/Archive Digital

BACKGROUND

Introduce your business and what you do there.

I’m the executive producer and head of marketing for the Vancouver Film School.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Archive Digital?

Digital marketing and SEO were the primary things we were struggling with when we reached out to Archive Digital. We want to be a top choice for paid and organic searches.

SOLUTION

What was the scope of their involvement?

Archive Digital established and manages our SEO and digital marketing efforts. They often make changes and modifications to our website to improve it. Their team also helps with keyword research and increasing our conversions. 

What is the team composition?

Typically, 3–4 people manage our project. 

How did you come to work with Archive Digital?

They were a referral from someone who I trusted and respected in the industry. 

How much have you invested with them?

We spend around $30,000 per month on their services. 

What is the status of this engagement?

We’ve been working together since 2016. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

From a cost-per-lead (CPL) and conversion perspective, their efforts have been hugely significant. We’ve been very pleased with the results. Everything about our approach is greatly improved because of them; I’m not sure how we’d function at this level without them. 

How did Archive Digital perform from a project management standpoint?

They’ve become an invaluable part of our marketing efforts. They work exceptionally well as a partner. 

What did you find most impressive about them?

They have a more progressive understanding of the industry than other companies do. Since the business is changing nearly weekly, they almost obsessively monitor it and find new ways to evolve with it. They’re not afraid of finding new ideas and testing them to give us an edge on our competition. 

Are there any areas they could improve?

There’s nothing for them to improve—if there were, they probably wouldn’t be a partner at this point. 

Do you have any advice for potential customers?

Get a hold of them before your competition does. Archive Digital really good at what they do and we’d be worried if they were working with one of our competitors.