Name: Decoder
Address: 6006 Northeast Glisan Street, Portland, United States, OR, 97213, US
Telephone: +1(503) 505-6362
Price range: $150 - $199
Rating: 4.8

Customer-Centric Digital Marketing

Decoder is a digital marketing agency that helps businesses improve their ROI by aligning experiences with what your customers care about most. What differentiates Decoder is their expert team averaging 10 years of experience each, proprietary customer-centric and data-driven process, and unmatched track record in creating meaningful, measurable growth. Notable clients include AAA, VMware, Regence, Mercy Corps, Virgin, SAIF, New Seasons Market, Lewis & Clark College, and Powell's Books.

Min project size
$10,000+
Hourly rate
$150 - $199 / hr
Employees
10 - 49
Locations
Portland, OR
Year founded
Founded 2011

Service Lines

Search Engine Optimization: 40%
Conversion Optimization: 30%
Pay Per Click: 30%

Select Focus Area

SEO Focus

Content development: 25%
Local search: 25%
On site optimization: 25%
Technical SEO: 25%

PPC Focus

Google Adwords: 60%
Bing Advertising: 25%
YouTube Advertising: 15%

Industries

Business services: 10%
Education: 10%
Information technology: 10%
Manufacturing: 10%
Medical: 10%
Non-profit: 10%
eCommerce: 10%
Consumer products & services: 5%
Energy & natural resources: 5%
Financial services: 5%
Government: 5%
Hospitality & leisure: 5%
Supply Chain, Logistics, and Transport: 5%

Clients

Small Business (<$10M): 50%
Enterprise (>$1B): 25%
Midmarket ($10M - $1B): 25%

Pricing Snapshot

Min. project size $10,000+

Avg. hourly rate $150 - $199 /hr

Rating for cost 4.8 /5

What Clients Have Said

Decoder offers competitive pricing, with client investments ranging from $1,500 monthly to $250,000 for extensive projects. Clients consistently highlight their value for cost, achieving significant ROI, improved conversion rates, and successful project management.

This summary is based on verified Clutch reviews.

Most Common Project Size

< $49,999 based on 9 reviews

< $49,999 $50,000 - $199,999 $200,000 - $999,999 > $1,000,000

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Decoder Review Insights

Overall Review Rating

4.8

Quality 4.9
Schedule 4.9
Cost 4.8
Willing to Refer 4.9

Top Mentions

Review Highlights

Effective Project Management

Clients commend Decoder for their excellent project management skills, with timely delivery and responsiveness. They maintain clear communication through virtual meetings and emails, ensuring clients are informed and aligned with project goals.
Expertise in Digital Marketing

Decoder is praised for their deep knowledge and ability to simplify complex digital marketing concepts. Their team effectively educates clients and provides transparent insights into their strategies, fostering trust and understanding.
Holistic Approach to Marketing

Decoder employs a well-rounded approach to digital marketing, integrating PPC, SEO, branding, and CRO. This comprehensive strategy allows clients to leverage various skill sets within the team without needing multiple vendors.
Strong SEO and PPC Performance

Decoder consistently delivers impressive results in SEO and PPC campaigns, with clients reporting significant increases in organic visibility, conversion rates, and ROI. Their tailored strategies have led to notable business growth across various industries.
No Notable Areas for Improvement

Across multiple reviews, clients express satisfaction with Decoder's services and results, with no significant areas for improvement noted. This indicates a consistently high level of client satisfaction and service delivery.

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Content Writing Services Web Design Web Development
Blog Writing Services
+4
$10,000 to $49,999
Feb. 2024 - Jan. 2025

4.0

Quality: 5.0

Schedule: 5.0

Cost: 3.5

Willing to Refer: 4.0

"They were always available and made a great effort to stay aligned with our vision."

Jun 9, 2025

COO, AI Model Compression & Optimization Company

Anonymous

Other industries
San Francisco, California
1-10 Employees
Online Review

Decoder developed and designed a website for an AI model compression and optimization company. The team was also responsible for creating web content and implementing SEO strategies.

Decoder completed the project on time and within budget. The team was responsive, prompt, and reliable, provided clear checkpoints, and maintained transparency about their progress and roadblocks throughout the engagement. Moreover, Decoder's customer care and service were commendable.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the COO of an AI model compression and optimization company.

Describe what your company does in a single sentence.

AI model compression & optimization

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Decoder to accomplish?

Develop and iterate on a website to serve as the foundation of our go-to-market strategy, supporting content, sales, and other marketing initiatives.

SOLUTION

How did you find Decoder?

Referral

Why did you select Decoder over others?

Great culture fit
Referred to me
Company values aligned

How many teammates from Decoder were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Full website, content/article developement, SEO devepment and implementation across all content

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Clear checkpoints, prompt and reliable communication, stayed on time and on budget!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very responsive, weekly calls + daily comms via slack and email. The Decoder team was very transparant at all stages on needs, progress, and roadblocks.

What was your primary form of communication with Decoder?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

The level of customer care and service. They were always available and made a great effort to stay aligned with our vision.

Are there any areas for improvement or something Decoder could have done differently?

The website development and iteration following the end of the project was slow and difficult to do; having independence to make tweaks more easily would have been important. We were billed for time to assist on these following the website launch

RATINGS

4.0

Pay Per Click Search Engine Optimization Web Design
Google Adwords
+3
Confidential
Jan. 2015 - Dec. 2016

4.5

Quality: 4.5

Schedule: 5.0

Cost: 4.0

Willing to Refer: 5.0

"Decoder offered a really well-rounded approach to digital marketing."

Feb 22, 2024

Executive, West Coast Sailing

Anonymous

Retail
Portland, Oregon
11-50 Employees
Online Review
Verified

A sailboat retailer hired Decoder to optimize their Google Ads and perform a business rebranding. Moreover, the team designed and developed a new website for the client.

Thanks to Decoder's work, the client's revenue increased 4.5x with a profitable ROAS of 625% and a 40% e-commerce revenue uplift. The team provided hands-on management, hosted regular meetings, and responded thoughtfully to any issues. Their broad skill set for digital marketing was impressive.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am an executive of West Coast Sailing

Describe what your company does in a single sentence.

Online retailer for small sailboats, sailing parts, equipment, and accessories.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Decoder to accomplish?

Grow online revenue
Redesign website

SOLUTION

How did you find Decoder?

Online Search

Why did you select Decoder over others?

Close to my geographic location
Pricing fit our budget
Great culture fit
Good value for cost

How many teammates from Decoder were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

West Coast Sailing hired Decoder Digital initially to help optimize Google Ads. The partnership evolved over time to include a complete business rebranding and new site development project. Key deliverables included meeting/exceeding 500% ROI in Google Ads spending and lifting site conversion rate.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

PPC revenue grew 4.6x with a profitable return on ad spend of 625%. Revenue from organic traffic increased 5.8x through SEO, even higher than the 155% traffic growth we saw thanks to a focus on top performing keywords. The site redesign saw a lift in conversion rates and customer retention, resulting in a 40% lift in e-commerce revenue year-over-year.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Decoder provided hands on management of the project, meeting at least weekly. Most delays in the web development process were related to internal decision making rather than the Decoder team. Responses were always thoughtful and provided options for next steps with costs and implications.

What was your primary form of communication with Decoder?

In-Person Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Decoder offered a really well-rounded approach to digital marketing, with team members experienced in PPC, SEO, branding, development, design, and even customer research. The ability to tap into different skill sets for different needs was invaluable, without needing to go to another firm.

Are there any areas for improvement or something Decoder could have done differently?

No, we had a great experience and would recommend.

RATINGS

4.5

Other Digital Marketing Pay Per Click Search Engine Optimization
Google Adwords
+2
$200,000 to $999,999
Jan. 2021 - July 2023

4.5

Quality: 5.0

Schedule: 4.5

Cost: 5.0

Willing to Refer: 5.0

"Decoder was exceptionally flexible as we tried to figure out the best way to implement their recommendations."

Aug 22, 2023

CEO, Powell's Books

Patrick Bassett

Retail
Portland, Oregon
201-500 Employees
Online Review
Verified

A bookstore hired Decoder to assess their existing website with the goal of identifying opportunities to improve their SEO. The team also helped develop and implement SEM strategies.

Thanks to Decoder's efforts, the client saw substantial improvements in terms of site traffic, SEO rankings, and conversions. From start to finish, the team was highly responsive to the client's needs and provided the necessary guidance throughout the process. They were also punctual and flexible.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the CEO of Powell's Books

Describe what your company does in a single sentence.

Powell's Books is the worlds largest independent bookseller, selling used and new books.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Decoder to accomplish?

Improve site SEO performance
Develop and implement SEM strategies

SOLUTION

How did you find Decoder?

Referral

Why did you select Decoder over others?

Great culture fit
Good value for cost
Referred to me

How many teammates from Decoder were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Decoder conducted a site assessment to determine ways that Powell's Books could improve our SEO functionality, and identify features and opportunities for improving organic visibility and click-through rates. This included URL formatting and site architecture best practices.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Dramatic improvement in SEO rankings, site performance, and conversion rates.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Decoder was very responsive to our requests, provided guidance when appropriate, and always delivered on time.

What was your primary form of communication with Decoder?

Virtual Meeting

What did you find most impressive or unique about this company?

Decoder was exceptionally flexible as we tried to figure out the best way to implement their recommendations.

Are there any areas for improvement or something Decoder could have done differently?

None that I can think of.

RATINGS

4.5

Pay Per Click
Bing Advertising
+2
Confidential
Nov. 2022 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"Decoder does a great job of bringing cost-effective leads in our complicated niche with low-volume keywords."

Jul 18, 2023

Sr. Global Mktg. Manager, Marking & Coding Solutions Firm

Anonymous

Manufacturing
Cranberry Township, Pennsylvania
1,001-5,000 Employees
Online Review
Verified

Decoder was hired to manage the paid advertising efforts of a marking and coding solutions firm. The team is responsible for Google and Microsoft Ads optimization, keyword research, and campaign strategies.

The engagement has led to a 963% increase in Google Ads ROI, exceeding the client's business goals. Decoder has communicated well to provide progress updates and feedback, and their team has been prepared, organized, and responsive throughout the workflow.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Senior Global Marketing Manager of a manufacturing company

Describe what your company does in a single sentence.

We solve your industrial or consumer packaged goods marking and coding challenges throughout your whole production line, from out-of-the-box products to custom engineered systems.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Decoder to accomplish?

Preserve lead volume while cutting ad spend
Reduce cost-per-lead
Improve advertising ROI

SOLUTION

How did you find Decoder?

Online Search
Referral

Why did you select Decoder over others?

High ratings
Great culture fit
Referred to me
Company values aligned

How many teammates from Decoder were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope is to manage our paid advertising through Google Ads and Microsoft Ads and optimize the spend. Factors to manage include targeted keywords, campaign implementation and management, effective lead acquisition, cost-per-click, cost-per acquisition, and ROI.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Google Ads ROI to date has been 963%

Bing Ads ROI to date has been 2,779%

Lead volume has increased significantly despite cutting ad spend

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We have virtual meetings other week and can email or call as needed. Decoder Digital is always prepared, efficient, organized, highly responsive, and capable of meeting or exceeding all of our requirements.

What was your primary form of communication with Decoder?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Decoder does a great job of bringing cost-effective leads in our complicated niche with low-volume keywords.

Are there any areas for improvement or something Decoder could have done differently?

There's nothing they need to improve on.

RATINGS

5.0

Showing 11-14 of 14 Reviews

Locations (1)

6006 Northeast Glisan Street Portland, OR, United States 97213

6 - 9

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Customer-Centric Digital Marketing

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Services

Focus

Industries

Clients

Pricing Snapshot

What Clients Have Said

Most Common Project Size

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Highly Rated Similar Providers

Reviews

Decoder Review Insights

Overall Review Rating

Top Mentions

Review Highlights

Effective Project Management

Expertise in Digital Marketing

Holistic Approach to Marketing

Strong SEO and PPC Performance

No Notable Areas for Improvement

Reviews mentioning:

Decoder Reviews

SEO, Web Dev, Design & Content Writing for AI Model Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Digital Marketing, SEO & Web Dev for Sailboat Retailer

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

SEO & SEM Services for Independent Bookstore

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

SEO & PPC for Marking & Coding Solutions Firm

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Portfolio & Awards

Location

Locations (1)

Contact

Connections

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