ZIPOS

ZIPOS Agency is a boutique performance marketing agency that helps companies acquire customers profitably through Google Ads, Meta Ads and all major ad platforms.

We start with the business goal, not the ad platform. Before scaling spend, we make sure tracking is right (GA4, Google Tag Manager, Conversions API, offline conversions), then build campaigns optimized for real outcomes: qualified leads, purchases, app users and revenue.

Results from our founder's work:
- 83% lower CPA (US$1.30 to US$0.22) during a global app launch reaching 180,000 users
- 12x lower CAC in the US and Canada for a consumer app
- 34% lower CPA and 23% fewer unqualified users at a consumer lending fintech
- 60%+ higher average ticket for a B2B tech company by aligning acquisition and sales

What we do:
- Paid search: Google Ads (Search, Performance Max, Demand Gen, YouTube) and Microsoft Ads
- Paid social: Meta (Facebook and Instagram), TikTok and LinkedIn Ads
- Programmatic and display
- Tracking and attribution: GA4, Google Tag Manager, pixels and Conversions API
- Paid media audits, channel strategy and budget allocation across platforms

Led by Diogo Naves: 15+ years in digital marketing, 7 in performance, campaigns in 20+ countries and up to $200K/month in managed spend.