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Top Market Research Companies in Wisconsin

Ratings Updated: February 3, 2026

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0 Leaders 15 Contenders

54 Companies

Country: United States

State: Wisconsin

List of the Top Wisconsin Market Research Firms

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What are Featured Providers?
Qwerry

4.9 6 reviews
Premier Verified

$5,000+

$150 - $199 / hr

2 - 9

Serves Wisconsin

Services provided

65% Market Research

25% Branding

10% Marketing Strategy

Qwerry is a market research company that provides comprehensive Market Research Solutions, Consumer Insights, and Market Data Analysis. Across multiple reviews, they consistently receive positive feedback for their professionalism, thorough analysis, and ability to tailor insights to client needs, with 100% of reviewers highlighting their detailed and insightful findings. Clients commend their effective project management, on-time delivery, and strategic value.

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Reviews mention Results-oriented
Clients express strong satisfaction with Qwerry's results-oriented approach, highlighting the delivery of statistically robust insights that informed strategic decisions. One client noted that Qwerry's comprehensive research was foundational for building a successful new brand, leading to significant growth. Their ability to align client leadership around key findings and effective project management further underscores their commitment to delivering impactful results. Overall, feedback indicates a high level of confidence in Qwerry's capacity to achieve project objectives.

Brand Research for Brand Strategy Consultancy

5.0 Jul 2, 2025

Research Depth & Quality: Qwerry provided statistically robust, actionable insights for downstream creative and strategic decisions. Those insights were used to build a new brand in a complex space, and since the work was completed, the brand has grown considerably. Insight Integration: Qwerry's advanced analysis (e.g. principal component analysis) uncovered the two most important driver themes that directly shaped the new value proposition and platform messaging.
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Average Project Cost Breakdown

$10,000 to $49,000 (3) Less than $10,000 (1) $50,000 to $199,999 (1)

What Clients Have Said
Clients consistently highlight Qwerry's competitive pricing and exceptional value for money. For instance, one client noted that Qwerry's pricing 'fit our budget' and provided 'good value for cost.' Another remarked on the impressive return on investment, stating that a $90K investment yielded over $1M in revenue. Overall, feedback reflects a strong sentiment of satisfaction regarding the cost-effectiveness of Qwerry's services, with clients appreciating both the quality and affordability of their offerings.
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More responsive than most other service providers

Qwerry is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.
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Washington, District of Columbia (2) New York City, New York (1) Newburyport, Massachusetts (1) Bedford, Massachusetts (1) Millville, Delaware (1)
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Map and Fire

5.0 36 reviews
Premier Verified

$5,000+

$150 - $199 / hr

2 - 9

Serves Wisconsin

Services provided

50% Market Research

50% Branding

Map and Fire is a market research agency specializing in consumer insights, market research analysis, and branding strategies. Their reviews highlight a strong emphasis on fast delivery, effective project management, and insightful data-driven recommendations. With approximately 90% of reviews emphasizing their collaborative approach, attention to detail, and value for money, Map and Fire is consistently praised for their ability to align research with client needs and deliver actionable insights for brand and product development.

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2 of 2 reviews are 5 stars

1 new review for Market Research services

$10,000 – $49,000 avg. project cost

Reviewed 2 times in the past 6 months
Recent reviews for Map and Fire highlight their strong project management and effective collaboration. Clients from diverse sectors praised their strategic insights, with one noting, 'Map and Fire's thought leadership and depth were impressive.' Another client emphasized the successful validation of their business model, stating they received valuable insights from a pre-launch survey. Overall, the sentiment is highly positive, with minimal suggestions for improvement.
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10 of 12 Market Research reviews are 5 stars

1 new review for Market Research in past 6 months

Less than $10,000 avg. project cost

Market Research PROJECT HIGHLIGHT

Brand Strategy for Medical Spa
5.0 — Map & Fire has helped a medical spa develop a new brand strategy. The team has reidentified the company's purpose, mission, values, and target customers. They've also refined the brand colors, Read more
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United States (23) Belgium (1) Spain (1) Turkey (1)

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PlanBeyond

5.0 27 reviews
Premier Verified

$10,000+

$150 - $199 / hr

2 - 9

Serves Wisconsin

Services provided

80% Market Research

20% Marketing Strategy

PlanBeyond is a Market Research Solutions company specializing in Market Data Analysis, Consumer Insights, and Survey Analysis. The firm is praised for its astute understanding and proactive communication, with 100% of reviews highlighting their timely delivery and effective project management. Clients also commend their ability to provide actionable insights, with 90% recognizing their professionalism and collaborative approach.

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1 of 1 reviews is 5 stars

1 new review for Market Research services

$10,000 – $49,000 avg. project cost

Reviewed 1 time in the past 6 months
In the past six months, client feedback for PlanBeyond has been overwhelmingly positive. A notable review from the President & CEO of Accu-Time Systems highlighted their effective communication, timely delivery, and insightful understanding of the client's industry. The project management was praised for adaptability in response to participation challenges, resulting in a final report that exceeded expectations. Clients commend PlanBeyond's culture fit and value for cost, indicating strong overall satisfaction with their services.
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Industry Experience

PlanBeyond has demonstrated expertise across various industries, including Consumer Products, Manufacturing, Education, Advertising & Marketing, and Utilities. Clients consistently praised their professionalism, responsiveness, and ability to deliver actionable insights. Positive feedback highlights their strengths in conducting thorough market research, managing projects efficiently, and providing strategic recommendations. Overall, the sentiment is highly favorable, making PlanBeyond a strong choice for clients seeking market research and consulting services in these diverse sectors.
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Legal Consumer Products Education Advertising & marketing Utilities Consulting Financial services Design Business services Other Industry Human Resources Nonprofit Arts, entertainment & music Manufacturing

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United States (26) Canada (1)

$8,500 $9,850 $11,500

Research Packs
Our market research packs are specially designed for organizations that need quick insights without an enterprise price tag. Ideal for those surveying a gen pop audience (e.g., Gen Z, vitamin consumers), our packs offer quick reads on packaging, product, or features in just weeks.
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Antedote

4.9 8 reviews
Premier Verified

$25,000+

Undisclosed

10 - 49

Serves Wisconsin

Services provided

100% Market Research

Antedote is a distinguished market research company providing comprehensive Market Research Analysis, Consumer Insights, and Marketing Data Analysis services. Their reviews reflect a 100% positive sentiment, highlighting their professionalism, effective project management, and exceptional ability to translate consumer insights into actionable business strategies. Clients frequently commend Antedote's adeptness in qualitative and quantitative research, emphasizing their unique approach and collaborative nature.

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Reviews mention Great team
Clients consistently praise Antedote for their exceptional team, highlighting their professionalism, investment in projects, and personable nature. One client noted, "They could not have been better partners" and emphasized that Antedote's team is unique and irreplaceable, stating that thousands could perform similar tasks, but none could replicate their people. Overall, the sentiment reflects a strong appreciation for the team's capabilities and dedication, marking them as a significant asset to client projects.

Market Research for Ear Hygiene Device Company

5.0 Nov 19, 2024

They could not have been better partners. They were professional, personable, and extremely smart. The people. Thousands of companies could have done what we needed, but they can't duplicate Antedote's people.
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1 of 1 reviews is 5 stars

Unknown avg. project cost

Reviewed 1 time in the past 6 months
In the past six months, clients praised Antedote for their customized training on the 'jobs to be done' methodology, highlighting the high quality of deliverables and effective project management. One client noted significant improvements in innovation quality, emphasizing Antedote's adaptability and communication skills. The overall sentiment is highly positive, with no reported areas for improvement, reflecting a strong fit for organizational needs.
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6 of 7 Market Research reviews are 5 stars

$1,000,000 – $9,999,999 avg. project cost

Market Research PROJECT HIGHLIGHT

Customer Persona Marketing for Consumer Goods Company
5.0 — Antedote provided expert assistance to a consumer goods company to help define their target customer's persona. The goal of the collaboration was to find more ways on how to connect with their Read more
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Average Project Cost Breakdown

$50,000 to $199,999 (3) $200,000 to $999,999 (1) $10,000,000 + (1)

What Clients Have Said
Clients consistently commend Antedote for delivering exceptional value relative to cost. Notably, one client highlighted the 'good value for cost' and another emphasized the 'high quality, accurate and excellent work' received at a reasonable price. The overall sentiment reflects satisfaction with the pricing structure, as multiple clients noted that Antedote’s services were well-aligned with their budgets, providing a strong return on investment.
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Pursuit of Excellence, LLC

Not yet reviewed

Undisclosed

Undisclosed

Freelancer

Eau Claire, WI

Services provided

25% Market Research

25% Business Consulting

25% Corporate Training & Coaching +1 service

25% Marketing Strategy

Pursuit of Excellence, LLC is a Market Research company. Launched in 2013, the team specializes in Market Research and Marketing Strategy. The firm is located in Eau Claire, Wisconsin.
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Veit Direct Marketing

Not yet reviewed

Undisclosed

Undisclosed

Freelancer

Muskego, WI

Services provided

20% Market Research

50% Direct Marketing

30% Content Marketing

Veit Direct Marketing, a Direct Marketing company, was founded in 2003. The small team offers Direct Marketing and Content Marketing.
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Milwaukee SEO Services

Not yet reviewed

Undisclosed

Undisclosed

Freelancer

Milwaukee, WI

Services provided

20% Market Research

80% Search Engine Optimization

Small SEO company Milwaukee SEO Services , is located in Milwaukee, Wisconsin. The team offers Search Engine Optimization and Market Research.
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Alan L. Gaudynski, APR, Fellow PRSA

Not yet reviewed

Undisclosed

Undisclosed

2 - 9

Waukesha, WI

Services provided

10% Market Research

50% Public Relations

10% Advertising +3 services

10% Branding

10% Event Management

10% Graphic Design

Alan L. Gaudynski, APR, Fellow PRSA is a PR agency. Launched in 1990, the team focuses on Public Relations and Advertising.
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Ability to deliver

Focus

Proven

Market Leaders

Emerging

Niche

Clutch Leaders Matrix

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A Clutch Leaders Matrix provides a broad view of the top-performing companies in a particular service or location. Each company featured in a Leaders Matrix is evaluated based on Focus and Ability to Deliver. The size of each circle indicates that company’s size.

By using verified reviews, focused service details, and real project data, the Leaders Matrix highlights companies that consistently deliver and stand out from the rest. Each company’s position is based on how well they focus on a service area and how consistently they deliver results, helping you make informed, confident decisions. Learn More

Focus (x-axis)

Focus accounts for a company’s specialization within a certain service.

Ability to Deliver (y-axis)

Ability to Deliver considers three criteria:

Client feedback and reviews
Work experience and previous projects
Market presence and reputation in the industry

List of the Top Wisconsin Market Research Firms

The Dieringer Research Group, Inc. (The DRG)

Undisclosed

Undisclosed

50 - 249

Brookfield, WI

Ability to deliver

9.2/40.0

0/20 Reviews

2.4/10 Clients & Experience

6.8/10 Market Presence

Service focus

100% Market Research

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Sunseed Research LLC

Undisclosed

Undisclosed

2 - 9

Monona, WI

Ability to deliver

4.9/40.0

0/20 Reviews

0/10 Clients & Experience

4.9/10 Market Presence

Service focus

100% Market Research

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Bader Rutter

$5,000+

$100 - $149 / hr

250 - 999

Milwaukee, WI

Ability to deliver

5.7/40.0

0/20 Reviews

0/10 Clients & Experience

5.7/10 Market Presence

Service focus

25% Market Research

75% Other

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Research Solutions, Inc.

Undisclosed

Undisclosed

2 - 9

Brookfield, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

100% Market Research

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City Research Solutions

Undisclosed

Undisclosed

2 - 9

Middleton, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

100% Market Research

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Advantage Research, Inc.

Undisclosed

Undisclosed

10 - 49

Germantown, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

100% Market Research

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Mazur Zachow Inc

Undisclosed

Undisclosed

10 - 49

Brookfield, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

100% Market Research

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Murphy Marketing Research

Undisclosed

Undisclosed

2 - 9

Thiensville, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

100% Market Research

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IntMR, LLC

Undisclosed

Undisclosed

2 - 9

Brookfield, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

100% Market Research

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Blue Door Consulting

$25,000+

$150 - $199 / hr

50 - 249

Oshkosh, WI

Ability to deliver

10.6/40.0

0/20 Reviews

3.9/10 Clients & Experience

6.7/10 Market Presence

Service focus

10% Market Research

90% Other

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Derse

$5,000+

$100 - $149 / hr

250 - 999

Milwaukee, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

30% Market Research

70% Other

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Illume Advising

$5,000+

$50 - $99 / hr

10 - 49

Madison, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

50% Market Research

50% Other

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Dynamic Insights

Undisclosed

Undisclosed

10 - 49

Neenah, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

50% Market Research

50% Other

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Digsite

Undisclosed

Undisclosed

10 - 49

Madison, WI

Ability to deliver

0/40.0

0/20 Reviews

0/10 Clients & Experience

0/10 Market Presence

Service focus

50% Market Research

50% Other

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Asymmetric Applications Group

$1,000+

$100 - $149 / hr

10 - 49

Middleton, WI

Ability to deliver

5.3/40.0

0/20 Reviews

0/10 Clients & Experience

5.3/10 Market Presence

Service focus

25% Market Research

75% Other

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