BellaVix

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Good For You Girls, a 12-year-old skincare brand that is green, vegan, gluten-free, and cruelty-free.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BellaVix?

We wanted to increase our Amazon sales. 

SOLUTION

What was the scope of their involvement?

BellaVix set up search word terms and paid advertising on Amazon Ads.

What is the team composition?

I work directly with Will (CEO).

How did you come to work with BellaVix?

Will was referred by someone. At the time, he was local, so I could do a face-to-face meeting with him, which I really liked. I came from another company that I felt was distant and impersonal. BellaVix has since moved away, making face-to-face no longer possible, but I really liked that offering at the time.

How much have you invested with them?

We spend about $2,000 per month.

What is the status of this engagement?

The partnership started in January 2019 and is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It’s difficult to measure. Our growth on Amazon is anywhere from 30% to 50%, but that depends on our ad spend, which has increased recently.

How did BellaVix perform from a project management standpoint?

Will is always available and very good communication-wise. He also takes things personally, which is good. 

What did you find most impressive about them?

BellaVix takes ownership of our brand. He brings it right under his umbrella and feels very responsible for it.

Are there any areas they could improve?

I prefer honesty without sugarcoating. Part of the beginning of the relationship was me training Will to not always make things look rosy. I feel like he, like a lot of young people, tends to want to impress and please his clients, but I prefer to know the truth, whether it’s good or bad news.

BACKGROUND

Introduce your business and what you do there.

I’m the advisor for an e-commerce company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BellaVix?

We were hoping to expand our presence on Amazon and other marketplaces.

SOLUTION

What was the scope of their involvement?

We hired them for a variety of services like Amazon channel management, managing listings, enhancing content, search optimization, advertising, promotions management, and execution. They took a holistic approach to what we were doing in order to expand the marketplaces we were using and reaching.

So, they developed content and helped build backlinks in addition to paid campaigns. They wanted to make sure our listings could easily be discovered in the marketplace.

How did you come to work with BellaVix?

I knew a few of their team members before we started working together, and they’ve been great ever since.

What is the status of this engagement?

The project started in July 2019 and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our business has grown by about 50% since we started working with them.

How did BellaVix perform from a project management standpoint?

They’re great at following up with action items. We use Slack as our primary tool for communication as well as Google Docs.

What did you find most impressive about them?

They’re very astute and know how to manage advertising spend to get the most bang for our buck.

Are there any areas they could improve?

There’s always a learning process and getting better. I think when we started off, they weren’t as strong as they are now, largely in part of understanding the details of our platform and our business. Even if they don’t get something on the first try, they get it on the second.

Do you have any advice for potential customers?

They do a solid job—your business is in good hands with them as your partner.

BACKGROUND

Introduce your business and what you do there.

We’re a product company with eight brands. Our products are available in retail stores and multiple online channels. We generally sell products for dogs and cats.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BellaVix?

We needed more visibility for the brand in Google search results.

SOLUTION

What was the scope of their involvement?

We have an omnichannel strategy that requires us to consider all of our channels when promoting different products and how that will correlate to other concurrent channel sales. They’ve been receptive and are able to understand our strategy. After internalizing our processes, they helped us build a Google Ads strategy that complements our active PPC campaigns.

Will (CEO & Founder, BellaVix) has taken our existing site content and optimized it for performance on the web. They worked on our ad copy and placements, examining what kind of customer searches we could capture through our digital presence.

In the end, the deliverables were various ads and placements of those ads online. They worked within our existing brand guidelines, running their ideas by us as needed. So, they took our brand guidelines as a starting point and built from there.    

What is the team composition?

We worked closely with Will on the project.

How much have you invested with them?

We’ve spent between $20,000–$50,000 on their services. 

What is the status of this engagement?

We started working with them in September 2019, and we’re continuously collaborating.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since bringing them on, we’ve increased our target sales by 50%. In terms of the top of our funnel metrics, we’ve generated thousands of new YouTube views and clicks to our site.  

How did BellaVix perform from a project management standpoint?

We have a bi-weekly call that we use to review our existing campaigns and performance. There, we also collaborate openly and agree upon changes through feedback. The team is open and available to us whenever we need them. They’ve been flexible with our internal changes as well.  

What did you find most impressive about them?

Their experience in digital advertising was very impressive. Will’s certified in tons of things within the field. That encouraged us to get started with online advertising and expand upon our current program. 

Are there any areas they could improve?

I can’t think of anything right now. 

Do you have any advice for potential customers?

Understand what your goals are, making sure to give clear advice on what you’re looking to execute.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Doco Pet, LLC. We’re a manufacturer and distributor of pet products, specifically leashes and harnesses for dogs and cats. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BellaVix?

They’re helping me ramp up my sales on Amazon.

SOLUTION

What was the scope of their involvement?

BellaVix is helping me with my Amazon marketplace beforehand. I did have an Amazon store, but they cleaned it up, introduced metatags and SEO, and fixed up the backend for our brand. They figured out the best way for us to be in the marketplace.

They set up our storefront and eight brand pages on Amazon. They take care of our sales, returns, reviews, and all other support related to Amazon sales.

They manage our social media campaigns with influencers on Facebook and Instagram and do segmented email blasts. We run a lot of social media events and promotions, and BellaVix organizes all of these with my social media team. They don’t create any social media content for us.

Their team recently become involved in our DocoPet.com sales. Our website is outdated at the moment, but they plan to provide SEO, backlink, and keyword research services for it.

What is the team composition?

I’ve worked with Will (CEO & Founder, BellaVix) and one other person.

What is the status of this engagement?

We started working with BellaVix in March 2019, and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It took me a while to prepare the listing information for Amazon, so they’ve just started the work. I have products listed correctly now, so I’m at least halfway there. I’m sure I’ll reach my goal as time goes by.

How did BellaVix perform from a project management standpoint?

They’re a very good team in terms of communication and keeping deadlines. I can collaborate with them closely. They’re always on top of everything; if something doesn’t work, they will discuss it with me and change it. I like the way they provide customer support. We use email and text messages for communication, without any project management tools.

What did you find most impressive about them?

They deliver what I ask for very fast, and communication is easy.

Are there any areas they could improve?

No, they’ve done pretty well. They’ve been my best partner so far.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing manager at Carapex Skincare. We’re a manufacturer and retailer of skin care products. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BellaVix?

We needed someone to help us with Amazon marketing.

SOLUTION

What was the scope of their involvement?

We wanted to increase our sales on Amazon, so we hired their team to help us implement PPC ads. Also, they optimized our listings for organic search and provided other suggestions to benefit sales. To do this, they ran several campaigns and improved the campaigns we had currently running.

They helped with content creation for the listings themselves, which included graphic design and copywriting. Everything they executed was based on the marketing strategies we figured out together. They’re still working with us and, we plan on keeping them around for a while.

How did you come to work with BellaVix?

Initially, I found them on Facebook. I was part of a group of people looking for Amazon marketing partners. Amazon has reached a point of complexity that makes it almost impossible to handle marketing on your own in addition to running a business. Someone in the group recommended them, so I reached out and hired them. 

How much have you invested with them?

We’ve spent about $17,500 on their services.

What is the status of this engagement?

We started working with them in March 2019 and are continuing our collaboration. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They seriously increased our conversion rates, and our sales are also up. We had a summer slump in sales last summer, and they prevented that from happening this time around. We’re doing a lot better compared to where we were last year.  

How did BellaVix perform from a project management standpoint?

They were solid and did a really good job. Their team is extremely organized.

What did you find most impressive about them?

Their organization and transparency were impressive. If they didn’t know something, they were upfront about it. That’s something I always appreciated.

Are there any areas they could improve?

I can’t think of anything substantial. At first, I wanted it to be a little cheaper because we weren’t making our money back from their services. However, that has since changed. We just needed to wait a few months for the results to catch up.

BACKGROUND

Introduce your business and what you do there.

I'm the founder of LikePro Skincare, a high-performance skincare company for athletes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BellaVix to accomplish for your company?

We hired BellaVix for Amazon listing creation.

SOLUTION

What was the scope of their involvement?

BellaVix handled our Amazon listing process, including product descriptions, images, keyword research, and storyboard creation. They also took care of our brand registry.

What is the team composition?

We worked with 2–5 teammates from BellaVix.

How did you come to work with BellaVix?

They were referred to me.

How much have you invested with them?

We spent less than $10,000.

What is the status of this engagement?

We worked together from January 2025–January 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We completed the storyboard and successfully launched our brand on Amazon. We're still in the process of launching, but we've received several positive reviews. We also plan to make minimal changes to the copy content.

How did BellaVix perform from a project management standpoint?

BellaVix delivered on time and was reliable. The team was extremely patient and clear in their communication.

What did you find most impressive about them?

BellaVix was excellent at copy content listing creation and creating the mood board. The team also successfully handled our brand registration process. Additionally, they were able to get help through the Amazon Seller Central platform when any issue came up that I couldn't resolve myself.

Are there any areas they could improve?

I can't think of anything for BellaVix to improve.

BACKGROUND

Please describe your company and position.

I am the President of Carol Bela

Describe what your company does in a single sentence.

Jewerly sales

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BellaVix to accomplish?

• Advertising on Amazon

SOLUTION

How did you find BellaVix?

• Online Search
• Referral

Why did you select BellaVix over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from BellaVix were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Account Audit & Strategic Planning:
In-depth review of existing Amazon Seller or Vendor Central account
Competitive benchmarking
SWOT analysis of current listings, ads, and account health
Strategic roadmap for growth (short-term and long-term)
2. Listing Optimization:
Keyword research using advanced tools
Product title, bullet points, description, and backend keyword optimization
A+ Content creation and management
Image recommendations and design guidance
Brand Store design (if applicable)
3. Amazon Advertising (PPC & DSP):
Setup and restructuring of Sponsored Products, Brands, and Display campaigns
Daily bid optimization and budget management
ACoS reduction strategy
Weekly performance analysis and reporting
DSP (if applicable): Audience targeting, retargeting, and brand awareness campaigns
4. Inventory & Operations Management:
Forecasting and inventory planning
FBA replenishment planning
Monitoring stranded inventory and suppressed listings
Assistance with case management and Amazon support escalation
5. Review & Reputation Management:
Review generation strategy in compliance with Amazon TOS
Monitoring and responding to customer reviews and Q&A
Alerts for negative reviews or listing issues
6. Reporting & Analytics:
Weekly performance reports (sales, ad performance, keyword rankings)
Monthly strategic reviews
Real-time dashboards (when applicable)
7. Account Health & Compliance:
Proactive flagging of potential policy violations
Appeal writing and support for listing suspensions or account holds
Brand Registry support and IP protection

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable Outcomes from Bellavix Engagement
1. Revenue Growth:
📌 +78% increase in total Amazon sales within the first 3 months.
2. Advertising Efficiency:
📉 Reduced ACoS (Advertising Cost of Sale) from 42% to 26% through campaign restructuring and bid optimization.
📊 Increased ROAS (Return on Ad Spend) by 62% across Sponsored Products and Sponsored Brands.
3. Organic Rank & Visibility:
🚀 Improved keyword rankings, with 10+ core keywords moving into top 3 organic positions.
🌟 Indexed for 200+ new relevant keywords through backend and front-end optimization.
4. Conversion Rate Improvement:
📈 Increased average conversion rate from 11% to 17.5% due to enhanced listing content and A+ Content implementation.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bellavix demonstrated exceptional project management throughout the engagement. From kickoff to execution, they maintained a clear structure and proactive communication style that ensured deliverables stayed on track.

What was your primary form of communication with BellaVix?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Bellavix was their deep Amazon expertise paired with hands-on execution. Many agencies offer strategy or data—but Bellavix delivers both, along with a genuine commitment to performance. They don’t just consult — they operate like true partners, proactively identifying problems, testing solutions, and iterating fast.

Their transparency is also rare. We always knew where things stood, what was working, and where we could improve — with data to back it up. From the first week, it was clear that they weren’t just following a playbook — they were tailoring one for us, based on real-time insights and competitive movements.

That combination of expertise, accountability, and agility is what sets Bellavix apart.

Are there any areas for improvement or something BellaVix could have done differently?

While our experience with Bellavix was overwhelmingly positive, one area for potential improvement is cost and pricing flexibility. Their services are premium — and in many ways, the results justified the investment — but for smaller brands or those in the early stages of growth, the pricing structure might feel steep.

BACKGROUND

Please describe your company and position.

I am an executive of WagWell

Describe what your company does in a single sentence.

WagWell is a line of innovative dog wellness products including supplements, treats, and grooming. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BellaVix to accomplish?

• Launch our brand on Amazon
• Gain traction on Amazon through advertising

SOLUTION

How did you find BellaVix?

Referral

Why did you select BellaVix over others?

• Close to my geographic location
• Good value for cost
• Referred to me

How many teammates from BellaVix were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Bellavix helped us launch our brand on Amazon including 8 SKUs. They optimized our pages, advised on A+ content and PDPs, and created and executed a comprehensive advertising strategy. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Getting our advertising to a 1:1 ROAS as a new brand in a highly competitive sector.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bellavix was very prompt and collaborative while owning their expertise. 

What was your primary form of communication with BellaVix?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They worked very hard on our behalf and stayed on top of deadlines and best practices. They were constantly recommending new ideas to grow our business.

Are there any areas for improvement or something BellaVix could have done differently?

NO

BACKGROUND

Please describe your company and position.

I am the CEO of Skön Beautifully Strong

Describe what your company does in a single sentence.

Produces skin care

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BellaVix to accomplish?

• Set up my Amazon store
• Develop A+ content on store
• Optimize and design site

SOLUTION

How did you find BellaVix?

Online Search

Why did you select BellaVix over others?

High ratings

How many teammates from BellaVix were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Setting up designing and optimizing my Amazon store. Also graphic design of all products.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

BellaVix has been wonderful to work with. Their knowledge and professionalism is amazing, and they're availability to answer any questions you may have is Unparalleled

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their delivery was amazing. They met all deadlines and check in often with updates

What was your primary form of communication with BellaVix?

Virtual Meeting

What did you find most impressive or unique about this company?

Their knowledge, professionalism, and availability to speak at all times

Are there any areas for improvement or something BellaVix could have done differently?

No