Yarza Twins

BACKGROUND

Please describe your company and position.

I am an executive at Hilario

Describe what your company does in a single sentence.

We are a barber shop and hair salon in London.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Yarza Twins to accomplish?

• Define that we serve both men and women
• Attract new clients
• Redesign our look-and-feel

SOLUTION

How did you find Yarza Twins?

Referral

Why did you select Yarza Twins over others?

• Pricing fits our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Yarza Twins were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We used to have a barber shop in the area, but we felt it was time to give our brand a makeover to attract new customers in trendy Shoreditch, London. Our old brand seemed outdated and complicated, and we also wanted to turn our place into a barber shop-hair salon without losing the feel of a traditional barber shop, it was a tough balance to achieve. 
After checking out other local agencies, we chose Yarza Twins to help us with a package that included naming, planning our brand strategy, designing our website, and designing the interior. The team completely transformed our new venue, and within just the second month of opening, we were already getting more customers than ever. 
Our old customers love the changes, and the new ones appreciate our new custom-made posters and website. Choosing Yarza Twins was definitely the right move. 

• Logo 
• Naming 
• Branding
• Website
• Interior design

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

By the second month, we really started seeing a difference. In our old place, we would get a new client every two days, but in the new venue, we're now getting four new clients every day. And it's not just men – even ladies are coming in.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They went above and beyond, delivering a quality result that perfectly aligned with my needs and reflected my vision. Plus, they managed to capture the cool vibe of Shoreditch.

What was your primary form of communication with Yarza Twins?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They took a personal approach, making it clear that projects like mine were a priority. I had direct communication with one of the creative directors and founders, which was a refreshing change from previous experiences where I would usually be handled by a junior designer.

Are there any areas for improvement or something Yarza Twins could have done differently?

Not that I can think of.