Zhejiang Broad International Convention & Exhibition Co., Ltd.

Founded in 2001, Zhejiang Broad International Convention & Exhibition Co., Ltd (BCE for short) is a state-owned exhibition company qualified for organizing outbound trade fairs with the ratification of Ministry of Commerce, a service provider for providing integrated solutions to innovating exhibition and exploiting global market, the pioneer nationwide in cloud exhibition for upgrading digital transformation of exhibition industry; together with global strategic partners to jointly build open and mutual sharing platform for exploiting market through online and offline exhibitions. The company’s exhibition scale is ranked the top in Zhejiang Province, and among the top nationwide. It is the professional leader of organizing enterprises to exploit overseas and domestic dual circulation market, the pioneer to exploit markets along the Belt and Road, the explorer in digital transformation of exhibition industry. It is the first batch of key contact enterprises approved by Ministry of Commerce, a selected unit approved by Zhejiang Department of Commerce to provide exhibition service, a regional partner unit of China International Import Expo for the organization of trade buyers, an organizer of major events hosted by Ministry of Commerce, the People’s Government of Zhejiang Province and Zhejiang Department of Commerce, as well as the chairman unit of Zhejiang International Convention & Exhibition Industry Association.