Best Branding Packages

A branding package will vary depending on what you need and where you are starting from. You may be starting from scratch and need the full gamut of branding services from brand strategy consultation, brand identity guide book defining values and mission, to a full brand visual guide (logo, icon, banners, brand style guide, print marketing materials, social media collateral, digital media templates, custom color palette, etc.). On the other hand, if you have a defined brand and want to update it to be more modern or to cater to a new audience, you may only need a handful of elements like an updated logo and color palette. These packages offer you the flexibility to only pay for what you need.

Some branding packages on Clutch cost as little as $500, but they can cost as much as $15,500.

Pricing for branding services can cost anywhere from $100 for a simple logo design from an online service to $50,000+ for full brand development from start to finish. With branding services, you get what you pay for. The more unique, thoughtful and extensive you want the deliverables, the more you’ll pay for it. The cost of branding services varies widely depending on: Consulting services: Market research, user/client interviews, competitor analysis. Deliverables: Are they only creating a logo, or a full visual identity? Number of revisions: How many rounds of feedback are allowed? Delivery timeline: How quickly is the turnaround on deliverables?

Branding is the process of creating a visual identity that elicits trustworthiness and other values you are looking to communicate when people think about your company, product or service. Visual branding elements include: Name Logo Tagline Style guide, including colors, typography (e.g. font) and iconography Print collaterals: business cards, letterheads, envelopes Product packaging design Traditional and digital marketing and ad collateral Branding goes beyond just high-quality visuals. They can also include brand values, mission, vision, as well as customer service.