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B2B eCommerce & Digital Transformation Experts

Your sales reps are still taking orders by phone. Your ERP and your storefront have never spoken to each other. Your pricing rules live in a spreadsheet. You've outgrown how you operate, you just haven't fixed it yet. 

Codup builds B2B eCommerce platforms for manufacturers, distributors, and wholesalers that need a system built around how they actually operate, not how a generic platform assumes they do.

We connect your Shopify, Magento, WooCommerce, or custom storefront to your ERP, CRM, and back-office systems, NetSuite, Dynamics, Azure, HubSpot, and more. So every order, every price, every customer-specific catalog is handled automatically. No silos. No friction. No workarounds. 

What you get:

  • Min project size
    $10,000+
  • Hourly rate
    $50 - $99 / hr
  • Employees
    50 - 249
  • Locations
    Houston, TX
  • Year founded
    Founded 2012
  • Languages
  • Timezones

Overview by:

Reviewer avatar
Asim Bawany

1 Language that we service

  • English

1 Timezone that we service

EST
Eastern Standard Time (EST)

1 Locations

  • Houston , TX

Select Focus Area
Application Platforms
Amazon Application Development Framework
50%
Linux server
50%
CMS Focus
E-commerce Systems
NetSuite SuiteCommerce
10%
SAP Ecommerce
10%
Frameworks and CMS
.NET
13%
CodeIgniter
13%
Programming & Scripting
PHP
10%
ASP
5%
C#
5%
Go
5%
Objective C
5%
Perl
5%
Redux
5%
Ruby
5%
Typescript
5%
Industries
eCommerce
35%
Manufacturing
25%
Electric
10%
HVAC
10%
Legal Cannabis
10%
Retail
10%
Clients
Midmarket ($10M - $1B)
60%
Enterprise (>$1B)
20%
Small Business (<$10M)
20%
Certified in:
E-Commerce Development Shopify

Pricing Snapshot

Min. project size $10,000+
Avg. hourly rate $50 - $99 /hr
Rating for cost 4.7 /5

What Clients Have Said

Codup offers competitive pricing and good value for cost, with project investments ranging from $2,000 to $300,000. Clients praise their responsiveness and project management, often delivering on time. Overall, they provide quality work, though some suggest clearer pricing structures and proactive communication.

This summary is based on verified Clutch reviews.

Most Common Project Size

< $10,000 based on 57 reviews
< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Select a service to see pricing information

Codup Review Insights

Overall Review Rating

4.9
  • Quality 4.8
  • Schedule 4.8
  • Cost 4.7
  • Willing to Refer 4.9

Top Mentions

Review Highlights

  • Excellent Communication and Responsiveness

    Clients consistently highlight Codup's strong communication skills and responsiveness. They are proactive in addressing client needs and maintain clear and organized communication throughout projects.

  • Strong Project Management

    Codup is praised for their effective project management, often delivering projects on time and within budget. Clients appreciate their organized approach, frequent updates, and ability to adapt to changing project scopes.

  • Proficiency in E-commerce Development

    Codup is highly skilled in developing and customizing e-commerce platforms using technologies like WooCommerce and Shopify. Their work includes custom plugins, integrations, and enhancements, which have improved user experiences and increased sales for clients.

  • Customization and Flexibility in Solutions

    Codup excels in providing customized solutions that meet specific client needs. Their ability to tailor projects to unique requirements has been a key factor in client satisfaction.

  • Positive Impact on Business Growth

    Many clients report significant business growth and improved operational efficiency as a result of Codup's work. Their solutions have led to increased sales, better user engagement, and streamlined processes.

  • Room for Improvement in Proactivity

    While generally praised, Codup could improve by being more proactive with suggestions and solutions, particularly during the initial project phases. Some clients noted a need for more upfront guidance.

Codup Reviews

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Services
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E-Commerce Website Revamp for Women's Clothing Brand

  • E-Commerce Development Web Development
  • Shopify
  • Confidential
  • Oct. 2025 - Feb. 2026
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"The Codup team has been the best partner our company has had."

Jan 22, 2026
Director of Digital, Lysse New York
T.K. Hood
Verified
  • Retail
  • Indianapolis, Indiana
  • 11-50 Employees
  • Online Review
  • Verified

Codup has revamped a women's clothing brand's website, including the PDP, PLP, and homepage. The team has also implemented UX improvements, customized Shopify themes, and fixed bugs.

E-Commerce Web Dev & Design for Event Furniture Brand

  • E-Commerce Development Web Design Web Development
  • Less than $10,000
  • June - Sep. 2024
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"What stood out most about Codup was their ability to take our vision and translate it into a clean, functional UX."

Apr 24, 2025
CEO, Look My Table
Damien V
Verified
  • Manufacturing
  • Huntington Beach, California
  • 11-50 Employees
  • Online Review
  • Verified

Codup designed and developed key sections of an e-commerce website for an event furniture brand. The team was responsible for building a product listing page and four product detail pages.

Web Design & Dev for Hospital

  • Web Design Web Development
  • WordPress CMS
  • $10,000 to $49,999
  • Sep. 2023 - Mar. 2024
5.0
Quality
5.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0

"Codup was very willing to help us keep the old website working until the new one was built."

Mar 29, 2024
Systems Administrator, Hospital
Anonymous
Verified
  • Medical
  • Jesup, Georgia
  • 501-1,000 Employees
  • Phone Interview
  • Verified

Codup designed and developed a new website for a hospital, using a customized WordPress theme from Astra. The project included multiple iterations for small changes as needed.

Web & App Development for Digital Agency

  • Custom Software Development Mobile App Development Web Development
  • WordPress CMS
  • Less than $10,000
  • Feb. 2024 - Ongoing
5.0
Quality
4.5
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

“They’ve decided to go for it and pull the additional resources.”

Mar 26, 2024
Lead Web Developer, Canyon Creative
Ross Cooper
Verified
  • Information technology
  • Las Vegas, Nevada
  • 1-10 Employees
  • Phone Interview
  • Verified

Codup has provided web and app development services for a digital agency. The team has worked on a headless WordPress project, helping the client finish the first phase under a strict deadline.

Web Dev for E-Commerce Company

  • AI Development Custom Software Development E-Commerce Development IT Staff Augmentation Web Development
  • Other ecommerce systems
  • $200,000 to $999,999
  • June 2022 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"Asim is fantastic; he runs the company very well."

Feb 20, 2024
Founder, E-Commerce Company
Anonymous
Verified
  • eCommerce
  • San Francisco, California
  • Phone Interview
  • Verified

An e-commerce company has hired Codup for web development. The team is creating the front- and backend of the client's site and handles QA testing tasks.

Website Development for Computer Products Company

  • Web Development
  • Less than $10,000
  • Jan. - Sep. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

“They resolved issues quickly and delivered what we needed.”

Oct 25, 2023
Designer, Cyterus
Erin Kim
Verified
  • Retail
  • Los Angeles, California
  • 1-10 Employees
  • Phone Interview
  • Verified

A computer products company hired Codup to build their website. The team used a pre-made theme and modified it according to the client’s requests. They also worked on troubleshooting issues.

WooCommerce Development for Commercial & Fire Truck Company

  • Custom Software Development E-Commerce Development Web Development
  • WooCommerce
    +1
  • Confidential
  • Aug. - Oct. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"This company was very professional in their interactions with us from scoping to implementation."

Oct 23, 2023
Project Manager, Smyrna Truck
Anonymous
Verified
  • Automotive
  • Milledgeville, Georgia
  • 201-500 Employees
  • Online Review
  • Verified


Codup developed a WooCommerce website for a commercial and fire truck manufacturer. The team also installed and configured several plugins for the client's B2B suite.

IT Staff Augmentation for Digital Agency

  • IT Staff Augmentation
  • $200,000 to $999,999
  • Jan. 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

“Codup always manages to deliver high-quality work; they rarely get it wrong.”

Oct 20, 2023
CEO, Digital Agency
Anonymous
Verified
  • Information technology
  • Long Island City, New York
  • 1-10 Employees
  • Phone Interview
  • Verified

Codup provides IT staff augmentation services for a digital agency. The team designs and develops websites for end clients, working on several projects and providing team members accordingly. 

Outsourced Development Services for Digital Agency

  • IT Staff Augmentation
  • $50,000 to $199,999
  • Apr. 2022 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

“They genuinely care about the results of their work.”

Oct 13, 2023
CEO, MJ Kretsinger
Mike Kretsinger
Verified
  • Other industries
  • Minneapolis, Minnesota
  • 1-10 Employees
  • Phone Interview
  • Verified

Codup provides design and development services for a digital agency. The team receives projects from the client and provides their cost estimates. After receiving approval, they start working on the projects. 

Our Story

120+ people, 14 years in B2B eCommerce, and an Agile delivery model built around one principle: understand the business before touching the technology.

Every engagement runs with a dedicated cross-functional team. No shared bandwidth, no dropped context, no handoffs. We don't take orders. We get into the operations, identify what's actually in the way, and build systems designed to last. That's what a tech partner does.

Meet the Team

Asim Bawany

Asim BawanyCEO

Asim founded Codup over 13+ years with a simple belief: manufacturers and distributors deserve better digital systems without the enterprise headache. Today, he leads a 100+ person team helping businesses modernize how they sell, operate, and grow.

John Davis

John DavisHead of CX & Partnerships

John leads CX, partnerships, and UX, helping businesses turn strategy into scalable growth. With 20+ years across product, marketing, and technology, he helps build systems, partnerships, & customer experiences that drive measurable results.

Fahad Sheikh

Fahad SheikhHead of Product and Growth

Fahad helps businesses turn ambitious ideas into products people actually use. With 15+ years across ecommerce, growth, and product strategy, he’s known for cutting through noise and keeping teams focused on what drives real impact.

Hasham Usmani

Hasham UsmaniHead of Sales

Hasham aka "Hash" helps manufacturers and distributors align technology with real operational workflows. With 20+ years across sales and digital strategy, he focuses on building systems that support how businesses actually operate.

S. Fawaz Ali

S. Fawaz AliSDR Lead

Fawaz leads Sales Development at Codup, combining 13+ years of experience across banking, digital marketing, SaaS, and B2B sales. He builds outbound systems and GTM strategies rooted in how buyers actually think and make decisions.

Syed Mohammad Hassan

Syed Mohammad HassanTechnical Lead

Hassan turns complex business requirements into scalable technical solutions, with a focus on AI enablement. He oversees architecture, resolves critical technical challenges, and ensures engineering teams deliver reliable, high-performance systems.

What Sets Us Apart

Reliability You Can Count On

We don’t overpromise. We always deliver. Codup is known for predictable timelines, transparent updates, and teams that take full ownership. With 150+ years of combined experience and 2,000+ projects delivered, we’ve built a reputation for consistency, honesty, and long-term client trust.

Strategic Partners, Not Just Developers

We go beyond writing code. With over 13 years of experience in the domains of eCommerce, integrations, and automation, our consultative approach helps clients make smarter decisions, avoid costly pitfalls, and build scalable, future-ready systems that drive real and sustainable business growth.

Clear, Confident Communication

Great delivery starts with great communication. At Codup, nothing gets lost in translation. Our teams are trained to communicate with clarity, speed, and intent. From kickoff to delivery, you’ll always know where your project stands and what’s next, one of the biggest reasons clients stay with us.

Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

Learn More
Verified Client Reviews
69
Overall Review Rating
4.9
Source
Clutch
Last Updated
May 26, 2026

Business Entity

Business Entity Name Bawany Bros, Inc.
Source Delaware Division of Corporations
Jurisdiction of Formation Delaware
Date of Formation February 28, 2020
Status Active
Last Updated February 10, 2025
ID 7875514

Credit Report Results

International Credit Risk Assessment Low Risk
Source Creditsafe
Last Updated February 10, 2025
Learn More About The Clutch Verification Process

Locations (1)

801 Travis Street HoustonTX, United States 77002

6 - 9

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