Dawz

BACKGROUND

Please describe your company and your position there.

DinoCloud is a cloud consulting company focused on providing services regarding cloud adoption, migration, and evolution. We work with customers in many industries and sizes willing to adopt these technologies in their business processes.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lev Digital Strategy?

We needed to focus on the US market due to cost/benefit. We, as a Latin American company, needed to increase our revenue and net profit with leads and contacts in this market. Due to coronavirus and remote work, we weren't able to move or travel. We needed an inverse marketing strategy so leads could reach us.

What were your goals for this project?

- Get leads from the US. - Increase DinoCloud SEO. - Increase branding. - Increase company price.

SOLUTION

How did you select Lev Digital Strategy?

We had great references from a partner company. They were perfect for us: Latin American and US consultants. They understand perfectly the IT world and the Latin American concerns.

Describe the scope of their work in detail.

- Creation of landing pages with high impact content. - Increase company and brand SEO on Google. - Increase company and brand SEO in marketplaces like a clutch. - Research of competence strategies. - Decide and define the next company offerings based on market research.

What was the team composition?

We worked closely with the two co-founders: Wanda and Carla. They were capable of understanding our services with marketing goals. We decided with them the next steps and the tasks to deliver.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They were able to position DinoCloud on Google's first page for the most important services we provide. We got a lot of references and contact information due to this work. They did great SEO work and now DinoCloud is one of the leading sites in Cloud Consulting in the US.

How effective was the workflow between your team and theirs?

Great. We developed weekly meetings for operations, strategy, and next steps. They presented to us monthly reports for past and future work.

What did you find most impressive about this company?

Their customer obsession. They were all day thinking about the best for our company.

Are there any areas for improvement?

There always are improvement areas. I think we could do better with the Adwords campaign strategy. That's mainly because our company has a tight budget for Adwords campaigns and if we were able to decide the geography to take advantage of the costs we may get better results. We received lots of clicks from bots and other contractor advertising.

BACKGROUND

Please describe your company and your position there.

I am a lawyer and am interested in developing my practice via digital marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onmarc?

I hired Onmarc to learn more about how to rank my practice in Google so that my firm can grow.

What were your goals for this project?

Ranking in Google Lead generation

SOLUTION

How did you select this vendor?

Recommendation

Describe the project in detail.

I am a one person law firm that want to grow and I hired Onmarc to help me understand how digital marketing can create leads and potential clients for my practice. Since I am fresh out of college I do not have a lot of referrals.

After many hours of consulting we decided that SEO and PPC are the best way to grow my firm initially.

What was the team composition?

Project managers SEO specialist PPC Specialist

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

By developing a Google My Business listing I was able to get traction and leads. The small SEO and PPC campaign has generated leads for me.

How effective was the workflow between your team and theirs?

Extremely effective. Onmarc's team is mostly composed of Seniors

What did you find most impressive about this company?

Their senior team has so much knowledge and experience. They have been doing digital marketing for more than 10years.

Are there any areas for improvement?

Everything is fine

BACKGROUND

Please describe your company and your position there.

BASF is chemical product company. I am regional sales manager

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onmarc?

We hired Onmarc to help us understand how digital marketing can help us in our regional sales efforts.

What were your goals for this project?

Our goals for this project were to understand more about digital marketing and how it can help us with regional sales.

SOLUTION

How did you select this vendor?

References

Describe the scope of their work in detail.

The project consisted of many consulting sessions. We covered high level digital marketing concepts and detailed digital marketing techniques. We learned that digital marketing could help us significantly in our regional sales efforts and that it is strategic to BASF

What was the team composition?

The team was composed of Digital marketing specialist PPC Managers SEO Managers SOcial Media Managers Brand Managers Email Marketing specialist

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The most valuable outcome was that we learned that digital marketing is not optional and that we need to adopt it into the regional sales efforts as soon as possible.

How effective was the workflow between your team and theirs?

Extremely

What did you find most impressive about this company?

Their whole team has been in the industry for years.

Are there any areas for improvement?

Not really

BACKGROUND

Introduce your business and what you do there.

I'm a sales manager at a software development firm.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Onmarc?

We hired Onmarc to work on a marketing plan for us.

SOLUTION

What was the scope of their involvement?

Aside from assistance with marketing, Onmarc’s work included improving our website in terms of SEO. They’re also improving the site map, landing pages, and our Google Ads campaigns.

What is the team composition?

Their team consists of about three people.

How did you come to work with Onmarc?

I heard of them by references at first. Later on, I went to a business event in which they had a presentation. I became convinced of what I had heard of them, so we got in touch, had a meeting, and started our project.

How much have you invested in them?

We’ve spent between $25,000–$50,000 on this project so far.

What is the status of this engagement?

We started collaborating together in January of this year and continue working on the project. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It has been a very rich and collaborative experience. They’ve become our partners for everything related to digital marketing and positioning. Onmarc makes very fitting proposals, considering our needs and business. We’ve also had insightful conversations to make sure that what we’re implementing meets the expectations of both parties. Overall, they’ve been very involved and committed.

How did Onmarc perform from a project management standpoint? 

Onmarc’s team is open and communicates constantly. They always meet not just the deadlines but the quality expectations we have.

What did you find most impressive about them?

Before they made a proposal, they made sure to research and understand our industry, which I found really impressive. This allowed the project to be more enriching and tailored to our needs. Plus, they really have great technical knowledge and experience.

Are there any areas they could improve? 

There’s nothing I could mention here.

BACKGROUND

Please describe your company and your position there.

My wife and I own a dental clinic in Delray Beach, Florida.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onmarc?

The business was stagnant in terms of generating new clients and needed a boost, so we decided to hire Onmarc to help us increase the number of new patients coming to our clinic.

What were your goals for this project?

We mainly wanted to increase our sales and try to keep marketing expenses somewhat low.

SOLUTION

How did you select this vendor?

An old friend recommended the company.

Describe the project in detail.

Onmarc suggested a three-way approach that includes PPC, local SEO, and content marketing. They also do some financial reporting for us.

What was the team composition?

They’ve assigned a team of SEO experts and a Google Ads specialist.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

They consistently doubled the number of new patients in only 18 months of working together. Our rankings also considerably improved on both Google and Bing. We currently rank for more than 300 keywords! My company is in a highly competitive market, so it means a lot. Onmarc also helped reduce our marketing expenses in half once the PPC campaigns were fully optimized.

How did the Onmarc perform from a project management standpoint?

Their project management is excellent; they deserve five stars. It's the first time I see a company follow up so often with a client and be constantly on top of their game. If we haven’t done more, it’s because of us, not them.

What impresses you about the Onmarc?

They have the utmost commitment to my company's success, caring more about making us money than making money themselves (which of course they do too).

Are there any areas for improvement?

I just wish they stay small forever. I think their good level of customer care is correlated to their size.

BACKGROUND

Please describe your company and your position there.

I’m the owner of a gluten-free snack food company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onmarc?

We needed counseling for brand strategy development.

What were your goals for this project?

We wanted to define a new brand strategy for being successful in the gluten-free market.

SOLUTION

How did you select this vendor?

Many people from my business network recommended Onmarc because of their in-depth expertise on this type of counseling.

Describe the scope of their work in detail.

Onmarc presented a new brand marketing strategy, including examples of how to achieve the implementation.

What was the team composition?

The team was a multitask group of many professionals, led by a marketing expert who was also one of the owners of Onmarc.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We swiftly achieved market recognition and a positive evaluation of the new strategy. In five months, we increased our social media followers twofold.

How effective was the workflow between your team and theirs?

We had weekly meetings that followed a predefined topic schedule. It was quite easy for us to work with Onmarc.

What did you find most impressive about this company?

Onmarc deeply understood our niche market and its dynamics and particularities.

Are there any areas for improvement?

We were looking to have the final presentation of their work one week earlier. On the other hand, the result was worth it.

BACKGROUND

Please describe your company and your position there.

I’m the president of a boutique consulting firm that helps companies improve their marketing efforts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onmarc?

We hired Onmarc to help our team understand more about the digital marketing world and how it can help our clients improve their sales and client fidelity.

What were your goals for this project?

We wanted to create several digital marketing plans for our clients to help them improve their international marketing efforts.

SOLUTION

How did you select this vendor?

We received referrals and saw their online presence.

Describe the scope of their work in detail.

Onmarc’s work included analyzing our clients’ goals to develop an in-depth and custom digital marketing plan. They completed SWOT and competitor analysis. They also analyzed social media and worked with SEO reports.

What was the team composition?

The team is composed of ten senior digital marketing consultants.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

While we can’t share deliverables because of an NDA, the project was a success. Our clients were happy with Onmarc’s deliverables. The reports were thorough, meeting expectations.

How effective was the workflow between your team and theirs?

Onmarc delivers on time. We used email and in-person meetings.

What did you find most impressive about this company?

I’m impressed with their knowledge of interpreting data. Their track record was also noteworthy. They base their consulting on facts instead of theoretic marketing rhetoric.

Are there any areas for improvement?

Everything went well.

BACKGROUND

Please describe your company and your position there.

I’m a communications manager at Apex America. We deliver world-class experiences for customers, primarily through business process outsourcing. I oversee our marketing strategy and develop marketing plans that will attract customers. I’m responsible for ensuring the effective promotion of the company and its services by targeting the correct and appropriate audience for each marketing campaign.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onmarc?

We hired Onmarc to help us improve our rankings on search engine results. We had developed a new website but somehow lost our position on organic searches.

What were your goals for this project?

Our main objective was to achieve a better position in search engine results. We wanted to be present in these searches so that we would be present in the minds of our potential clients.

SOLUTION

How did you select this vendor?

We searched for a local service provider because we wanted to have a close relationship. We were also looking for a vendor that would work closely with us to develop our digital marketing strategy. We decided to hire Onmarc because they met all of these conditions and were recommended to us by their other clients.

Describe the scope of their work in detail.

First, we held a series of meetings to explain our requirements and give Onmarc any information or content that they needed. We also conducted an exhaustive analysis of our potential clients and defined the profiles that interested us. Using this data, Onmarc identified, selected, and analyzed key terms that affected our rankings.

After Onmarc defined important terms and concepts, we began to update our website to match their recommendations. We hold monthly adjustment meetings to share information that we collect through our impact analysis.

What was the team composition?

There's a digital marketing strategist who leads our team, and she manages an editor, a creative designer, and a translator from their end.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Within the first six months of the partnership, Onmarc moved our website to the top 10 results on Google. In 12 months, we’ve moved from being off of the first page to now capturing one of the top three places, all without using Google Ads.

How effective was the workflow between your team and theirs?

Their project management is impeccable. They’re very attentive to the problems that arise and proactive in coming up with new ways to achieve our goals.

What did you find most impressive about this company?

Their in-depth knowledge of SEO sets them apart, and it’s clear that their team is very experienced.

Are there any areas for improvement?

I can't think of any at the moment.

BACKGROUND

Please describe your company and your position there.

I’m the CEO of Deep Vision, a computer software vision company focused on facial recognition software solutions and vehicle recognition software solutions. Our deep learning company also offers image tagging software for e-commerce companies.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onmarc?

We hired Onmarc to help us improve the quantity and quality of our leads through online marketing. We also needed assistance with our SEO, PPC, and online PR.

What were your goals for this project?

We wanted to generate high-quality leads and improve our online marketing.

SOLUTION

How did you select this vendor?

We considered several options, but the references we received in favor of Onmarc helped us to choose them.

Describe the project in detail.

Our project began with a highly specific and niche keyword PPC marketing campaign. We’re currently focusing on SEO.

What was the team composition?

They had a six-person team.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

Their PPC campaign resulted in some high-quality leads, along with some low-quality leads. We’re already ranking for some lead-generating terms thanks to their SEO efforts. We continue to generate new leads every month.

How did Onmarc perform from a project management standpoint?

They’re very good about following through with their deliverables.

What impresses you about Onmarc?

Their expertise with SEO and online PR is impressive.

Are there any areas for improvement?

We would like to rank even sooner and faster.

BACKGROUND

Please describe your company and your position there.

I’m the owner of Bijou Accesorios. We design and sell accessories to local businesses and pharmacies through our e-commerce site.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onmarc?

We have worked with Onmarc for almost six years now. They create our SEO and PPC campaigns as well as content and social media strategies.

What were your goals for this project?

We wanted to stay ahead of our competition and increase organic traffic to our site.

SOLUTION

How did you select this vendor?

We worked with Carla (Marketing Manager, Onmarc) when we first launched our site.

Describe the scope of their work in detail.

Onmarc creates, leads, and advises on our SEO and PPC efforts. The team also develops and implements strategies for social media marketing. They shore up areas where our marketing falls short and stays on top of industry trends in digital marketing.

What was the team composition?

I work with the principals of the firm: Carla, Martin (SEO Senior, Onmarc), and Emiliano (Adwords Manager, Onmarc). 

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We’ve seen excellent results from Onmarc’s work.

How effective was the workflow between your team and theirs?

Onmarc provides frequent updates on their progress. We talk over the phone at least once a week. 

What did you find most impressive about this company?

They demonstrate in-depth knowledge of tools to improve our marketing outcomes. We’ve learned a lot from working with them. It’s been a very positive experience.

Are there any areas for improvement?

Onmarc could deliver more quickly, but high-quality results take both time and teamwork. We’re thrilled with their work.