Contact WhiteLabel PR Pte Ltd
Get a custom proposalAward-winning PR agency for brands in Singapore
WhiteLabel PR is a PR Awards 2026 award-winning boutique public relations and marketing communications agency in Singapore. We specialise in earned media, influencer and KOL management, crisis communications, media training, event management, and content strategy for SMEs and established brands.
Founded in 2016, we've delivered over 300 campaigns across 60+ brands, generating 700+ media placements in Singapore's top publications and broadcast outlets. Our clients include Lien Foundation, FairPrice Group (NTUC), Lendlease, KrisShop (Singapore Airlines), Lenskart, Bandai, Violet Oon, and VivoCity.
What makes us different: our management team includes a former SPH journalist and deputy technology editor, which means we think like newsrooms, not just agencies. We're one of the few PR agencies in Singapore that actively packages services for SMEs, so you get enterprise-level media relationships without the multinational price tag. We also offer AI Visibility Audits, helping brands understand and optimise how they appear in AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews.
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Min project size
$5,000+
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Hourly rate
$100 - $149 / hr
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Employees
2 - 9
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Locations
Singapore, Singapore
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Year founded
Founded 2016
1 Locations
- Singapore , Singapore
Service Lines
- Public Relations
- 30%
- Branding
- 10%
- Event Management
- 10%
- Event Marketing
- 10%
- Market Research
- 10%
- Other Marketing
- 10%
Select Focus Area
- Branding Focus
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- Brand strategy
- 40%
- Brand messaging
- 20%
- Naming
- 10%
- Product branding
- 10%
- Event Marketing Focus
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- Festival Promotion
- 40%
- Conference Promotion
- 5%
- Networking Event Promotion
- 5%
- Workshop Promotion
- 5%
- Market Research Focus
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- Market Research Interviews
- 40%
- Customer Loyalty Market Research
- 10%
- Market Analysis
- 10%
- Market Research Data Analysis
- 10%
- Market Research Data Reporting
- 10%
- Market Research Surveys
- 10%
- Observational Research
- 10%
- Media Buying Focus
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- TV Media Buying
- 25%
- Public Relations Focus
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- Public affairs
- 11%
Industries
- Retail
- 30%
- Arts, entertainment & music
- 20%
- Hospitality & leisure
- 20%
- Media
- 20%
- Advertising & marketing
- 5%
- Energy & natural resources
- 5%
Clients
- Small Business (<$10M)
- 40%
- Enterprise (>$1B)
- 30%
- Midmarket ($10M - $1B)
- 30%
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Our Story
We're a Singapore-based team of multipotentialites who turn overlooked brands into headlines. People who read the room, not just the data. Whether you're launching, scaling, or shaking things up, every story, every pitch, every relationship is driven by people who actually care.
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