Casual

BACKGROUND

Please describe your company and your position there.

Founder & CEO

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Casual Films, and what were your goals?

We hired Casual to create a short, high impact video for our US product launch.

SOLUTION

How did you select this vendor and what were the deciding factors?

Casual came across as well aligned to our requirements: focused on B2B video production with high visual impact. We needed to a partner who would deploy agile production techniques.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We worked with Casual in a well defined process, starting with the video script, adding in stock footage and screen cast of our product and then several iterations to fine tune the finished article.

Who did you work with and what was the feedback process like?

We worked with Oliver Atkinson and Arthur Briggs. Excellent communication, responsiveness and feedback.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We conducted a successful go to market campaign in the US of whcih the video in question was a centrepiece. We successfully generated leads and established a good product that was a market fit.

Describe their project management style, including communication tools and timeliness.

Project management was excellent, Casual worked to a very tight timeline and nailed the project on time and within budget.

What did you find most impressive or unique about this company?

Casual delivered to our expectation without fuss, on time and on budget.

Are there any areas for improvement or something they could have done differently?

No. This was a relatively small project but it was delivered fully to our expectations.

BACKGROUND

Please describe your company and your position there.

I am a Marketing Executive for the Legal content business segment at Thomson Reuters.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Casual Films?

Case Study Video Production

What were your goals for this project?

To produce a creative video to use as a sales enablement piece, promotin our legal content tools for Barristers.

SOLUTION

How did you select this vendor?

My team has used them before

Describe the video(s) and the process in detail.

They helped us with our brief as we wanted 2 videos to showcase how Chambers use our products and services.

What was your vendors' project management or feedback process?

They helped us from initial planning stages, ideas on the day and were happy to make edits until we were happy with the final versions.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The videos have not been up long but already the various internal teams can't wait to use them on social and for internal emails.

How effective was the workflow between your team and theirs?

The project manager was very responsive, full of ideas and could navigate any problems as quicly as possible. No query was ever too much trouble.

What did you find most impressive about this company?

The easygoing nature of the staff and their professioanlism when dealing with our clients who feature in the video

Are there any areas for improvement?

can't think of any

BACKGROUND

Please describe your company and your position there.

I’m an HR Marketing Specialist at a large automotive group. I’m responsible for strategic employer branding and content creation for our different channels.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Casual Films?

We needed help producing multiple film projects.

What were your goals for this project?

We wanted to improve our reputation as an employer among different target groups.

SOLUTION

How did you select this vendor?

We found them online and were impressed with their cool, modern films.

Describe the scope of their work in detail.

They did original filming and sorted through existing footage. Their sound design communicated our different messages perfectly.

What was the team composition?

We worked closely with a project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The films have received many clicks and likes on social media.

How effective was the workflow between your team and theirs?

It was amazing. They had a great feel for our brand and tone and developed some incredible concepts. They have a talented team and a project manager who handled everything.

What did you find most impressive about this company?

We loved their sound design.

Are there any areas for improvement?

No, I didn’t identify anything. We look forward to working with them on future projects.