# FocusReactive FocusReactive Reviews (23), Pricing, Services & Verified Ratings - Premier Verified - 4.9 out of 5 average review rating - 8 connections joined FocusReactive's Network [Visit Website](https://focusreactive.com/?utm_source=clutch.co&utm_medium=referral&utm_campaign=directory) [Get a Custom Proposal](https://clutch.co/profile/focusreactive) **Succeeding in critical tasks that requires focus** FocusReactive is an engineering headless CMS and eCommerce agency specializing in Next.js development and composable content architecture. The agency is an official partner of Sanity, Storyblok, Contentful, and Payload CMS, and works across all four platforms based on project requirements rather than preference. Every project ships with content architecture, editorial workflows, AI SEO, and performance optimized for predictable scaling. As a headless CMS company, we design systems that scale seamlessly across code, content, and team, e.g new builds, CMS migrations, and full platform replatforms. Typical engagements cover content architecture, editorial workflow design, performance engineering, and long-term governance. Projects commonly involve migrating from legacy platforms such as WordPress or Webflow to modern, API-first headless stacks. We evolve your content managements systems, not just deliver them. **Outcomes FocusReactive target:** - Marketing teams able to publish and launch campaigns independently, without engineering involvement - Content systems that scale across codebases, content models, and team size - Migrations that carry over SEO equity, editorial workflows, and performance benchmarks - Reusable, production-tested architecture designed to evolve as business requirements change ## Company Information - Minimum project size: $10,000+ - Hourly rate: $50 - $99 - Number of employees: 10 - 49 - 4 Locations: - Amsterdam, Netherlands (Headquarters) - London, England - Warszawa, Poland - New York, NY - Founded in 2019 - 1 languages: English - 7 timezones: Australia Central Time (ACT), Central European Time (CET), Canada Newfoundland Time (CNT), Central Standard Time (CST), Israel Daylight Time (IDT), Hawaii Standard Time (HST), South African Standard Time (SAST) ## Services, Focus Areas, Industries, and Clients ### Service Lines - 50% Web Development - 20% Custom Software Development - 20% E-Commerce Development - 10% Web Design ### Focus Areas - Frameworks and CMS: - 100% NextJS - Programming & Scripting: - 90% JavaScript - 10% Typescript - CMS Focus: - 80% Sanity CMS - 10% Joomla CMS - 10% Netlify - Application Platforms: - 60% Other app platform - 20% Amazon Application Development Framework - 20% Azure Platform - E-commerce Systems: - 50% Shopify - 20% Medusa Commerce - 20% Other ecommerce systems - 10% Swell Commerce ### Industries - 10% Gambling - 10% Information technology - 10% Hospitality & leisure - 10% Medical - 10% Media - 10% Advertising & marketing - 10% Financial services - 10% Business services - 10% eCommerce - 10% Education ### Clients - 80% Small Business (<$10M) - 10% Midmarket ($10M - $1B) - 10% Enterprise (>$1B) ## Pricing Snapshot Average rating for cost based on this provider's reviews: 4.8 out of 5 **What Clients Have Said** *(This summary is based on verified Clutch reviews.)*: FocusReactive offers competitive pricing and good value, with project costs ranging from $10,000 to $100,000. Clients appreciate their budget alignment and reliable delivery, contributing to successful project outcomes. **Most Common Project Size**: $50,000 to $199,999 based on 16 reviews *(Pricing information for this provider is based on reviews where the project size was available.)* ### Pricing by Service - Web Development: $50,000 to $199,999 based on 9 reviews - Custom Software Development: $50,000 to $199,999 based on 4 reviews - E-Commerce Development: Less than $10,000 based on 3 reviews - Web Design: $10,000 to $49,000 based on 3 reviews - Mobile App Development: $50,000 to $199,999 based on 2 reviews - Search Engine Optimization: Less than $10,000 based on 2 reviews - CRM Consulting and SI: $10,000 to $49,000 based on 1 review - IT Strategy Consulting: Less than $10,000 based on 1 review - Other IT Consulting and SI: Less than $10,000 based on 1 review - IT Staff Augmentation: $50,000 to $199,999 based on 1 review - API Development: Confidential based on 1 review ## Reviews Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews) ### FocusReactive Review Insights Overall Review Rating: 4.9 - Quality: 4.9 - Schedule: 4.8 - Cost: 4.8 - Willing to Refer: 4.9 ### Top Mentions - Timely (12 mentions) - Communicative (8 mentions) - High-quality work (4 mentions) - Professional (4 mentions) - Team players (3 mentions) - Collaborative (2 mentions) - Efficient (2 mentions) - Experienced (2 mentions) - Flexible (2 mentions) - Proactive (2 mentions) - Receptive (2 mentions) - Unique expertise (2 mentions) - Well-organized projects (2 mentions) - Accommodating (1 mentions) - Autonomous (1 mentions) - Exceeds expectations (1 mentions) - Great project management (1 mentions) - Hard working (1 mentions) - Knowledgeable (1 mentions) - Trustworthy (1 mentions) ### Review Highlights **Adaptability to Client Needs** The team is noted for adapting well to client needs, integrating seamlessly with client processes, and being flexible with last-minute changes without affecting project timelines. **Efficient Project Management** Clients appreciate FocusReactive's structured approach to project management, with clear timelines, regular updates, and efficient communication. Deliverables are consistently on time, often exceeding client expectations. **Effective Use of Tools and Technology** Clients appreciate FocusReactive's effective use of modern tools and technologies, such as Trello, Slack, and Figma, to facilitate efficient project management and collaboration. **Successful Project Outcomes** Projects completed by FocusReactive often result in measurable improvements, such as increased site speed, enhanced SEO, and better user experiences, which are noted by multiple clients. **Improvements in Testing and QA** Some feedback suggests that FocusReactive could benefit from more thorough testing and QA processes, although clients noted the team's willingness to address feedback promptly. **Positive Client Relationships** FocusReactive is often seen as an extension of the client's internal team, with many clients expressing satisfaction with the collaborative and supportive nature of their partnership. **Proven Technical Expertise** FocusReactive's clients consistently praise their technical prowess across various projects, including API development, CMS migrations, and headless architecture. Their expertise in platforms like Next.js, Storyblok, and Vercel is frequently highlighted. **Areas for Improvement in Proactivity** Some clients suggest that FocusReactive could further enhance their value by proactively recommending optimizations and improvements based on best practices, rather than primarily responding to client requests. **Responsive and Communicative Team** The team at FocusReactive is noted for their responsiveness and communication skills, effectively using tools like Slack, email, and virtual meetings to maintain clear and consistent communication. **Successful Deliverables and Results** The company has a track record of delivering successful projects that meet or exceed client expectations, resulting in improved site performance, increased user engagement, and enhanced scalability. ### FocusReactive Reviews #### Web Development for Weather Technology Company (Featured Review) **The Project** - Services: Web Development - Project size: $50,000 to $199,999 - Project length: Mar. 2026 - Ongoing **Project Summary**: FocusReactive has developed a website for a weather technology company. Their work focuses on front- and backend development, deployment, and form configurations. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Head of Marketing, Weather Technology Company - Industry: Information technology - Client size: 201-500 Employees - Review Type: Online Review - Verified **The Review** — Mar 30, 2026 **Feedback Summary**: FocusReactive has successfully provided weekly releases of new features and components, quick fixes and adaptations when needed, and quick responses to all questions. The team delivers items on time without compromising quality. Their technical expertise has also been key to the project's success. ""FocusReactive has very technically talented people."" **BACKGROUND** Introduce your business and what you do there.I’m the head of marketing at a weather technology company. We deliver advanced weather and environmental data solutions, providing historical, real-time, and forecast insights to help businesses turn weather challenges into opportunities. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish for your business?We needed to design and develop a new modern website with good performance, UX, and conversion capabilities. The site also needed to scale with us and our business, without locking us into a platform or vendor. The goal was to achieve independence for our marketing team and not rely on developers. **SOLUTION** What was the scope of their involvement?FocusReactive has provided software development for a fully new website, including backend and frontend development, deployment, and form configurations. The team has also worked with a design partner.What is the team composition?We’ve worked with 2–5 teammates from FocusReactive.How did you come to work with FocusReactive?We found them through an online search. We chose them over other options because they had high ratings, were close to our location, offered pricing that fit our budget, had a strong culture fit, offered good value for the cost, and aligned with our company values.How much have you invested with them?$50,000 to $100,000What is the status of this engagement?We started working with them in March 2026, and the engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?FocusReactive provides weekly updates and demos, weekly releases of new features and components, quick fixes and adaptations when needed, and quick responses to all questions. The most significant results are our marketing independence, a modern backend, and site speed. Our team is fully enabled to create new pages without any development help. The site is much faster than before, and it looks and feels like a website should today.How did FocusReactive perform from a project management standpoint?FocusReactive has delivered on time. They have very good project management. The team is proactive and communicates well. They provide frequent updates and clear communication about what they’re working on, what they’ll deliver, and what they need from us. We communicate through virtual meetings and messaging apps.What did you find most impressive about them?FocusReactive has very technically talented people. They’re very helpful, reactive, and proactive. They’re nice people to work with and always have positive vibes. They’re also up for a challenge.Are there any areas they could improve?Communication about the remaining budget could be a bit more structured. --- #### E-Commerce Development for UI/UX Design Studio **The Project** - Services: E-Commerce Development - Project size: $50,000 to $199,999 - Project length: July 2025 - Mar. 2026 **Project Summary**: FocusReactive developed an e-commerce platform for a UI/UX design studio. The team used MedusaJS for the commerce backend, Payload CMS for content management, and NextJS for the frontend. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Account Manager, Habitat - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jun 17, 2026 **Feedback Summary**: FocusReactive delivered an exceptionally fast e-commerce platform that scored excellently on Core Web Vitals. The team demonstrated a clear understanding of the headless architecture and had real hands-on experience with both MedusaJS and Payload. They also communicated clearly. ""What impressed us was their ability to implement our Figma designs with pixel-level accuracy."" **BACKGROUND** Please describe your company and position.I am the Account Manager of HabitatDescribe what your company does in a single sentence.Habitat is a UI/UX design studio based in Rivne, Ukraine. We specialize in crafting digital product design for web and mobile - from brand identity through to high-fidelity prototypes and design systems. Our clients range from early-stage startups to established businesses looking to elevate their digital presence. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish?We needed a reliable development partner to bring a client’s eCommerce platform to life. We had completed all the design work in-house — full UI/UX in Figma — and needed a team that could implement it with precision using a modern headless stack: MedusaJS for the commerce backend, Payload CMS for content management, and NextJS for the frontend. The key requirements were performance (Core Web Vitals), maximum content flexibility for the client, and a clean handoff that we could maintain going forward. **SOLUTION** How did you find FocusReactive?We discovered FocusReactive through research into specialized Next.js and headless CMS agencies.Why did you select FocusReactive over others?High ratingsGreat culture fitCompany values alignedtechnical depthHow many teammates from FocusReactive were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.The project had several key layers: development of the eCommerce storefront in Next.js based on our Figma designs, integration with MedusaJS for product catalog, cart, and checkout flows, Payload CMS setup for content management, performance optimization for fast load times and strong Core Web Vitals scores, and a final QA and handoff phase with documentation for the client. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?The site speed. We had ambitious performance targets, and FocusReactive genuinely delivered — the final product loads exceptionally fast and scored excellently on Core Web Vitals. Beyond the numbers, what impressed us was their ability to implement our Figma designs with pixel-level accuracy while also suggesting meaningful technical improvements along the way.Describe their project management. Did they deliver items on time? How did they respond to your needs?Development was tracked through Trello, with tasks broken down by sprint. We had a shared board that gave us clear visibility into what was in progress, in review, and done at any given time. It was simple but effective — we never felt lost in the process.Day-to-day communication happened in Slack — fast, async, and always responsive. Figma was our shared source of truth for design handoff and feedback. Notion was used for documentation, decisions, and meeting notes. We had regular sync calls to review progress and align on priorities. Overall, the communication and project management felt very structured without being bureaucratic. Everything was delivered on time every time.What was your primary form of communication with FocusReactive?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?First, their technical depth — they clearly understood the headless architecture we were building toward, not just the surface-level implementation. Second, they had real hands-on experience with both MedusaJS and Payload, which was non-negotiable for us given our stack. Third, they communicated clearly from day one: the discovery call felt like talking to engineers, not salespeople. That gave us confidence they’d be a true partner rather than just an executor.Are there any areas for improvement or something FocusReactive could have done differently?At the start of the project, the onboarding and initial scoping phase took a bit longer than we’d hoped — some back-and-forth on estimates and technical decisions. Nothing critical, and it smoothed out quickly, but slightly faster project kickoff would be welcome next time. --- #### Frontend Dev & Third-Party Integrations for Healthcare AI Co **The Project** - Services: CRM Consulting and SI, Web Development - Project size: $10,000 to $49,999 - Project length: July - Aug. 2025 **Project Summary**: FocusReactive developed a production-ready Next.js frontend for a healthcare AI company. The team integrated Storyblok as the CMS and Google Analytics and HubSpot as third-party tools. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CCO, Ryte.ai - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Sep 15, 2025 **Feedback Summary**: FocusReactive delivered a scalable solution with faster page loads and publishing cycles. The team managed the project well, delivered on time, and was quick to respond to the client's needs and feedback. Their ability to translate requirements into an optimal solution stood out. ""FocusReactive managed the project exceptionally well."" **BACKGROUND** Please describe your company and position.I am the CCO of Ryte.aiDescribe what your company does in a single sentence.Ryte transforms raw healthcare data into cutting-edge healthcare AI. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish?Integrate third-party tools: Hubspot, Google AnalyticsImplement Storyblok—a visual, block-based headless CMS—so the team can manage content without developer supportImprove website's performance and speed **SOLUTION** How did you find FocusReactive?Online SearchWhy did you select FocusReactive over others?Pricing fit our budgetCompany values alignedHow many teammates from FocusReactive were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.The scope of work included a migration from an outdated platform to a modern headless architecture, delivering a new Next.js frontend and integrating Storyblok for streamlined content. Key Deliverables Production-ready Next.js frontend (responsive, performant). Storyblok CMS configured with roles/permissions, workflows, and content types; visual page builder with reusable blocks. Third-party integrations: Google Analytics and HubSpot CRM. Outcome: faster publishing cycles and developer-independent content updates. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Our content team praised the usability of the new Storyblok CMS; we’re also seeing faster page loads, and the modern stack gives us a scalable foundation for growth.Describe their project management. Did they deliver items on time? How did they respond to your needs?FocusReactive managed the project exceptionally well—delivering on schedule and responding quickly to our needs and feedback from start to finish, clearly committed to our success.What was your primary form of communication with FocusReactive?Virtual MeetingWhat did you find most impressive or unique about this company?We were impressed by the team’s ability to translate the client’s requirements into a optimal, cost-effective solution informed by their experience. They invested time to clearly articulate the rationale, securing alignment and putting the project on the right course.Are there any areas for improvement or something FocusReactive could have done differently?Results have been strong, and the engagement with FocusReactive continues. We’re excited for the next phase. --- #### Website Development for Healthcare Company **The Project** - Services: Custom Software Development, Mobile App Development, Web Development - Project size: $50,000 to $199,999 - Project length: Sep. 2024 - Jan. 2025 **Project Summary**: FocusReactive developed a website for an AI-driven healthcare company. The team built a backend system and implemented integrations and automations. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Operations Manager, Healthcare Company - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Mar 26, 2025 **Feedback Summary**: FocusReactive's automation reduced the client's manual data entry by 40%. The site's loading time was reduced by 20%, and the CMS system allowed the client to update content 50% faster. FocusReactive utilized a structured approach with clear timelines and well-defined milestones. ""What I found most impressive and unique about this company was their exceptional team."" **BACKGROUND** Please describe your company and position.I am the Operations Manager of a healthcare company.Describe what your company does in a single sentence.We're a pioneering AI-driven healthcare company transforming drug development through its advanced clinical trial simulations **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish?Website Development and Automations **SOLUTION** How did you find FocusReactive?ReferralWhy did you select FocusReactive over others?High ratingsGood value for costReferred to meHow many teammates from FocusReactive were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We worked with the developers at Focus Reactive for almost 4 months on developing our website, building a backend system, and implementing critical integrations. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Improved User Experience: Feedback from our visitors has been overwhelmingly positive, highlighting the enhanced navigability and overall user experience of the website.Efficient Content Management: The CMS system has significantly streamlined our content management process. Our team can now update content 50% faster than before, without requiring extensive technical knowledge.Seamless Integrations: The critical integrations implemented have worked flawlessly, ensuring that our various systems communicate efficiently and reducing manual data entry by 40%.Consistent Performance: The website's performance and loading times have improved, with a 20% reduction in load-time, contributing to a better user experience and lower bounce rates.Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project management was outstanding. They utilized a structured approach with clear timelines, regular updates, and well-defined milestones. Communication was consistent and transparent, ensuring we were always informed about the project's progress.What was your primary form of communication with FocusReactive?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What I found most impressive and unique about this company was their exceptional team. They were not only highly professional and skilled but also incredibly pleasant and understanding. Are there any areas for improvement or something FocusReactive could have done differently?Nothing that related to our project --- #### Web Design for Brand Innovation Consultancy Firm **The Project** - Services: Mobile App Development, Web Development - Project size: Confidential - Project length: Aug. - Nov. 2024 **Project Summary**: A brand innovation consultancy hired FocusReactive to redesign their e-commerce website. After auditing the old website, the team used Figma to create a new design and build the product. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.5 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director Operations, The Mighty Shed - Industry: Advertising & marketing - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Nov 15, 2024 **Feedback Summary**: FocusReactive completed the project on time and added extra tasks without compromising the schedule. As a result, the client was pleased with the new site's look and feel. FocusReactive held weekly virtual meetings to share accomplishments and questions. They were organized and flexible. ""FocusReactive was very communicative and organized."" **BACKGROUND** Please describe your company and position.I am the Director Operations of The Mighty ShedDescribe what your company does in a single sentence.The Mighty Shed is a brand innovation consultancy that helps companies develop new brands for the medium and far future, as well as re-routing existing brands that need a little near term direction.   **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish?Re-design an existing site **SOLUTION** How did you find FocusReactive?Online SearchWhy did you select FocusReactive over others?Close to my geographic locationPricing fit our budgetHow many teammates from FocusReactive were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We asked Focus Reactive to redesign an existing e-commerce site to be easier to use for customers, and capable of scaling to large content delivery. As a company of mostly designers, we collaborated on Figma and other platforms that helped us create design, while Focus Reactive did the hard work of building the the product. The platforms they suggested proved to be very successful in our collaborations efforts. They performed an initial investigation on our old website, made recommendations, and gave us a timeline on final delivery.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?The project was completed on time. In fact, we added additional tasks to the original list, but Focus Reactive fit them inside the schedule. Upon presenting to our wider team, everyone felt the site was much better looking, more intuitive, and built for expansion.Describe their project management. Did they deliver items on time? How did they respond to your needs?FocusReactive was very communicative and organized. We held virtual meetings every week where accomplishments and new questions were shared. Their recommendation for using Slack and Trello helped communications between meetings as well.What was your primary form of communication with FocusReactive?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Fast builds, very well organised, and willing to be flexible on last minute changesAre there any areas for improvement or something FocusReactive could have done differently?This was our first project with Focus Reactive, so we had no expectations, other than professional service. We were so impressed with this first time project, I can't think of any improvements. We're already planning to use them in the future. --- #### Custom Software Development for Gambling Co **The Project** - Services: Custom Software Development, Mobile App Development, Web Development - Project size: $50,000 to $199,999 - Project length: Mar. 2024 - Ongoing **Project Summary**: FocusReactive has developed two websites for a gambling company. The team has also helped the client select a new CMS, built a modular website, and implemented Google Analytics and Google Tag Manager. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** VP of Marketing, Digital Gaming Corporations - Industry: Gambling - Client size: 1,001-5,000 Employees - Review Type: Online Review - Verified **The Review** — Sep 20, 2024 **Feedback Summary**: FocusReactive's work has allowed the client to scale up marketing more effectively. The team has delivered all requirements ahead of schedule, adapted to the client's internal process, and felt like a part of the client's internal team. FocusReactive has been incredibly talented and responsive. ""The FocusReactive team truly feels like an extension of my team."" **BACKGROUND** Please describe your company and position.I am the VP of Marketing of Digital Gaming CorporationsDescribe what your company does in a single sentence.We provide entertainment to consumers in the form of online real-money gaming.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish?Build us a modern marketing website that can be maintained by marketing, not developers. **SOLUTION** How did you find FocusReactive?ReferralWhy did you select FocusReactive over others?High ratingsPricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedExtremely talented team.How many teammates from FocusReactive were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Prior to our work with Focus Reactive, marketing had no control over our marketing website. We required busy developers to make adjustments, which often went to the back of a development queue. Requirements of partner:Deliver two fully functioning websitesPartner who can work with/provide recommendations to the marketing team to select a new CMS.Modular website build to enable easy customization by marketing team.Experience developing SEO-friendly websites.Basic Implementation of Google Analytics and Google Tag Manager.Collaborating with Betway infrastructure team to:Determine best hosting solution.Ensure proper security protocols are established.Ongoing feature release and maintenance of website. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Focus Reactive delivered all requirements ahead of schedule. We've since engaged Focus Reactive in more projects due to the quality of the team and the work delivered. This has enabled us to scale up marketing more effectively. Describe their project management. Did they deliver items on time? How did they respond to your needs?Focus Reactive is incredibly fast-working. They adapted to our team's internal process and have felt like a part of our internal team. Everything has been delivered on time or ahead of schedule. What was your primary form of communication with FocusReactive?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The FocusReactive team truly feels like an extension of my team. It's to the point where they understand out strategy and are anticipating some of our needs. The team is incredibly talented, responsive, and hungry. It's clear they take pride in their work and want to see us succeed. You can't ask for more from a partner. Are there any areas for improvement or something FocusReactive could have done differently?No --- #### Custom Software Development for Digital Marketing Company **The Project** - Services: Custom Software Development, Web Development - Project size: Confidential - Project length: Jan. - June 2023 **Project Summary**: FocusReactive provided software development services for a digital marketing company. They were tasked with building a SaaS CMS product with JavaScript components for the client. **Review Rating**: 4.0 - Quality: 4.0 - Schedule: 4.0 - Cost: 4.0 - Willing to Refer: 4.0 **The Reviewer** Chief Operating Officer, Blexr - Industry: Advertising & marketing - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Oct 10, 2023 **Feedback Summary**: FocusReactive's work boosted the client's site traffic, conversion rates, and audience engagement, meeting expectations. The team communicated effectively and utilized productivity tools to move the project forward seamlessly. Above all, the client commended the team's flexibility and expertise. ""We were impressed with their expertise, confidence, and adaptability."" **BACKGROUND** Please describe your company and position.I am the Chief Operating Officer of BlexrDescribe what your company does in a single sentence.Digital products that provide affiliate marketing services. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish?Build a new product, utilising a new technology stack **SOLUTION** How did you find FocusReactive?Online SearchWhy did you select FocusReactive over others?High ratingsClose to my geographic locationPricing fit our budgetGood value for costCompany values alignedHow many teammates from FocusReactive were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We wanted to build a new digital product, utilising a SaaS CMS and javascript components to enable long term flexibility and capability to a content driven business. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?First it was about time frames, could we launch a new product in the time frames we laid out. Beyond that traffic, audience and conversion are the core metrics that we use across the business and the month on month growth is critical to see during the early stages of the project to determine success.Describe their project management. Did they deliver items on time? How did they respond to your needs?Yes, communication was easy. We embedded Focus Reactive into our teams and treated them as an extension of our existing teams and so ways of working, communication and use of productivity tooling helped massively in terms of project management and responding to needs.What was your primary form of communication with FocusReactive?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?We were impressed with their expertise, confidence, and adaptability.Are there any areas for improvement or something FocusReactive could have done differently?No --- #### Scalable Web Dev for Digital Parking Services Provider **The Project** - Services: Web Development - Project size: $200,000 to $999,999 - Project length: July 2022 - Feb. 2023 **Project Summary**: FocusReactive developed a website for a digital parking services provider. The team utilized FocusReactive to build a headless CMS. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Web Lead, Digital Parking Services Provider - Industry: Other industries - Client size: 1,001-5,000 Employees - Review Type: Online Review - Verified **The Review** — Feb 10, 2023 **Feedback Summary**: FocusReactive’s work has doubled SEO traffic in the first week and has received positive feedback from stakeholders. The team is down-to-earth and professional. They have become part of the client's team and not just a supplier of resources. ""I trust them 100% because they will go through fire to deliver what you need."" **BACKGROUND** Please describe your company and your position there. We provide digital parking services like an app to pay to park. I am the Web Lead at this organisation. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire FocusReactive, and what were your goals? To develop a new fast and scalable website on one domain, but for 20+ markets and have it integrated with a headless CMS. **SOLUTION** How did you select this vendor and what were the deciding factors? They are a partner of the selected headless CMS we picked. We picked FocusReactive over other partners because of their no-nonsense approach, technical know-how, experience and price. Describe the scope of work in detail, including the project steps, key deliverables, and technologies used. Scope: build a new international content website based on React and static pages integrated with the Storyblok headless CMS to replace 25+ websites Steps we took were: alignment on steps to take to be able to launch the website, decide on and plan the resources, design phase of 1 month and development phase (with additional design) of 6 months, testing phase and release. How many people from the vendor's team worked with you, and what were their positions? - Business Development Manager - Senior Lead Engineer - Two full-stack developers - Designer **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? - Very powerful and flexible integration with the Storyblok headless CMS so the business stakeholders can now launch new markets and build new pages with 40+ drag-and-drop blocks without the support of developers. - A new website that is 5 times faster, while being 20 times bigger regarding content and functionalities, than the old websites. - SEO traffic doubled in the first week - Positive and enthusiastic feedback from across the organisation on the design, scalibility and flexibility of the website   Describe their project management style, including communication tools and timeliness. They don't loose themselves in planning or presentations. They are down-to-earth and want to get things done - and they delivered. The lines are short and personal/social while always to the point: not to waste time/resources. We use Slack for daily communication, have one weekly team standup on video and use a Trello board for backlog planning. What did you find most impressive or unique about this company? A lot of companies have layers of sales on top of them and if you don't plan in advance, you cannot get the resources needed. FocusReactive ensures that you are never blocked because they will prioritise for you. They are very professional while they are down-to-earth and social enough to have a laugh with. I really see them as part of the team and not a supplier of resources. Are there any areas for improvement or something they could have done differently? None, honestly. --- #### Staff Augmentation for Travel E-Commerce Platform **The Project** - Services: Custom Software Development, IT Staff Augmentation - Project size: $50,000 to $199,999 - Project length: Jan. - June 2022 **Project Summary**: FocusReactive deployed two frontend engineers to help a travel e-commerce platform's team build a React.js component library. The client assigned tickets on Jira, and the engineers worked on each component. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 4.0 - Cost: 4.0 - Willing to Refer: 5.0 **The Reviewer** Design Lead & Design System Manager, Secret Escapes - Industry: Hospitality & leisure - Client size: 501-1,000 Employees - Review Type: Online Review - Verified **The Review** — Sep 12, 2022 **Feedback Summary**: FocusReactive's engineers helped the client deliver around 150 components within six months. The project completion went from 50% to 96%, which exceeded the client's expectations. Moreover, despite the war, the vendor continued to work on their tasks and ensured a smooth workflow. ""They were very efficient and trustworthy."" **BACKGROUND** Please describe your company and your position there. Secret Escapes is a British travel e-commerce selling heavily discounted High-end hotel stays and holidays through its website and apps. My role in the company is Design lead and Design system manager. I am taking care of the design, process and delivery of our Design system called Voyager and work closely with our front-end engineers to ensure consistency and integrity of our Design system. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire FocusReactive, and what were your goals? We lacked front-end resources to deliver our REACT JS component library to enable the integration of our Design system. **SOLUTION** How did you select this vendor and what were the deciding factors? We needed an agency specialised in front-end technologies with experience in delivering design systems. The final call was made by the CTO based on communication and price. Describe the scope of work in detail, including the project steps, key deliverables, and technologies used. We previously worked for six months with Focus Reactive on server-side rendering and integration pieces where their engineers were fully integrated within the team. The Blast project being much more narrow in scope, we opted for a simple delivery strategy for this part as it didn't require the same level of involvement on technical decisions from Focus Reactive. The Blast consisted in delivering all the components required to decouple our front-end from our monolithic application using REACT JS. The requirement was to deliver around 90% of all the components and make them visible in our Storybook library. We started off with a simple kick off, sharing the ways of working and all the informations required for the agency to start the work. The components were divided following the Atomic Design methodology, starting with the most simple ones (Atoms). I provided the engineers with Jira tickets for each components, describing the requirements (variations and props) and links to the component design (in Figma). Jira tickets were moved accordingly to the correct swim-lane (To do / In progress / Blocked / In review / Ready for release / Done) to allow me to keep track of the delivery. We also had a timesheet and a component delivery tracker in place that allow me to report on time spent and progress to the senior stakeholders. How many people from the vendor's team worked with you, and what were their positions? We had two part time (50%) front-end engineers working with us for six months. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? In almost 6 month the agency delivered around 150 components (inc. updates on existing ones) and brought the whole project completion from 50% to 96%, which exceeded the business expectations. Describe their project management style, including communication tools and timeliness. Focus Reactive are very independent and goal driven. You give them a task and they will deliver to the best of their knowledge asking questions along to way to avoid wild assumptions. We mostly communicated through Slack and only meetings when required, usually to clarify the specs. We had a few check ups to discuss on how to improve our collaboration and assess our progress. What did you find most impressive or unique about this company? They were very efficient and trustworthy. With an engineer working on the project being based in Kiev during the Russian invasion, it has been a challenging period for Focus Reactive, but even in these dire circumstances - they unexpectedly carried on the work and we went through this period incredibly smoothly. This is dedication! Are there any areas for improvement or something they could have done differently? Secret Escapes loves meetings, which sometimes gets in the way of delivery due to context switching. It is necessary to recognise which ones are relevant and which ones are not. Being invited by various people to a bunch of meetings, they tried to join them all and it took a while for Focus Reactive to voice their unhappiness about the situation. This was particularly relevant to the first part of the project and I believe we found the right balance during the second part. Setting clear expectations in terms of involvement from the start would have been beneficial. --- #### Web Development & Design for Software Company **The Project** - Services: Custom Software Development, Web Design, Web Development - Project size: $10,000 to $49,999 - Project length: Feb. - May 2022 **Project Summary**: A software development company hired FocusReactive to provide web development and design. They revamped the client's existing WordPress site to streamline its functionalities and usability. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 5.0 **The Reviewer** Head of Finance, Nomic Foundation - Industry: Other industries - Client size: 1-10 Employees - Review Type: Phone Interview - Verified **The Review** — Aug 9, 2022 **Feedback Summary**: Thanks to FocusReactive's work, the client now has a revamped site that they can update easily. They led a communicative process where they stayed on budget to ensure a solid project management experience. The team also praised their ability to quickly understand what they needed. "''Their team provided a professional experience.''" **BACKGROUND** Introduce your business and what you do there. I’m the head of finance of a software development company. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with FocusReactive? We had an old site for our product and wanted to redo it to make it more flexible, expansible, and improve every aspect.   **SOLUTION** What was the scope of their involvement? FocusReactive helped us with the redevelopment and redesign of our existing website. It’s an informative site for our tool, which is a developing environment for the Ethereum cryptocurrency; users can learn about the system through our platform. What is the team composition? We worked with around four members of their team, including a project manager and three software developers. How did you come to work with FocusReactive? Someone referred them to me, and we chose them among a list of six providers based on their professionalism and the initial interaction with them — they understood perfectly what we wanted. How much money have you invested in this partnership? We spent around $40,000 with them. What is the status of this engagement? We worked together from February–May 2022. We plan on hiring them soon for another web development project. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement? We noticed an increase in the site’s functionality, which impacted our flexibility in working on it in the future. Overall, we were happy with the results of their work. How did FocusReactive perform from a project management standpoint? Communication was fluid, and they stayed within budget, so we had no unpleasant surprises. Also, they were autonomous, which we liked because we felt we didn’t waste much time. Regarding tools, we used Slack for our weekly checkpoints and Trello. What did you find most impressive about them? They quickly understood what we needed; we shared our view, and they executed it very well. Their team provided a professional experience. Are there any areas they could improve? I don’t think there’s anything they can improve on. Do you have any advice for potential customers? Stick to a working plan with them; that worked well for us. --- #### API Development for Marketing Technology Company **The Project** - Services: API Development - Project size: Confidential - Project length: July - Sep. 2025 **Project Summary**: FocusReactive provided API development services for a marketing technology company. The team was responsible for building a custom API layer and integrating it with a Shopify platform. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 5.0 **The Reviewer** SVP Marketing Technology, Walk West - Industry: Advertising & marketing - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jun 10, 2026 **Feedback Summary**: FocusReactive delivered a functional solution within the agreed timeline, meeting the client's expectations. The team demonstrated extensive expertise and was able to determine the best approach for the project. FocusReactive communicated well via in-person and virtual meetings, email, and messages. ""The team was very experienced and knew exactly what to do."" **BACKGROUND** Introduce your business and what you do there.I’m the SVP of marketing technology at Walk West, a multi-brand growth agency specializing in AI-driven marketing, HubSpot solutions, and creative strategy. We help businesses achieve growth through data insights, automation, and innovative digital experiences. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with FocusReactive?We needed help building a custom API layer and integration to a Shopify platform to help manage a custom rewards library. **SOLUTION** What was the scope of their involvement?FocusReactive architected and designed our rewards layer API and integration into Shopify and our rewards platform. The team also developed and implemented the API and integration, which was their primary focus.What is the team composition?We worked with 2–5 teammates from FocusReactive.How did you come to work with FocusReactive?Someone referred FocusReactive to us. We chose them over other options because their pricing fit our budget, they were a great culture fit, and they offered good value for the cost.What is the status of this engagement?We worked together from July to September 2025. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?The functionality had to work and be delivered on time, and FocusReactive met those requirements.How did FocusReactive perform from a project management standpoint?Although we managed the project, FocusReactive handled the delivery. We communicated via in-person meetings, virtual meetings, and emails or messaging apps.What did you find most impressive about them?The team was very experienced and knew exactly what to do. --- #### Website Overhaul for Music Software Company **The Project** - Services: Web Design, Web Development - Project size: $50,000 to $199,999 - Project length: Oct. 2025 - Ongoing **Project Summary**: FocusReactive has overhauled a WordPress site for a music software company and migrated it to a new CMS. The team has also handled frontend development, backend integrations, and ongoing support. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO & Founder, Lunacy - Industry: Arts, entertainment & music - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — May 15, 2026 **Feedback Summary**: FocusReactive has delivered a new site and migrated 150,000 users. The team has matched designs exactly, fixed bugs, increased site speed, and improved UI/UX. FocusReactive is organized, efficient, and communicative. The client also praises the lead developer's problem-solving skills. ""FocusReactive is extremely organized and efficient."" **BACKGROUND** Introduce your business and what you do there.I’m the CEO and founder of Lunacy, a company that develops innovative and intuitive music software and virtual instruments for industry professionals. We focus on creative technology for composers and producers. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with FocusReactive?We needed to completely overhaul our WordPress site and migrate it to a state-of-the-art CMS system that could support a much larger scale app we were building. **SOLUTION** What was the scope of their involvement?FocusReactive has coded our entire new CMS and frontend site from scratch. The team has also worked closely with our design agency to create pixel-perfect recreations of web designs. In addition, FocusReactive has handled backend integrations, data migration, and ongoing support.What is the team composition?We’ve worked with 2–5 teammates from FocusReactive.How did you come to work with FocusReactive?We found FocusReactive through an online search. We chose them over other options because they had high ratings, their pricing fit our budget, they offered good value for the cost, and they seemed highly organized and understood the brief immediately.How much have you invested with them?We’ve spent around $100,000.What is the status of this engagement?We started working with FocusReactive in October 2025, and our engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?FocusReactive has delivered a brand-new site and migrated 150,000 users. The team has matched our designs exactly and debugged many issues. In addition, our site speed has increased by orders of magnitude, and our UX/UI is much smoother and easier to navigate. Our checkout process is also much faster.How did FocusReactive perform from a project management standpoint?FocusReactive is extremely organized and efficient. The team fixes reported bugs in a matter of hours and is very communicative. We communicate via virtual meetings, emails, and messaging apps.What did you find most impressive about them?FocusReactive’s lead developer, Maksim, is exceptional. He’s great at solving hard problems and fixing things.Are there any areas they could improve?I don’t think there’s anything they can improve on. --- #### Web Design, Dev & Maintenance for Property Operations Co **The Project** - Services: Web Design, Web Development - Project size: Confidential - Project length: Sep. 2024 - Ongoing **Project Summary**: FocusReactive provides Storyblok website design, development, and maintenance support for a property operations company. The team builds components, implements styling and CSS changes, and manages updates. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Marketing Manager, Plentific - Industry: Information technology - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — May 15, 2026 **Feedback Summary**: FocusReactive's work has helped improve the client's site speed and brand consistency while reducing issues. The team's responsiveness and reliability make them a valuable partner. FocusReactive communicates well via email and messages, and their proactive issue resolution and support stand out. ""Theyre quick to respond to requests, proactive in resolving issues, and consistently provide helpful support."" **BACKGROUND** Introduce your business and what you do there.I’m a marketing manager of Plentific, an AI-powered property operations platform that unifies landlords, contractors, service providers, and residents, streamlining real estate management with data-driven automation and real-time insights for housing providers. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with FocusReactive?We hired FocusReactive to support the maintenance and ongoing management of our Storyblok website, as we don’t have the technical expertise in the marketing team to handle backend development. **SOLUTION** What was the scope of their involvement?FocusReactive’s role includes building custom components, implementing styling and CSS changes, and managing any updates that require coding or backend work. While our team can independently update blogs and page content, we rely on FocusReactive for technical development, customization, and ensuring the website continues to function and evolve effectively.FocusReactive works with us on a retainer model, providing a set number of support hours each month. The scope of work is flexible and covers ongoing technical support and development needs as they arise. Main deliverables typically include website maintenance, issue resolution, implementation of new features, technical updates, and other development tasks required to support and improve the website over time.Examples of work delivered by FocusReactive through the retainer include developing new landing page designs and custom components to support campaign and website needs, carrying out technical and site audits to identify improvement areas, and implementing speed optimization work to improve website performance. They’ve also supported broader technical enhancements and ongoing improvements to ensure the site remains effective, scalable, and aligned with our requirements.What is the team composition?We work with one teammate from FocusReactive.How did you come to work with FocusReactive?We found FocusReactive through a referral. Their pricing fit our budget and offered good value for the cost.What is the status of this engagement?We started working with FocusReactive in September 2024, and our engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?The support from FocusReactive has helped us maintain a faster, more reliable website with strong performance and high uptime. Outcomes include improved page speed, a more consistent brand experience across the site, and reduced technical issues such as broken components or pages. Their ongoing support has also helped ensure the website remains stable, functional, and able to evolve without disrupting the user experience.How did FocusReactive perform from a project management standpoint?FocusReactive delivers on time. We communicate with FocusReactive via email and messaging apps.What did you find most impressive about them?What stands out most about working with FocusReactive is their responsiveness, reliability, and collaborative approach. They’re quick to respond to requests, proactive in resolving issues, and consistently provide helpful support. Having a dependable technical partner that can act quickly and deliver work efficiently has been valuable for maintaining and improving our website.Are there any areas they could improve?One area for improvement would be taking a more proactive approach in identifying opportunities to enhance the website, such as recommending optimizations, new features, or improvements based on best practices rather than primarily responding to requests. More strategic input on ongoing website evolution could add further value alongside their technical support. --- #### Web Development for Weather Technology Company **The Project** - Services: Web Development - Project size: $50,000 to $199,999 - Project length: Mar. 2026 - Ongoing **Project Summary**: FocusReactive has developed a website for a weather technology company. Their work focuses on front- and backend development, deployment, and form configurations. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Head of Marketing, Weather Technology Company - Industry: Information technology - Client size: 201-500 Employees - Review Type: Online Review - Verified **The Review** — Mar 30, 2026 **Feedback Summary**: FocusReactive has successfully provided weekly releases of new features and components, quick fixes and adaptations when needed, and quick responses to all questions. The team delivers items on time without compromising quality. Their technical expertise has also been key to the project's success. ""FocusReactive has very technically talented people."" **BACKGROUND** Introduce your business and what you do there.I’m the head of marketing at a weather technology company. We deliver advanced weather and environmental data solutions, providing historical, real-time, and forecast insights to help businesses turn weather challenges into opportunities. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish for your business?We needed to design and develop a new modern website with good performance, UX, and conversion capabilities. The site also needed to scale with us and our business, without locking us into a platform or vendor. The goal was to achieve independence for our marketing team and not rely on developers. **SOLUTION** What was the scope of their involvement?FocusReactive has provided software development for a fully new website, including backend and frontend development, deployment, and form configurations. The team has also worked with a design partner.What is the team composition?We’ve worked with 2–5 teammates from FocusReactive.How did you come to work with FocusReactive?We found them through an online search. We chose them over other options because they had high ratings, were close to our location, offered pricing that fit our budget, had a strong culture fit, offered good value for the cost, and aligned with our company values.How much have you invested with them?$50,000 to $100,000What is the status of this engagement?We started working with them in March 2026, and the engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?FocusReactive provides weekly updates and demos, weekly releases of new features and components, quick fixes and adaptations when needed, and quick responses to all questions. The most significant results are our marketing independence, a modern backend, and site speed. Our team is fully enabled to create new pages without any development help. The site is much faster than before, and it looks and feels like a website should today.How did FocusReactive perform from a project management standpoint?FocusReactive has delivered on time. They have very good project management. The team is proactive and communicates well. They provide frequent updates and clear communication about what they’re working on, what they’ll deliver, and what they need from us. We communicate through virtual meetings and messaging apps.What did you find most impressive about them?FocusReactive has very technically talented people. They’re very helpful, reactive, and proactive. They’re nice people to work with and always have positive vibes. They’re also up for a challenge.Are there any areas they could improve?Communication about the remaining budget could be a bit more structured. --- #### Web Development for Legal Cannabis Brand **The Project** - Services: Web Development - Project size: $50,000 to $199,999 - Project length: Jan. 2025 - Ongoing **Project Summary**: FocusReactive has developed a fully functional headless website for a cannabis brand. The team has been responsible for the research, concepting, planning, and development. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Executive, Guru Trading - Industry: Legal Cannabis - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Mar 27, 2026 **Feedback Summary**: FocusReactive has delivered a fully functional headless website. The main project is finished; however, the client will continue development with them in the future. The team has done an amazing job. Everything has been communicated very well, and the team has always met deadlines. ""FocusReactive has understood the needs of the project, been flexible, and has brought high-skilled developers."" **BACKGROUND** Introduce your business and what you do there.Cannabis online and offline retail. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with FocusReactive?We needed help with headless e-commerce and blog development. **SOLUTION** What was the scope of their involvement?FocusReactive has been responsible for the research, concepting, planning, and development of an entire new website. The team has developed a fully functional headless website. We are still working on the content side.What is the team composition?We’ve worked with 2–5 teammates from FocusReactive.How did you come to work with FocusReactive?I found them through ChatGPT. I chose them because they were close to my geographic location and had the tech stack we were looking for.How much have you invested with them?We’ve spent around $100,000What is the status of this engagement?We started working together in early 2025, and the engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?FocusReactive has delivered a fully functional headless website. The main project is finished, we will continue development with them in the future.How did FocusReactive perform from a project management standpoint?FocusReactive has done an amazing job. Everything has been very well communicated, and the team has always met deadlines. We communicate via virtual meetings.What did you find most impressive about them?FocusReactive has understood the needs of the project, been flexible, and has brought high-skilled developers.Are there any areas they could improve?I don’t have any bad feedback. --- #### Web Development for Travel App Company **The Project** - Services: Web Development - Project size: Confidential - Project length: Jan. 2025 - Ongoing **Project Summary**: FocusReactive has taken over the entire technology stack of a travel app company's site and replaced the backend while keeping the frontend active. The team has also switched hosting from AWS to Vercel. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Product Owner, glimble by Arriva - Industry: Supply Chain, Logistics, and Transport - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Mar 26, 2026 **Feedback Summary**: FocusReactive has improved the site's speed and stability. The team has reduced development costs and enhanced the UX, is knowledgeable, fast, and involved, and delivers quality work on time. FocusReactive's communication is direct and efficient through Slack, email, and video chat. ""Theyre really involved and always thinking of ways to increase the result."" **BACKGROUND** Introduce your business and what you do there.I’m the product owner of glimble by Arriva. glimble by Arriva is a smart, all-in-one travel app that makes getting around the Netherlands simple and seamless. It brings together trains, buses, trams, metros, and even shared bikes, scooters, and cars into one easy platform, so you can plan your entire journey from door to door in just a few steps.  **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with FocusReactive?We needed to find an agency to takeover and further develop our site and shop. **SOLUTION** What was the scope of their involvement?Glimble was looking for a partner that could help us realize our ambitions. This partner helps us understand our requirements and use our existing tech stack to develop our site and shop into a full and customer-friendly sales channel for our innovative services, both now and in the future. FocusReactive has taken over the entire technology stack of our previous supplier and replaced the backend while keeping the frontend active.What is the team composition?We work with 2–5 teammates from FocusReactive.How did you come to work with FocusReactive?We found them through an online search. We chose them over other options because they had knowledge of our existing technology stack.What is the status of this engagement?We started working with them in January 2025, and the engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?The initial takeover of our site and shop was a success. The site is faster and more stable. Improvements are built quickly and are of good quality. The whole stack is more stable, development costs have gone down, and the user experience has improved greatly.How did FocusReactive perform from a project management standpoint?They’ve gone above and beyond. They’re knowledgeable, fast, and really involved. They’ve taken over the existing project and made it theirs in no time. They deliver on time and with good quality. We communicate through Slack, email and videochat.What did you find most impressive about them?They’re really involved and always thinking of ways to increase the result.Are there any areas they could improve?To be honest, I can’t think of anything. They have delivered! --- #### Web Redevelopment, Design & Migration for Email Mktg Tool Co **The Project** - Services: Web Design, Web Development - Project size: Confidential - Project length: Sep. - Dec. 2025 **Project Summary**: An email marketing tool company hired FocusReactive to redevelop their website. The team matched the client's design specifications, migrated their blog from WordPress, and consolidated both into Payload CMS. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.5 - Cost: 4.5 - Willing to Refer: 5.0 **The Reviewer** CEO, EmailOctopus - Industry: Advertising & marketing - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Dec 15, 2025 **Feedback Summary**: FocusReactive delivered on time and was very quick to respond to feedback and small changes to the specifications as the project developed. The team was flexible and communicative via Slack throughout the engagement. FocusReactive iterated promptly and consistently understood the client's goals. ""FocusReactive's developer was extremely fast."" **BACKGROUND** Introduce your business and what you do there.EmailOctopus is a simple, powerful email marketing tool designed to help you grow your audience and engage your subscribers. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with FocusReactive?Our website was stored in a static framework, and our blog was stored in WordPress. We wanted to bring both into a more modern, adaptable solution that made it easier for us to update. **SOLUTION** What was the scope of their involvement?FocusReactive built our pages to match our design specifications and migrated our blog to Payload CMS.What is the team composition?We worked with 2 developers and a PM.How did you come to work with FocusReactive?We were looking for an official Payload CMS agency partner and chose FocusReactive for their high technical understanding, personable team, and proven track record.What is the status of this engagement?We worked together from September–December 2025. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?FocusReactive delivered on time and was very quick to respond to feedback and small changes to the specifications as the project developed. The team was super flexible and communicative.How did FocusReactive perform from a project management standpoint?FocusReactive was always available over Slack and quick to respond.What did you find most impressive about them?Maksim, the primary developer on our project, was excellent. He helped us iterate quickly on specifications as the project evolved and consistently understood what we were trying to achieve. He genuinely felt like an extension of our team throughout the project.Are there any areas they could improve?Q&A and testing could have been slightly more thorough, but the team was receptive to this as feedback. And the end result was fantastic. --- #### Web Redesign & Dev for Financial Services Company **The Project** - Services: Web Design - Project size: $10,000 to $49,999 - Project length: Oct. - Dec. 2025 **Project Summary**: FocusReactive redesigned and developed a website for a financial services company. The team used Figma for the design process and built the site on Vercel with Sanity CMS. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Project Manager, Financial Services Company - Industry: Financial services - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Dec 9, 2025 **Feedback Summary**: FocusReactive delivered a fully functional website. The client was impressed with the team's work with Sanity CMS. FocusReactive met the client's expectations and communicated effectively through virtual meetings. "“We were impressed with their work with Sanity CMS.”" **BACKGROUND** Introduce your business and what you do there.I’m a project manager at a financial services company. We’re a fee-only, independent SEC-registered investment advisor offering comprehensive financial planning, investment management, tax, and estate services. We help clients achieve their financial goals with unbiased advice and advanced technology. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with FocusReactive?We needed help with SEC compliance, strong SEO foundations, and a complete website redesign and development. **SOLUTION** What was the scope of their involvement?FocusReactive designed and developed a new website on Vercel with Sanity CMS. The team used Figma for the design process.What is the team composition?We worked with 2–5 teammates from FocusReactive.How did you come to work with FocusReactive?We found them through an online search. We chose them over other options because of their high ratings.How much have you invested with them?We spent $10,000–$49,999.What is the status of this engagement?We worked together from October–December 2025. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?FocusReactive delivered a fully working website. We plan to track SEO rankings and increased traffic in the future.How did FocusReactive perform from a project management standpoint?We had virtual meetings as our primary form of communication.What did you find most impressive about them?We were impressed with their work with Sanity CMS.Are there any areas they could improve?There’s nothing we can come up with. --- #### Web & AI Development for Travel Management Company **The Project** - Services: Web Development - Project size: Confidential - Project length: Aug. - Dec. 2025 **Project Summary**: FocusReactive provided team augmentation services for a travel management company. The team finished the MVP of a Next.js app and set up the infrastructure for AI-powered features, among other tasks. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Co founder, Odia Solutions Inc - Industry: Hospitality & leisure - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Dec 5, 2025 **Feedback Summary**: FocusReactive's work led to feature adoption, an increase in the number of emails sent, performance improvements, and a reduction in the number of bugs reported. The team delivered on time, had great project management, and was proactive. The client praised their friendliness and expertise. ""We were impressed by their friendliness and great engineering culture."" **BACKGROUND** Introduce your business and what you do there.I’m the co-founder of a travel management company for DMCs and travel advisors. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with FocusReactive?We needed help finishing the MVP of our Next.js app. **SOLUTION** What was the scope of their involvement?FocusReactive provided us with team augmentation services. The team reviewed the code, finished the MVP, and set up the foundations for enabling AI-powered features in the project. The main deliverables included the MVP completion and infrastructure setup in Next.js, Mastro AI, database embeddings, caching improvements, and email integration.What is the team composition?We worked with one teammate from FocusReactive.How did you come to work with FocusReactive?We found them through an online search. We chose them because they were a great culture fit and their company values aligned with ours.What is the status of this engagement?We worked together from August–December 2025. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?FocusReactive's work led to feature adoption and an increase in the number of emails sent. We also saw performance improvements and a reduction in the number of bugs reported.How did FocusReactive perform from a project management standpoint?FocusReactive delivered on time and had great project management. The business development manager was on top of everything and proactive all the time. We mainly communicated through virtual meetings.What did you find most impressive about them?We were impressed by their friendliness and great engineering culture.Are there any areas they could improve?No --- #### CMS Consulting for Wellness Software Company **The Project** - Services: Web Development - Project size: $10,000 to $49,999 - Project length: Sep. 2024 - Feb. 2025 **Project Summary**: FocusReactive provided CMS consulting services for a wellness software company. The team helped the client choose the right headless CMS and set up a CMS that allowed them to create dynamic tours. **Review Rating**: 4.5 - Quality: 4.5 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 4.5 **The Reviewer** Director of Engineering, Reverse Tech - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Mar 7, 2025 **Feedback Summary**: FocusReactive established the foundations of the project, enabling the client's internal team to continue the work. The team was efficient in their communication and responsive to the client's needs. FocusReactive's expertise in the matter was key to the project's success. ""The communication was very efficient and we are very happy with the collaboration."" **BACKGROUND** Please describe your company and position.I am the Director of Engineering of Reverse TechDescribe what your company does in a single sentence.We build software to help improving wellness of our customers  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish?Helping us to choose the right headless CMS **SOLUTION** How did you find FocusReactive?Online SearchWhy did you select FocusReactive over others?High ratingsGreat culture fitHow many teammates from FocusReactive were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Setting a CMS that allows us to create dynamic tours **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?They established the foundations of the project and now our internal team is able to continue the workDescribe their project management. Did they deliver items on time? How did they respond to your needs?The communication was very efficient and we are very happy with the collaborationWhat was your primary form of communication with FocusReactive?Virtual MeetingWhat did you find most impressive or unique about this company?Their expertise in the matterAre there any areas for improvement or something FocusReactive could have done differently?No --- #### SEO & IT Consulting & SI for Custom Swag Co **The Project** - Services: Other IT Consulting and SI, Search Engine Optimization - Project size: Less than $10,000 - Project length: Dec. 2024 - Jan. 2025 **Project Summary**: FocusReactive conducted an SEO-focused audit of a new Next.js website for a custom swag company. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Real Thread - Industry: Manufacturing - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Jan 20, 2025 **Feedback Summary**: FocusReactive delivered a clear and concise audit, meeting the client's expectations. The team managed the project well, delivered all milestones on time, and responded to the client's inquiries via virtual meetings.Overall, the team seemed to understand the problem clearly and how to solve it. ""FocusReactive seemed to understand the problem clearly and how to solve it."" **BACKGROUND** Please describe your company and position.I am the CEO of Real ThreadDescribe what your company does in a single sentence.Custom swag **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish?Next.js audit **SOLUTION** How did you find FocusReactive?Online SearchWhy did you select FocusReactive over others?High ratingsGood value for costHow many teammates from FocusReactive were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Conduct an SEO focused audit of a new Next.js website **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Clear and concise audit deliveredDescribe their project management. Did they deliver items on time? How did they respond to your needs?Yes, delivered on-time.What was your primary form of communication with FocusReactive?Virtual MeetingWhat did you find most impressive or unique about this company?Quick to respond and quick to begin the work. FocusReactive seemed to understand the problem clearly and how to solve it.Are there any areas for improvement or something FocusReactive could have done differently?No, they did a great job. --- #### SEO Analysis & Strategy for Employee Care Software Company **The Project** - Services: IT Strategy Consulting, Search Engine Optimization - Project size: Less than $10,000 - Project length: September 2023 **Project Summary**: FocusReactive provided SEO services to an employee care software company to optimize their Next.js website. Their work included website analysis, Google Search Console management, and SEO strategy. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founder, Employee Care Software Company - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Sep 19, 2023 **Feedback Summary**: Focus Reactive ultimately delivered a clear SEO action plan within the set timeframe, resulting in a great experience for the client. The team was communicative via virtual meetings, email, and messaging apps. Overall, they achieved the project's goals. ""The goals were reached within the time constraints."" **BACKGROUND** Please describe your company and position.I am the Founder of a software companyDescribe what your company does in a single sentence.Make employees healthy, happy and connected. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire FocusReactive to accomplish?Improve SEO of Next.JS website **SOLUTION** How did you find FocusReactive?Online SearchWhy did you select FocusReactive over others?Expertise on SEO and NExt.jsHow many teammates from FocusReactive were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.Analyze current website, Google Search Console and codebase in the light of SEO and create an action plan to improve the SEO. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Clear action plan within the set time constraints. All with all very good experience.Describe their project management. Did they deliver items on time? How did they respond to your needs?Yes the goals were reached within the time constraints.What was your primary form of communication with FocusReactive?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Good communcation.Are there any areas for improvement or something FocusReactive could have done differently?No. --- #### E-Commerce Performance Audit for Water Product Brand **The Project** - Services: E-Commerce Development - Project size: Less than $10,000 - Project length: Mar. - Apr. 2021 **Project Summary**: A water product brand hired FocusReactive in order to perform an ad-hoc audit of their frontend performance and check for any possible improvements they can implement as a business. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.5 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director of E-Commerce, LARQ - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Oct 26, 2021 **Feedback Summary**: The FocusReactive team exceeded the company's expectations. The company was quite pleased that everything was taken care of and how the team took charge of the project allowing email communication sufficient for them to do their job well. ""We were very happy with the results and will use FocusReactive in the future."" **BACKGROUND** Please describe your company and your position there. I'm eCommerce Director of a brand in water hydration space. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire FocusReactive, and what were your goals? FocusReactive was hired to do an ad-hoc audit of our frontend performance as a check for possible improvements. **SOLUTION** How did you select this vendor and what were the deciding factors? Vendor came recommended through a third party. Describe the scope of work in detail, including the project steps, key deliverables, and technologies used. We had an initial meeting to discuss our goals and objectives and to align on the short timeline. From there, within a couple of days FocusReactive delivered high level audit which was used as a way to segment scopes of work. How many people from the vendor's team worked with you, and what were their positions? Lead backend and frontend developers were involved. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? FocusReactive met our expectations and more. Describe their project management style, including communication tools and timeliness. As task didn't require constant communication - we were happy handling everything through email. What did you find most impressive or unique about this company? Punctuality, conciseness and professionalism were appreciated. Are there any areas for improvement or something they could have done differently? We were very happy with the results and will use FocusReactive in the future. --- #### B2C E-Commerce Development for Freelance Product Manager **The Project** - Services: E-Commerce Development - Project size: $10,000 to $49,999 - Project length: Sep. - Oct. 2021 **Project Summary**: A freelance product manager partnered with FocusReactive for e-commerce development. The client requested a headless and fully functional page using Crystallize, Vercel, Next.js, and more. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Client, E-Commerce Development Project - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Oct 21, 2021 **Feedback Summary**: FocusReactive completed the page, and the client was pleased with the outcome as it proved their capabilities in e-commerce. The team held weekly calls and communicated smoothly through Slack. Overall, their adherence to timelines, solutions, and reliable delivery times were remarkable.  ""They adhered to timelines, solved challenges, and delivered exactly what we wanted on time."" **BACKGROUND** Please describe your company and your position there. I'm a freelance product/project manager, in charge of writing specifications and for delivering the successful end product. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire FocusReactive, and what were your goals? We hired FocusReactive to build a fully functioning headless ecommerce website. **SOLUTION** How did you select this vendor and what were the deciding factors? We searched on Upwork and in other places, but found FocusReactive through Crystallize. Describe the scope of work in detail, including the project steps, key deliverables, and technologies used. We wanted to create a fully functioning headless ecommerce site based on our existing shopify website. We ended up using a fully headless tech stack, build around Crystallize, Vercel, Nextjs and other headless providers. How many people from the vendor's team worked with you, and what were their positions? I worked with two developers from Focus Reactive, as well as Robert as the tech lead. **RESULTS & FEEDBACK** Can you share any measurable outcomes of the project or general feedback about the deliverables? We were super happy with the end result. We proved to ourselves that we could build a fully functioning headless e-commerce site from scratch in a short time period. Describe their project management style, including communication tools and timeliness. We had weekly calls and communicated through a slack channel. This worked very smoothly. What did you find most impressive or unique about this company? They adhered to timelines, solved challenges, and delivered exactly what we wanted on time. Are there any areas for improvement or something they could have done differently? Nope - we are very happy. --- ## Portfolio & Awards ### High-performance brand redesign with Next.js QuantHealth needed a complete website redesign to match its new brand identity and support rapid company growth. The existing platform lacked modern UX standards, flexibility for marketing updates, and the performance required for a scaling HealthTech company. We rebuilt the website from scratch using Next.js 15 and DatoCMS, implementing 80+ modular components and advanced custom animations while keeping performance as a priority. Through server-side optimizations, critical CSS, and asset compression, the new platform achieved a 100/100 real-user performance score and sub-second load times. Marketing teams now update content 50% faster, with a flexible CMS structure that supports long-term scalability and ongoing growth. ### NextJS and Headless CMS for 14 countries EasyPark needed to replace a legacy CMS that slowed content updates and required coordination across multiple teams. Operating in 14 countries and 35 languages, they required a scalable, high-performance platform that would streamline workflows, improve SEO, and empower marketing teams to work independently. We migrated the platform to a modern headless architecture using NextJS and Storyblok, designing a structured content model with 125 content types and thousands of stories. With real-time visual editing, reusable components, and optimized SSR performance, the new system eliminated bottlenecks and doubled SEO traffic within the first week — giving teams full control over content while creating a scalable foundation for long-term growth. ### NextJS & Sanity marketing website The client reached out to us seeking Sanity experts while choosing the right technology for their marketing website relaunch. Together we have planned and executed a composable marketing website optimized for an international audience with localization and location-based pricing and content overrides. We have built from scratch more than 30 pages based on a collection of 50+ content blocks, each could be used to construct new pages without dev involvement thanks to a special Headless CMS setup. The website has been optimized for the highest Core Web Vitals scores, hosted on Vercel, and uses Cloudflare Workers for a custom localization logic. ### NextJS & Contentful Integration By integrating Headless CMS, with minimal changes to the existing applications we enabled the marketing team to completely controlling website content without relying on tech resources. ### Crystallize eCommerce webshop NotSoApe is one of the brands managed by large eCommerce holding, they approach us seeking expertise in Headless eCommerce development with Crystallize platform. We have developed a fully functional storefront for their US market website, integrating with Stripe and their fulfillment services, centralizing products catalog and order statuses within Crystallize platform. The eCommerce store is highly optimized using the latest NextJS features and is hosted on Vercel. ### WP to Headless CMS migration (NextJS + Payload) EmailOctopus needed to move away from a rigid WordPress setup and unify two separate domains into a single, scalable marketing platform. The existing CMS limited flexibility, slowed experimentation, and impacted performance and SEO. We migrated 400+ pages and 4,000+ assets to a modern headless architecture built with NextJS and Payload CMS, introducing a flexible block-based page builder for marketing autonomy. Dynamic pricing calculators with multi-currency support, reusable global components, and built-in redirect management enabled faster experimentation without developer involvement. The result is a high-performance, SEO-optimized platform with consistently green PageSpeed scores and a scalable foundation for future growth. ### Complex Magento to Shopify Plus upgrade Caleffi needed to migrate a large-scale Magento store — with 24K+ SKUs, 300K customers, and 400K historical orders — to Shopify while preserving SEO equity, analytics data, and complex ERP integrations. The challenge required full localization, B2B capabilities, and real-time synchronization with AS/400 ERP and PIM systems, all without business disruption. We rebuilt the commerce architecture using Shopify Hydrogen and Remix, integrating real-time ERP and PIM synchronization, advanced B2B pricing logic, and AI-assisted localization across four languages and multiple domains. Custom Shopify extensions, Algolia search, and a Sanity-powered content layer ensured scalability and performance. The result is a fully operational, enterprise-grade eCommerce platform with seamless data migration, preserved SEO history, and a future-ready architecture built for long-term growth. ### Global eSIM platform across 190 countries (NextJS) Firsty needed to rebuild its Webflow-based website to support eSIM sales in 190+ countries, introduce multilingual functionality, dynamic pricing, and secure payments — all while preserving SEO authority and delivering high-performance custom animations. The platform had to scale globally without adding complexity to content management. We rebuilt the site using NextJS 15 and Storyblok, creating 190+ CMS-managed country pages with AI-powered field-level localization across six languages. Dynamic pricing was connected via external APIs, and Adyen was integrated for seamless payments. With an SEO-optimized architecture and reusable component system, Firsty now operates a scalable, high-performance platform ready for rapid expansion into new markets and pricing models. ### CMS migration from Prismic to Storyblok and NextJS Real Thread needed to move away from Prismic’s rigid content structure, which limited editorial flexibility and required constant developer involvement for routine updates. The goal was to redesign the content architecture, improve the editor experience with real-time preview, and create scalable workflows that would support long-term growth. We migrated nearly 1,500 documents and over 2,300 assets to Storyblok, rebuilding the platform with a clean, block-based structure and live visual editing. Custom tools like Redirect Configuration and a Product Manager empowered the marketing team to manage SEO and product content independently. The result is a modular, scalable CMS that reduced developer bottlenecks and significantly improved publishing speed and content autonomy. ### Custom Sanity build Tipico is an international provider of sports betting and casino games, having already the biggest market share in Europe, we engaged with them at the early stage of their US expansion. We supported and developed solutions for multiple of their teams working on greenfield Headless CMS (Sanity) apps integration with the frontend on NextJS. We delivered a number of custom CMS features like advanced role management, context content overrides, advanced publishing flow, and multiple Sanity Studio customizations to fit their editorial needs. Apart from horizontal Sanity integration, we also build from scratch a composable marketing website driving their marketing and SEO campaigns through the US expansion. ### SEO-focused website with NextJS and Sanity Financial Team needed a modern marketing website to replace an outdated platform that delivered poor performance and almost no online visibility. The new site had to support inbound lead generation, meet SEO requirements, and allow the internal marketing team to manage content independently - all within a limited budget. We rebuilt the website using NextJS, Sanity, and a component-based UI powered by Flowbite and Tailwind. The new architecture delivers fast performance, clean SEO structure, and a flexible content model that allows the team to manage pages, blog posts, and events without developer support. The result is a high-performance, SEO-ready marketing platform that provides a strong foundation for long-term growth. ### Multi-market platform with NextJS & Storyblok Arrive needed a scalable, multi-market marketing platform capable of handling complex layouts and rich animations without sacrificing performance or editorial flexibility. The goal was to empower marketing teams to scale content independently while maintaining a clean, future-proof architecture. We delivered a monorepo-based NextJS platform with 100+ reusable components aligned with Figma design tokens and integrated Storyblok for efficient multi-language content management. Advanced animations were implemented with performance safeguards, alongside enterprise-grade form security. The result is a fast, SEO-ready platform built for international growth and long-term maintainability. ### Next.js & Storyblok SEO-Driven Marketing Platform We designed and developed a modern Next.js + Storyblok marketing platform built around a highly modular architecture.The solution includes: 90 reusable modular components for fast page creation a custom Storyblok Bridge integration for React Server Components and live preview a no-code CSV-to-chart publishing workflow for data-heavy content automated migration of 150+ articles with rich-text structure transformation full technical SEO automation (metadata, structured content, crawlability, indexing support) Key Challenges Solved: moved the client away from an SEO-invisible single-page application removed heavy developer dependency for marketing updates introduced a scalable workflow for data-driven editorial content The final platform includes: 368 published pages 215 reusable content components 1,526 migrated assets As a result, the marketing team can now publish and update content independently without engineering involvement. ### Clutch Awards - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_sanity_development_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_medusa_development_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_nextjs_developer_united_kingdom_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_sanity_development_united_kingdom_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_nextjs_developer_2026.svg) ### Industry Recognitions - CNBC - HBR - Listed in Fortune - Contributor to TechCrunch - Contributor to ScienceDirect - CB Insights nomination - Better Business - New round - Wiki - Contributor to Forbes - Contributor to dev.to - Official partner, Contentful - Contributor to Bloomberg - Official Source for University of North Dakota - Referred by A16z - Official partner, Netlify - Nominated by Project Reactor - Top ranked agency according to TechBehemoths - #13 on Top Headless CMS development Companies - Top Storyblok CMS Developers & Development - The Main JS Conference of 2024 ## Key Clients - EasyPark - Arrive - RealThread ## Packages ## About the Team ### Quick Facts - 15 Verified Clutch Clients - 7 years in business ### Tools and Technology - Google Meet - Notion - Google Drive - Miro - Clockify - GitHub - Calendly - Figma - Netlify - Vercel ## Verification Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services. - Verified Client Reviews: 21 - Overall Review Rating: 4.9 Last Updated: 2026-06-21T12:37:00Z ### Business Entity - Business Entity Name: Focus Reactive B. V. - Source: KVK - Jurisdiction of Formation: Netherlands - Date of Formation: November 21, 2018 - Status: Active - Last Updated: March 5, 2026 - ID: 73158445 ### Credit Report Results - International Credit Risk Assessment: Very Low Risk - Source: Creditsafe - Last Updated: March 5, 2026 ## Locations (4) ### Amsterdam, Netherlands (Headquarters) - Rapenburg 48a - Amsterdam, NH 1011 TZ - Netherlands - 10 - 15 employees - Phone: 46760550747 ### London, England - Kemp House, 152 - 160 City Road - London EC1V 2DW - England - 2 - 5 employees - Phone: 46760550747 ### Warszawa, Poland - Tadeusza Czackiego 15/17 - Warszawa 00-043 - Poland - 2 - 5 employees - Phone: +48571086424 ### New York, NY - 600 Lexington Avenue - New York, NY 10022 - United States - 10 - 15 employees - Phone: +14156760487 ## Connections - Jonathan Bull (EmailOctopus) - Polina Korolova (Habitat Creative Company) - Casey Kolb (Lunacy Inc) - Odia Solutions (Odia Solutions Inc) - Bertrand Loubaton (Ryte) - John Zeren (Walk West) ## Contact FocusReactive [Send a message](https://clutch.co/profile/focusreactive) ### Connect on Social - [LinkedIn](https://www.linkedin.com/company/focusreactive) - [Facebook](https://www.facebook.com/focusreactive/) - [X](https://twitter.com/focusreactive)