B2BLabs

BACKGROUND

Please describe your company and your position there.

I'm the owner of an online e-commerce store

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Kas Andz Marketing Group, and what were your goals?

We hired Kas Andz Marketing Group to carry out a conversion rate optimisation audit for the store

SOLUTION

How did you select this vendor and what were the deciding factors?

We chose Kas because we were impressed by his knowledge of the subject matter during the interview

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We went through the problems with our store and Kas gave various suggestions to work on in order to improve conversion rate.

How many resources from the vendor's team worked with you, and what were their positions?

It was just us and Kas.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The feedback was very comprehensive and detailed, as well as actionable

How effective was the workflow between your team and theirs?

It was a simple 2 hour call where we had the opportunity to ask any questions

What did you find most impressive or unique about this company?

They offer a whole suite of digital marketing services and take a strategic approach to conversions, unlike any other agency.

Are there any areas for improvement or something they could have done differently?

Nope they were great.

BACKGROUND

Please describe your company and your position there.

I am the founder and CEO of food & grocery & menu recommendation startup. We basically recommend dishes for self cooking and user orders ingredients.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Kas Andz Marketing Group, and what were your goals?

To set up an effective overall digital marketing campaign/strategy/roadmap, improve the Conversion Rate Optimization of my website for better User Experience, and just take care of the marketing.

SOLUTION

How did you select this vendor and what were the deciding factors?

Kas is just a very smart guy who knows his craft well and he truly cares deeply about the customer, unlike 99 percent of other freelancers or marketing "strategists". It is hard not to get a very positive first impression from Kas.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We have a Minimum Viable Product "basically a website" which needs improvement in UX in order to convert the traffic better. And we need to drive smart traffic in order to effectively test the MVP and make further improvements in the concept. Facebook Ads we have discussed is the right strategy at the start, since it is a MVP, and then moving on with SEO, and other digital marketing tactics...

How many resources from the vendor's team worked with you, and what were their positions?

I had a consultation with just Kas. Do not know really if others were involved in the background.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

UX of website improved immensely, which means traffic will result in better first impression, thus better conversion. And more traffic driven as a result of effective Facebook Ads campaigns.

How effective was the workflow between your team and theirs?

Great.

What did you find most impressive or unique about this company?

They are very authentic, competitive, result-driven, and truly caring about their customer.

Are there any areas for improvement or something they could have done differently?

Not that I can think of.

BACKGROUND

Please describe your company and your position there.

I'm a director of marketing at an e-commerce company and we were struggling with the B2B side of the business.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Kas Andz Marketing Group?

Kas and his amazing team took over our content marketing and outreach and did an amazing job!

What were your goals for this project?

We wanted to generate leads from Quora and LinkedIn.

SOLUTION

How did you select this vendor?

We were considering several other companies but this one in particular stuck out as a really great team that can do a lot for our business.

Describe the scope of their work in detail.

They posted messages on LinkedIn, automated our social media funnel, and conducted email outreach campaigns for us.

What was the team composition?

They had several writers and marketers working for them

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They helped us get a bunch of leads and we closed them.

How effective was the workflow between your team and theirs?

There was fantastic synergy between us and KAMG. These guys are great!

What did you find most impressive about this company?

They are super hard working and get the job done!

Are there any areas for improvement?

Nope, these guys are flawless!

BACKGROUND

Please describe your company and your position there.

Kas and his team are awesome to work with! The advice I’ve been getting from them and work they’ve been doing on marketing strategy , has been incredible. extremely happy with how it’s gone and look forward to working with them in the long term. Highly recommended!

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Kas Andz Marketing Group?

Conversion rate optimization, on-page SEO, and guidance on email marketing.

What were your goals for this project?

An experienced hand with regards to good on-page SEO, and effective CRO.

SOLUTION

How did you select this vendor?

They had some great case studies and I knew Kas quite well due to his reputation in the industry.

Describe the scope of their work in detail.

they really knew their stuff when it came to CRO and on-page SEO, which is an area we were lacking with. Results were not going to happen overnight but I was aware of that - most importantly did things the way it should be done and gave us realistic expectations.

What was the team composition?

Worked and interacted with a few team members as well as Kas, good experience And everyone interacted well.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

traffic and conversions have been doing well, and liking what I see so far. Happy to continue working with Kas for the foreseeable future.

How effective was the workflow between your team and theirs?

Great team and worked well together with myself and my team.

What did you find most impressive about this company?

A very dynamic and enthusiastic team. Went above and beyond not only with their service. But also with advice they gave on marketing in general.

Are there any areas for improvement?

Not much to improve on - have been great!

BACKGROUND

Please describe your company and your position there.

I am the Founder of Inspire Initiatives

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Kas Andz Marketing Group?

Kas helped us with our LinkedIn Marketing and we have seen fantastic results ever since!

What were your goals for this project?

Increasing our leads and sales!

SOLUTION

How did you select this vendor?

Kas was by far the best for the Job! He gave a bespoke solution to our problem and our industry. It truly was a no brainer!

Describe the project in detail.

We had 2 - 3 calls for Kaz to craft our bespoke solution! It was a fantastic experience and we felt that Kaz walked us through our problems and reached the solution effortlessly!

What was the team composition?

N/A

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Within a few weeks we saw our leads increase by over 60%

How effective was the workflow between your team and theirs?

Very effective! Couldn't of asked for better!

What did you find most impressive about this company?

I was blown away by the dedication and excellent customer service!

Are there any areas for improvement?

Nope!

BACKGROUND

Please describe your company and your position there.

Founder of a company that sell Matcha direct to consumers as well as retailers

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Kas Andz Marketing Group?

For SEO purposes as well as email marketing

What were your goals for this project?

Increase traffic and online sales

SOLUTION

How did you select this vendor?

Thorough a web search via up work

Describe the project and the services they provided in detail.

A very comprehensive approach to SEO and web development

What was the team composition?

A group of qualified individuals all working together

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We have already seen a dramatic increase on our ranking as well as our monthly traffic and are still only in the early stages of development

How was project management arranged and how effective was it?

Through WhatsApp the communication and goals have always been clearly defined

What did you find most impressive about this company?

The ease of communication and immediate responses

Are there any areas for improvement?

There is very little they could improve but maybe setting a sales goal or a target would help meet that goal more clearly.