The Deciding Factor

BACKGROUND

Please describe your company and position.

I am an executive at of Pro-Form Custom Packaging

Describe what your company does in a single sentence.

Custom Packaging and Manufacturing Company.  We specialize in custom designed and engineering solutions in die-cutting, heave gauge-thermoforming, wood pallets and crates, and other specialized manufactured solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Deciding Factor to accomplish?

• Marketing Strategy
• Brand Awareness
• Social Media Presence

SOLUTION

How did you find The Deciding Factor?

They connected with us via a cold call

Why did you select The Deciding Factor over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from The Deciding Factor were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Created and help launch our marketing strategy from day 1.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Helped launch the marketing strategy and social media assets before the predicted date.  Started getting traffic to the website that we have never seen and led to at least 3 new customers in the first 12 months, solely from marketing.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always on time and listen and employ exactly what we ask for!

What was your primary form of communication with The Deciding Factor?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They learned our business and were great listeners and teachers. Small company feel with big company results.

Are there any areas for improvement or something The Deciding Factor could have done differently?

Nope!