impacto has successfully increased Google Ads leads by 40% and improved the landing page conversion rate from 2% to 5%. As a result, the client has received over 20 inbound inquiries per month. Impacto's team is responsive, communicative, and skilled at producing results.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Owner of Sydney Sparky
Describe what your company does in a single sentence.
Residential and Commercial electrician
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Impacto to accomplish?
Get more leads
Improve the conversion rate of our landing pages
SOLUTION
How did you find Impacto?
Online Search
Clutch Site
Why did you select Impacto over others?
High ratings
Company values aligned
Case Studies/Proof
How many teammates from Impacto were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Dedicated Google Ads campaigns targeting local electrical services
Ongoing ad management and optimisation to keep cost per lead down
Landing page improvements to turn more visitors into enquiries
Monthly performance report with results and recommendations
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Reduced cost per lead from $100 to $68 within the first 60 days
Increased leads from Google Ads by 40% over 3 months
Improved landing page conversion rate from 2% to 5%
Average of 20+ inbound enquiries per month
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Monthly reports were delivered on time and clearly laid out what was working and where we were headed. Any questions we had were answered quickly. Communication was straightforward.
What was your primary form of communication with Impacto?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Their skill set and overall ability to show results have stood out.
Are there any areas for improvement or something Impacto could have done differently?
no
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
SEO Services for Interior Design & Material Supply Co
Digital StrategySearch Engine Optimization
$10,000 to $49,999
Mar. 2025 - Ongoing
5.0
Quality
4.5
Schedule
5.0
Cost
4.5
Willing to Refer
5.0
"They have very clear communications and ideas."
Feb 19, 2026
Showroom Manager, ASA Tiles Australia
Dean Short
Verified
Construction
Brisbane, Australia
1-10 Employees
Online Review
Verified
Impacto provides SEO services for an interior design and material supply company. The team works to improve the client's brand awareness and customer base.
Impacto has helped the client achieve measurable outcomes such as increased website conversions, phone calls, and walk-ins. Impacto's team is proactive, transparent, and outcome-focused. They provide clear communication and are knowledgeable about the industry.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Showroom Manager of ASA Tiles Australia
Describe what your company does in a single sentence.
Interior Design and Material supply
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Impacto to accomplish?
Brand Awareness
More customers
SOLUTION
How did you find Impacto?
Referral
Why did you select Impacto over others?
Referred to me
How many teammates from Impacto were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Impacto have been an excellent SEO partner. Caleb and the team are proactive, transparent and focused on outcomes, not vanity metrics. We’ve seen steady improvements in visibility and lead quality and appreciate their clear reporting and strategic input.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Website conversions, phone calls increases, walk in increase
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Always excellent, timley and very imformative
What was your primary form of communication with Impacto?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
They have very clear communications and ideas. Knew about the industyy and had great adivce
Are there any areas for improvement or something Impacto could have done differently?
If you’re not seeing exactly what you need here, send this company a custom message.
You can talk about your project needs, price, and timeline to get started on your project.
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