Explore predefined packages of Branding services
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Nailing your first impression is crucial to attracting new clients. Evoking trustworthiness when people think about your company keeps clients coming back. A branding package helps you do just that! Your brand identity tells a story about who you are and what you can deliver based on a variety of digital and physical assets, from your logo and tagline, to brand colors and business card designs. Whether you are a new company starting from scratch or an established brand that needs a refresh, the branding packages below can take your company to the next level. View our list of top branding companies.
How Packages Work
- Discover predefined sets of Branding deliverables
- Compare the Branding features you can get for your budget
- Contact a Branding company to start a conversation about your project

List of Top Branding Plans
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Starting at $20,000View Package
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Background materials review
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Competitor & customer audit
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Stakeholder interviews–
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Summary of naming directions (naming creative brief)
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2 name candidate presentations–
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Starting at $20,000View Package
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Brand discovery workshop
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Market research–
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Competitor analysis–
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Audience persona development–
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Core brand strategy (mission, vision, values)–
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Starting at $18,000View Package
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Competitor audit
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Kickoff worksession with decision-makers
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Stakeholder interviews–
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Report of discovery findings–
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Brand positioning–
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Starting at $15,000View Package
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Brand Discovery Workshop
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Brand Platform–
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Brand Story–
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Brand Personality–
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Verbal Identity/ Voice & Tone–
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Starting at $10,000View Package
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Brand Discovery Workshop
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Competitor analysis
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Target Audience
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Client Avatars–
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Brand positioning
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Starting at $15,000View Package
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Conceptual Brand/Logo Design2 Brand Options
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Revision Rounds for Brand2
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Brand Color Palette
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Brand Guidelines & Digital Asset Pack–
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Business Stationery Kit–
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Starting at $3,000View Package
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Interview
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Logo Design
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Number of Concepts3 Bespoke Concepts
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Number of Revisions2
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Stationary Design–
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Starting at $6,300View Package
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Brand Discovery & Brand Vision
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Logo Design
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Color Palette
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Brand Font Family & Font Files
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Social Media Kit–
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Starting at $5,000View Package
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Logo Development
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Logo Kit
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Brand Style Basics
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Business Card
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PPT Template
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Starting at $5,000View Package
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Brand DiscoveryDedicated Standard Brand Strategist
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Brand ResearchBrand Audit Research and Exploration
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Guiding IdeaBrand Positioning and Directions
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Brand DNAPurpose and Promise
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Brand CoreCore Values and Mission
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Starting at $5,000View Package
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Organizational Understanding
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Audience Evaluation
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Brand Identity
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Brand Archetype
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Brand Audit
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Starting at $3,500View Package
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Discovery - Determine target market audience, style preferences.Zoom or Calls
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Custom Logo Design3 Logo Options
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Revision Rounds for Logo5 Revisions
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Brand Color Palette
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Brand Icons and Illustration Style Guide–
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Starting at $15,000View Package
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Logo Design
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Color Palette
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Brand Font Family & Font Files
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Visual Design Guide
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Email Signature
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Starting at $1,000View Package
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Logo Design
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Number of Concepts3
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Number of Revisions2
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Color Palette
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Brand Font Family & Font Files
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Starting at $849View Package
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Logo Design
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Presentation Template
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Email Marketing Template
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Letterhead Design
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Delivery Time2 week delivery
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Starting at $1,100View Package
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Logo Design
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Color Palette
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Brand Font Family & Font Files
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Email Signature–
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Business Card Design–
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Starting at $8,000View Package
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Number of Concepts1
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Number of Revisions2
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Logo Design
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Visual Design Guide
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Brand Font Family & Font Files
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Starting at $9,000View Package
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Brand strategy
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Visual identity
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Launch pack (Social Media)–
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Launch pack (Design elements)–
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Animation–
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Branding Packages FAQs
A branding package is your first shot at making a big impression via digital and physical resources communicating your brand's image. Browse our most common branding questions below.
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A branding package will vary depending on what you need and where you are starting from. You may be starting from scratch and need the full gamut of branding services from brand strategy consultation, brand identity guide book defining values and mission, to a full brand visual guide (logo, icon, banners, brand style guide, print marketing materials, social media collateral, digital media templates, custom color palette, etc.). On the other hand, if you have a defined brand and want to update it to be more modern or to cater to a new audience, you may only need a handful of elements like an updated logo and color palette. These packages offer you the flexibility to only pay for what you need.
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Some branding packages on Clutch cost as little as $500, but they can cost as much as $15,500.
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Pricing for branding services can cost anywhere from $100 for a simple logo design from an online service to $50,000+ for full brand development from start to finish. With branding services, you get what you pay for. The more unique, thoughtful and extensive you want the deliverables, the more you’ll pay for it.
The cost of branding services varies widely depending on:
Consulting services: Market research, user/client interviews, competitor analysis. Deliverables: Are they only creating a logo, or a full visual identity? Number of revisions: How many rounds of feedback are allowed? Delivery timeline: How quickly is the turnaround on deliverables?
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Branding is the process of creating a visual identity that elicits trustworthiness and other values you are looking to communicate when people think about your company, product or service. Visual branding elements include:
Name Logo Tagline Style guide, including colors, typography (e.g. font) and iconography Print collaterals: business cards, letterheads, envelopes Product packaging design Traditional and digital marketing and ad collateral
Branding goes beyond just high-quality visuals. They can also include brand values, mission, vision, as well as customer service.