Contact Wubbleyou Ltd
Get a custom proposalTurn your business expertise into tech assets
Wubbleyou turns your business expertise into tech that you sell over and over
You've built a profitable B2B service business on real expertise - but the business runs on you. Growth feels like punishment and the exit is a dream that keeps moving.
Wubbleyou packages your expertise into an AI-augmented, licensable tech product: build it once, sell it many times.
This is B2B SaaS productisation - creating recurring revenue, a compounding asset, and exit optionality.
It's a staged journey: productise what works, build with pace and clarity, then license, scale and exit. Product-led growth in weeks and months, not years.
150+ products shipped. 15+ years. 7-figure recurring revenue. Multiple founder exits.
Founded by Mark Renney in 2009, Wubbleyou uses its Market Disruptor Readiness Level (MDRL) framework to assess founder readiness and map the realistic path to a licensable product.
We work with B2B service businesses in compliance, training, engineering, recruitment, and other regulated or methodology-heavy sectors, but we are not sector specific - we work with any business that has a productisation problem we are able to solve.
We're based in Newcastle, working with founders UK-wide.
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Min project size
$25,000+
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Hourly rate
$100 - $149 / hr
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Employees
10 - 49
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Locations
Newcastle upon Tyne, England
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Year founded
Founded 2010
1 Locations
- Newcastle upon Tyne , England
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Our Story
We are Wubbleyou: an experienced team turning B2B expertise into market‑disrupting web and mobile products.
Founded to drive automation and economic impact, we focus on staged, outcomes‑led builds, AI augmentation, BI and internal platforms that protect core businesses and scale revenue.
With 150+ products delivered, multi‑year client partnerships and an estimated eight‑figure economic impact, our expertise brings repeatable, licenceable value to clients.
Meet the Team
Mark RenneyManaging Director
I strongly believe that the UK economy will grow quicker, with more scaling businesses innovating with tech. https://mark.renney.me/
What Sets Us Apart
Partner for outcomes, not features
Software agencies are judged on shipping, and some will work on anything - we don't. We focus on results in founder's business: recurring revenue, a sellable asset, freedom from delivery. Long-running partners include the Department for Education, ICO, and many scaling / exited founders.Free frameworks
Other agencies hide their secret sauce. We publish ours. The MDRL scorecard scores founder readiness 0-9. The Productisation Framework is the worksheet we run with paying clients. Both free at https://wubbleyou.co.uk/productisation/Productisation is the only thing we do
In 2017 we pivoted to focus on one job: transforming B2B service founders by turning their proven expertise into licensable SaaS products. 150+ builds later, productisation is still our only focus - not generalist dev, not strategy advice. One thing, done well.Locations (1)
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