Appify

BACKGROUND

Introduce your business and what you do there.

I’m the digital delivery manager for a multichannel marketing company. We’re essentially a technology-led marketing agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Appify?

We needed a partner to help create a game for one of our clients. The initial idea was to build a game for customers to play that would also collect their information, allowing us to retarget them. It started as a simple idea that grew as a result of COVID-19.

SOLUTION

What was the scope of their involvement?

Initially, we planned to update a product's design and ship it back to our client. Our client updated requirements during the project. We transformed the project from an off-the-shelf game into a mobile platform. The final product wouldn't be locked to a specific device.

Their team helped us navigate through the shift in our parameters resulting from the COVID-19 pandemic. They made the app compatible with all devices. 

What is the team composition?

There was only supposed to be 3–4 people working on the project. At one point, the client asked for a change that needed to be implemented quickly. A couple of extra people worked on the project at that time to complete the change by the next morning.  

How did you come to work with Appify?

We initially found them through a recommendation and then worked with them on a website redevelopment project. On that occasion, they worked on the design and exceeded our expectations.

How much have you invested with them?

We spent about £35,000 pounds (approximately $47,000 USD) on their services.

What is the status of this engagement?

The project began in October and ended in November 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We haven’t been able to fully measure the success of the project because the game will be live until December 24th. However, we’ve currently received quite a lot of consumer information, which was our initial aim. We’re about 10% ahead of projected targets.

How did Appify perform from a project management standpoint?

They performed excellently from communication and project management standpoints. We communicated through phone and email. It was really easy to deal with them in every way.

What did you find most impressive about them?

They understood straight away that it wasn’t us coming to them with challenges. Their team understood that those challenges were our client’s needs. They were attentive and on board with everything straight away. There was never a hurdle too big for them to jump over.

Are there any areas they could improve?

No, they were fantastic.

Do you have any advice for potential customers?

We had a large discovery session with our client. It may be helpful for future clients to dig deep and include Appify in the discovery process.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of a mobile mental health application that helps people manage their gambling addiction. It’s a self-help app that utilizes cognitive behavior therapy and elements of mindfulness as well. It helps people change the way they think, feel, and behave towards gambling, and following that, hopefully, create positive behavior change in leading people not to gamble anymore. We’re in the App Store and Google Play Store or people can download the app straight from us. We’re also trying to work with organizations that are already in this space and treating people with gambling addiction and give us access to high-risk players. There are three of us involved in the project. We’re also junior doctors working full-time working in health service in the UK as well.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Appify?

We needed someone to develop our app.

SOLUTION

What was the scope of their involvement?

They developed the app for us in iOS and Android. They built the app on a cross-platform basis. They used React Native. They offered to do the design but we have a friend who had already done a lot of our designs before we actually spoke to Appify. They do our maintenance. We don’t have an in-house technology team. They do a lot of the work for us.

What is the team composition?

We worked with a fairly small team. We worked with around 8-10 people. Every single one of them was outstanding. They’ve all been excellent. Chris (Non-Executive Director) was our main go-to person. We’d always liaise with him who would then liaise with the other developers.  

How did you come to work with Appify?

I found them through a web search.

How much have you invested with them?

It was £40,000 (approximately $54,000 USD) initially and then we integrated a payment solution which bumped the cost up to just over £50,000 (approximately $67,000 USD). Now we’re paying them for their ongoing maintenance costs.

What is the status of this engagement?

We started working together in March 2020 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

When we started the project, we scoped out all the work with them. We had a fixed budget as a startup. We had shown them what we wanted the app to look like and what we expected to be done when the final app is complete but we kept on feeding them bits of graphic design work, all the content that was in the app.

They made a little bit of an underestimation of how much work was involved. Halfway through the journey, they realized there was a lot more work involved than the first scope. They agreed to get the app done with a fixed fee. They took all the charges and extra work and swallowed them. They didn’t charge us any more for the further work that they did. We’re very happy with them. Everyone whom we speak to say they really like the app. There were bugs but they fix them quickly.

How did Appify perform from a project management standpoint?

Chris was always available when we wanted to discuss things or change things. They’re very flexible. Chris led everything for us. We’re really happy working with him. He’s very experienced in this field and gave us a lot of help and understanding of what we should be doing.

In terms of payment, since we’re a startup, they’ve been very flexible with us. They finished all the work but we haven’t paid them the full amount yet. They’re very understanding of our situation and that cash flow is difficult for us because we are a startup. They outsource the development side of things to people in other countries. We’ve talked with people in Poland and India. Chris would tell them what to do but we still got on calls with everybody.  

What did you find most impressive about them?

Even if there was any business advice we wanted or anything from their experience on how things should look, how they should work, and what kind of functionality we should go for, they held our hand through the journey. They’re very helpful.

Are there any areas they could improve?

The project took longer than we were hoping at the beginning but it was because of an underestimation of how much work was involved. We kept on feeding them information as well which didn’t help.

BACKGROUND

Please describe your company and your position there.

Owner at international niche based law firm

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire K7 Tech, and what were your goals?

Disruption of traditional online marketing strategies in the legal industry by the implementation of a niche-based market penetration model. A challenge in collaboration between the legal and tech industry is always to translate a vision that lacks technological background into a workable format, whilst considering the ignorance of the client in a friendly, yet professional way to ultimately limit gaps between theory and implementation.

SOLUTION

How did you select K7 Tech and what were the deciding factors?

Personal recommendation of a very satisfied customer.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

• Building 15 isolated niche based websites with its own design and look and feel
• Creation of different and unique logo's to match the websites 
• WordPress installation on the websites
• Content implementation
• Limited coding

How many people from the vendor's team worked with you, and what were their positions?

2

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

• Tangible result:

1. First prospect reached out in the first week after the launch of the second website.

• Indirect results:

1. Overall high SERP results
2. Improved online visibility of our brand
3. Web strategy is ready for the launch of new product
4. Positive PR from joint-venture partners

Describe their project management style, including communication tools and timelines.

They are very easy and fast to communicate with. K7 Tech don't waste time on side issues. Even where the client disagrees with a format or has other (even when these are nonsensical) ideas, K7 looks into the feasibility and improves before the implementation.

What did you find most impressive or unique about this company?

1. Price-Quality ratio
2. Personal relationship
3. Willingness to listen to out of the box ideas, even where they make no sense to find a workable solution that contributes to the end result.
4. The end result of tech work is a cost-benefit calculation. Even though a web strategy takes time to gain altitude, I am highly confident the synergy between K7 and my firm will deliver on its promise.

Are there any areas for improvement or something they could have done differently?

After initial offerings, changes and improvements were already done. Lawyers are not always omniscient - even though they claim to be. Therefore, for this project the voice of technology and its possibilities could have overruled the ideas of the project owner.

BACKGROUND

Please describe your company and your position there.

We are an app development and mobile technology consulting business. I am the CEO and regularly I am tasked with selecting suitable outsourced partners to supplement our teams when we have multiple live projects.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire K7 Tech?

We needed to select a partner to add outsourced capacity to our team for a significant development project. We had used K7 in the past and had been impressed by their professionalism and delivery. They were an excellent fit for this project and so we got them on board.

What were your goals for this project?

We needed K7 to deliver on time and on budget. We also needed them to dovetail with our agile work methodologies and exacting project management practices.

SOLUTION

How did you select this vendor?

We had used K7 on a project previously and they had been excellent. They had delivered against a rather fluid brief very quickly which is a difficult thing to do. They engendered a sense of trust, giving us confidence that they could handle larger scale projects.

Describe the project and the services they provided in detail.

This was a web app development project. It presented a number of challenges that required technical expertise and ingenuity.

What was the team composition?

K7 provided us with UI / UX, front-end web development, back-end development, testing and PM capacity.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

K7 delivered on-time and on-budget. They were completely reliable throughout the project and met every sprint objective. The client was delighted with the final product.

How was project management arranged and how effective was it?

We collaborated using shared Jira tools. We also convened a daily stand-up. It worked seamlessly.

What did you find most impressive about this company?

The most impressive thing about K7 is that they do what they say they will do, regardless of issues. I would have been aware on a number of occasions during the project that they had to work late or through wekends to meet milestones. There were also times when there were late modifications to task lists. Again, milestones got delivered on time.

Are there any areas for improvement?

Nothing in particular.

BACKGROUND

Please describe your company and your position there.

TrainedIn is the brain-child of Sorcha Finucane and began it's journey, on the 8th of June 2019, when our first team meeting was held. After months of feasibility research, planning and fundraising TrainedIn went into development on the 2nd of January 2020. Four months later on the 8th of April 2020 TrainedIn was brought to life and switched. TrainedIn is an online marketplace designated to trainers, tutors and consultants across the spectrum. From executive business development at Board level, professional development, technical skills and health and safety for business, right through to personal training, health and wellness, and private tutoring, You will be able to search and locate experts through the TrainedIn marketplace. TrainedIn is free for providers to sign up and showcase their business and services. However, if TrainedIn generates business for you, a commission is charged.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire K7 Tech?

K7 was engaged, to create and bring to life the vision for TrainedIn. Building a complex marketplace from scratch that had, customer usability as a key outcome.

What were your goals for this project?

On-time. In budget. Useability. Professional. Visually attractive. Solution to a problem.

SOLUTION

How did you select this vendor?

K7 was sourced via another colleague of ours who sources and works with the top tech development teams in the world.

Describe the project and the services they provided in detail.

A detailed brief was provided to K7 as well and numerous video calls with the team to ensure there was understanding between all parties of the vision and values TrainedIn wanted to portray. From there the team created detailed and complex workflows, putting a structure on the detail contained in the documents with open communication throughout all steps of the project. Once the wireframes were approved the team went into development mode. Again there was ongoing, open communication throught with calls at the end of each sprint to ensure things were on track and to review backlog. Copy and policies were provided and testing commenced. Launch on the 8th of April 2020.

What was the team composition?

Project Manager, Cheif Technical Officer, Scrum Master, a team of six on Sprints.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

TrainedIn is now live and looks absolutely fantastic. As with all MVP projects we are going through agile development and will have multiple new feature releases over the coming months and years. TrainedIn, especially at this time, will put small, medium, large and freelance businesses all on the same level playing field with equal access to the marketplace and is going to be a valuable tool for so many people and businesses.

How was project management arranged and how effective was it?

Project Management was very effective in using an online app called Jira. At the touch of a button, we could view what stage the project was at and if there were any questions, we used Slack for internal communication.

What did you find most impressive about this company?

This team has worked so hard and has been so dedicated to this project. They were committed to every deadline and committed to ensuring their client (Sorcha Finucane) was happy with the progress. They seemed to be always online, there to answer any questions and put in a lot of out of hours work, to get things done. Speaking personally, I (Sorcha) am not a technically-minded person, but I have learned so much form the team and the project and found it a most enjoyable. On the other hand, they made everything make sense, and when it didn't they were able to offer a simple explanation. They were always on hand, communication so easy, and I could not speak more highly of them all.

Are there any areas for improvement?

I can't fault the team in any way. I would say from a client perspective, make sure you articulate exactly what you want and don't hold back on feedback as it makes the process so much easier and fluid.

BACKGROUND

Introduce your business and what you do there.

I’m a digital technology consultant for Inspired Thinking Group (ITG). I handle everything related to mobile apps.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Appify?

We do a lot of projects for our clients and needed an external partner to work on some mobile application development.

SOLUTION

What was the scope of their involvement?

Appify is helping us with a couple of small UX projects for our clients as well as some larger in-house projects for us. Their team builds mobile applications for iOS and Android natively. They also build web interfaces and implement UX designs. Our clients have to approve the designs before Appify continues.

Their team also works on backend development. They do data capture, which is written text, and image capture, which is shared back into the database. There’s a full cache trail going in and out of the backend of the apps. It’s done in React and interfaced with third-party delivery businesses.

What is the team composition?

There are 12–15 people we interact with, including a backend team, frontend team, web developers, and UI/UX team.

How did you come to work with Appify?

We heard about Appify through a mutual contact. Our team corresponded with other agencies but chose Appify because we wanted to work in Agile, which they offered, and they had a good price point.

How much have you invested with them?

We’ve invested between $120,000–$150,000. This includes the projects they’re doing internally as well as the client projects.

What is the status of this engagement?

We began working together in December 2018, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our clients have given great feedback, saying they’ve never had this level of visibility before. Without the excellent UX designs that Appify created, we wouldn’t receive such positive feedback. Their team provides support and quickly resolves issues.

How did Appify perform from a project management standpoint?

Communication is very good. They’re conservative with their delivery estimates, allowing for time to perfect the product.

What did you find most impressive about them?

They’re very focused on users. This is the opposite of what we’ve experienced in the past. Appify communicates very efficiently in non-technical terms that everyone can easily understand.

Are there any areas they could improve?

They’re a bit slow quoting new projects, but that’s because they want to get it right.

Do you have any advice for potential customers?

Let them do the legwork. Don’t try to take over; they’re the experts.

BACKGROUND

Introduce your business and what you do there.

I am the owner of Put Reikija. We offer a holistic health program and I am the teacher here.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with K7 Tech?

I didn’t know anything about websites, and I needed some help with designing a website.  

SOLUTION

What was the scope of their involvement?

K7 Tech provided me with a lot of advice and told me what to do based on what I needed. They let me know what would be the best in terms of being able to attract future students.

I didn’t have any knowledge of web development or design, so I asked them many questions throughout the process. They have taken care of everything from the beginning, coming up with a lot of ideas for my logo and how to promote the site.

What is the team composition?

I worked with 3–4 people and had one main point of contact. 

How did you come to work with K7 Tech?

I found out about their agency online and decided to contact them. They are all very young and have wonderful ideas, and that was enough for me. When I spoke with other people who have had agencies for 20 to 30 years, they often didn’t have ideas that got me excited, whereas K7 Tech was interested in the work and was always there to give me good ideas and propositions.

How much have you invested in them?

I spent €800 Euros (approximately $880 USD) in total.

What is the status of this engagement?

I worked with them from October 2019–January 2020. We are making some small changes now, but generally, the work is complete.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I am really satisfied with their work. All my friends and colleagues who have seen the site have given me good feedback about it, especially noting that everything on the site is well integrated and presented. For me, it is very important what people have to say about the site, so that was one of my biggest metrics for them. 

How did K7 Tech perform from a project management standpoint?

I wanted to have meetings often because I always had questions. They were always there for me and answered any questions that I had. We ended up having weekly meetings, and during those meetings, they showed me what was completed. I would also let them know about any changes I wanted to make and about any ideas I had, to which they were very open and flexible.

What did you find most impressive about them?

They kept me in the loop about their progress at all times, and they asked me about a variety of colors and other details so that I would know what the final product would look like.

Are there any areas they could improve?

This was my first time doing a project like this so I am not sure if there are areas they can improve. They did everything I needed them to, so I am very satisfied.

Do you have any advice for potential customers?

A lot of people have asked who did the work for me because they think the website is very aesthetic. I think there will be a lot of future work for them because they did such a good job for me.

BACKGROUND

Please describe your company and your position there.

I am the Co-Founder of a mobile app development and publishing company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire K7 Tech?

We had a new iOS mobile app created from scratch using swift technology.

What were your goals for this project?

Our goal was to create an app that would be profitable.

SOLUTION

How did you select this vendor?

We selected this vendor from hundreds of applicants based on their good communication skills, alignment with our vision and successful completion of our technical interview process.

Describe the project in detail.

The project was done from start to finish within 2 months. The team came up with a concept document which included focussed market research. They broke down the project into sensible milestones. Then they proceeded to execute on the milestones, starting with wireframes, UI, development and finally uploading the app to App Store Connect.

What was the team composition?

The main point of contact was also the developer of the project / project manager. The team also involved a designer and I believe they also had assistance from a third party in terms of backend work.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

From start to finish the app was created and submitted to the App Store and approved by Apple in under 3 months time. The app is currently in pre-order.

How effective was the workflow between your team and theirs?

Communication was top-notch - definitely one of the best teams we worked with. Even when things did not go well (which can happen in a technical project) they continually kept up communication and worked effectively to solve problems, even bringing in a third party to help when needed in order to get the project done well. We used a combination of slack and trello to manage the project.

What did you find most impressive about this company?

As expressed above, communication was excellent and always prompt. The trello board was kept updated (as well as proactive updates on slack) such that I knew at any point in time exactly where the project was. From a technical and design standpoint, the team is very strong. Ultimately the project was delivered very close to original estimates, which is rare.

Are there any areas for improvement?

There can always be some room for technical improvement. We had a code review done by a third party who was very happy with the level of the work but there were some constructive technical points which were passed on to the team.

BACKGROUND

Introduce your business and what you do there.

I’m a freelancer. I work in the food and beverage industry. I’m working on a QR code service system for restaurants.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Appify to accomplish for your QR code service system for restaurants?

I hired them to set up the service system for me.

SOLUTION

Can you describe the scope of work Appify handled for your QR code service system project?

Appify delivered a fully functioning service system with analytics, menu options, and much more. They also provided me with the option to add logos, company banners, and pop-up adverts.

What is the team composition?

I don’t know how many teammates from Appify were assigned to my project.

How did you come to work with Appify?

I found them through an online search. I chose them over other options because of their high ratings.

What is the status of this engagement?

We worked together from January to April 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re still working on onboarding restaurants at this time. I’ve met with business owners of local food establishments who are keen to use the system, but I’m still in the process of incorporating the business.

How did Appify perform from a project management standpoint?

Appify’s project management is very attentive. We communicate via email and messaging apps.

What did you find most impressive about them?

I’m impressed by how much they’re willing to help me out with suggestions and advice about how to succeed.

Are there any areas they could improve?

There’s nothing they need to improve.

BACKGROUND

Please describe your company and position.

I am the CEO of a job listing platform

Describe what your company does in a single sentence.

Our newly founded company advertises job listings and connects employers with job seekers through a web-app that was designed and built by Appify.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Appify to accomplish?

• To build a web-app for us that would allow employers to post jobs on a online platform and allow job seekers to then apply for jobs through a synchronized exchange of verified contact details..

SOLUTION

How did you find Appify?

Clutch Site

Why did you select Appify over others?

• High ratings
• Close to my geographic location
• Company values aligned

How many teammates from Appify were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our company partnered with Appify to build a streamlined job listing platform tailored for the agricultural sector. The project focused on developing a user-friendly MVP that supports job posting, an efficient application process, and SMS notifications for both employers and applicants—all while maintaining strong security and ease of use. The development team delivered exactly what was promised, on time and with excellent communication throughout. We're very satisfied with the outcome and highly recommend their services.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The platform launched successfully and early feedback from users has been very positive, showing strong interest and confirming that the core features are working as intended.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent—they delivered everything on time and maintained clear, consistent communication throughout. They were responsive to our needs, adapting quickly to feedback and ensuring the final product aligned with our goals.

What was your primary form of communication with Appify?

Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their deep understanding of our industry and ability to translate that into a practical, well-designed platform. Their attention to detail and commitment to building something that truly met our needs was especially impressive.

Are there any areas for improvement or something Appify could have done differently?

No, we were fully satisfied with Appify’s work—everything was delivered as expected, and the collaboration went smoothly from start to finish.