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Interfaces, Products & AI, Built by One Team

Idea Fueled is a full-stack agency that designs and builds interfaces, digital products and AI-powered experiences for SaaS companies, startups, agencies and growing businesses.

Most teams juggle a design studio, a development shop and a marketing vendor. We bring UX research, UI design, engineering and launch support into one founder-led team, so ideas move from wireframe to working product without hand-off gaps.

What we build

  • Min project size
    $1,000+
  • Hourly rate
    $25 - $49 / hr
  • Employees
    10 - 49
  • Locations
    Sahibzada Ajit Singh Nagar, India
  • Year founded
    Founded 2019

Overview by:

Reviewer avatar
Esha Mohindru
Founder & CEO About the Team

1 Locations

  • Sahibzada Ajit Singh Nagar , India

Select Focus Area
Application Platforms
Amazon Application Development Framework
100%
AI Technologies & Models
Anthropic
50%
Open AI GPT-3
50%
CMS Focus
Frameworks and CMS
Programming & Scripting
PHP
100%
User Experience Focus
Industries
Construction
10%
Dental
10%
Food & Beverage
10%
HVAC
10%
Home Services
10%
Real estate
10%
Roofing
10%
eCommerce
10%
Education
5%
Hospitality & leisure
5%
Legal
5%
Medical
5%
Clients
Small Business (<$10M)
50%
Midmarket ($10M - $1B)
35%
Enterprise (>$1B)
15%
Certified in:
UX/UI Design Web Development WordPress CMS React

Pricing Snapshot

Min. project size $1,000+
Avg. hourly rate $25 - $49 /hr
Rating for cost 4.9 /5

What Clients Have Said

Idea Fueled offers competitive pricing and delivers good value for cost, with project costs typically under $10,000. Clients highlight their responsiveness, timely delivery, and high-quality results, often leading to improved website performance and user engagement.

This summary is based on verified Clutch reviews.

Most Common Project Size

< $10,000 based on 31 reviews
< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Select a service to see pricing information

Highly Rated Similar Providers

Idea Fueled Review Insights

Overall Review Rating

4.9
  • Quality 4.9
  • Schedule 4.9
  • Cost 4.9
  • Willing to Refer 4.9

Top Mentions

Review Highlights

  • Room for Improvement in Proactive Updates

    Some clients suggest that Idea Fueled could enhance their service by providing more proactive updates and clearer documentation throughout project phases to further strengthen client relationships.

  • Proficient in Website Development

    Idea Fueled is praised for its expertise in designing and developing websites with modern UI/UX, timely delivery, and bug-free features. Clients from various industries have highlighted their ability to create appealing and functional websites that enhance user experience and business outcomes.

  • Excellent Communication and Responsiveness

    Idea Fueled is noted for its excellent communication skills, prompt responses, and ability to understand client requirements thoroughly. This has led to smooth project execution and high client satisfaction.

  • Effective Content and Digital Marketing

    Clients appreciate Idea Fueled's role in improving digital marketing efforts, including social media management, content creation, and lead generation, resulting in increased engagement and brand visibility.

  • High Client Satisfaction and Repeat Business

    Numerous clients express high satisfaction with Idea Fueled's services, often leading to repeat business and ongoing collaborations. Their commitment to client success and high-quality outcomes is a recurring theme.

  • Attention to Client Feedback

    Idea Fueled is recognized for their attentiveness to client feedback and ability to incorporate suggestions into their work. This has been crucial in ensuring the final product meets client expectations.

Idea Fueled Reviews

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Website Design for Marketing & Advertising Startup

  • UX/UI Design
  • Less than $10,000
  • Jan. - Feb. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"I appreciated their expert suggestions."

Feb 1, 2022
Founder, Marketing & Advertising Startup
Anonymous
Verified
  • Advertising & marketing
  • London, England
  • 1-10 Employees
  • Online Review
  • Verified

Idea Fueled designed a website for a marketing and advertising startup. The team overhauled the page based on the existing design system and client feedback. 

Website Design for Motorcycle Parts Company

  • Web Design
  • Less than $10,000
  • Aug. - Oct. 2021
4.5
Quality
4.5
Schedule
5.0
Cost
4.0
Willing to Refer
4.5

"The designs were made very professionally."

Jan 28, 2022
Director, My Megaparts
Pisit Leelapatana
Verified
  • Automotive
  • Bangkok, Thailand
  • 11-50 Employees
  • Online Review
  • Verified

Idea Fueled revamped a website for a motorcycle parts company. The team discussed the requirements and created wireframes and mockups, making the website more responsive. 

UI/UX Design for Hospitality Startup

  • UX/UI Design
  • Less than $10,000
  • Nov. - Dec. 2021
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They were a superb ideation partner who took our MVP vision above and beyond."

Jan 7, 2022
CEO, Hospitality Startup
Anonymous
  • Hospitality & leisure
  • San Francisco, California
  • 1-10 Employees
  • Online Review

Idea Fueled was hired by a hospitality startup to build an MVP design for a hospitality app. The team led an ideation process and created prototypes before delivering the final MVP design for the client's app.

UX Design for Astrology Website

  • UX/UI Design
  • Less than $10,000
  • Nov. 2020 - Ongoing
4.5
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"Puneet gets the job done. He demonstrates attention to detail and good taste."

Jun 15, 2021
Founder, Trology
Anonymous
  • Media
  • Boston, Massachusetts
  • 1-10 Employees
  • Online Review

An astrology site startup wanted to create a two-sided marketplace for astrology videos. They partnered with Puneet to be in charge of the UX design for the entire platform.

POS System Dev for Fastfood Chain

  • Custom Software Development UX/UI Design
  • $1,000,000 to $9,999,999
  • Jan. - Nov. 2020
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"Very easy and readily available to work even on weekends. The standard and quality of work are very high."

Dec 28, 2020
Director, Business Solutions Company
Anonymous
  • Information technology
  • Singapore
  • 11-50 Employees
  • Online Review

Idea Fueled developed the software solution for the POS system that was being built by a business solutions company for a large fastfood chain. 

Showing 51-55 of 55 Reviews

Our Story

Idea Fueled started in 2019 when Esha Mohindru and Puneet Chopra saw clients losing time and money coordinating separate design, development and marketing vendors. They built one team that owns the whole journey, from the first wireframe to a live product. Today our designers, engineers and marketers work from Mohali and Edmonton for clients across United States, Canada, Australia, Europe, Asia and the Middle East, and the founders still review every major decision.

Meet the Team

Esha Mohindru

Esha MohindruFounder & CEO

Esha leads strategy and client partnerships at Idea Fueled. She shapes positioning, content, SEO and growth on every engagement and is the first person new clients speak with.

Puneet Chopra

Puneet ChopraCo-founder

Puneet leads design and engineering. He sets the quality bar for every interface and build, reviews key UX and architecture decisions, and oversees product and AI development from prototype to launch.

What Sets Us Apart

Design, Engineering and Marketing, One Team

Researchers, designers and engineers sit in the same team, so what gets designed is what gets shipped. No hand-off gaps between a design studio and a dev shop.

Founder-Led on Every Project

Our founders review strategy, design and architecture on every engagement. You get senior judgment and fast decisions, not a chain of account managers.

Built for Products and AI

We design and build interfaces for SaaS and AI tools, and add AI features such as assistants, smart search and automated workflows where they solve a real user problem.

Locations (1)

Unit No. 805, TOWER-B, Bestech Business Tower, Parkview Residence Colony, Tarf Kumbra Sahibzada Ajit Singh Nagar, India 160062

41 - 49

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