Webindia Inc

BACKGROUND

Please describe your company and position.

I am n Executive of SELECTOOL

Describe what your company does in a single sentence.

Selectool manufactures and sells a manual multi-tool knife and blade sharpener.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webindia Inc to accomplish?

• Manage and grow our Google presence, including Google Ads and related Google platforms.
• Improve website performance, functionality, and overall online presence.
• Support digital marketingIncrease qualified traffic, conversions, and profitable online sales. and business growth

SOLUTION

How did you find Webindia Inc?

Other

Why did you select Webindia Inc over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Webindia Inc were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

I hired Priyanka Vidhani and Webindia Inc. to manage Google Ads and Google Shopping. We worked together for about three weeks. 

At the beginning, I specifically asked that my Google Ads account and business information not be placed in the hands of an inexperienced team member. Unfortunately, I do not feel that request was respected. 

During the period reviewed, $287.39 was spent for only $193.85 in attributed sales. I also had to personally identify significant wasted spend and pause a Search campaign after it spent more than $120 without a recorded conversion. 

I was concerned by the lack of proactive monitoring and by a Google Sheet for my account being created under their ownership rather than mine. 

I understand that Google Ads requires time and a learning period, but after three weeks, the combination of poor results, lack of proactive oversight, and my concerns about who was managing the account caused me to lose trust and end the contract.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

During the approximately three-week engagement, Google Ads spent $287.39 and generated $193.85 in attributed sales, resulting in a ROAS of about 0.67. One Search campaign alone spent more than $120 without a recorded conversion before I identified the issue and paused it. These results did not demonstrate the progress or profitability I expected from the engagement.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was adequate and they were responsive, but updates were mostly general and did not include performance numbers. 
When I raised concerns about high wasted spend, the team told me the campaigns were still in the learning phase, even after nearly three weeks.

What was your primary form of communication with Webindia Inc?

Email or Messaging App

What did you find most impressive or unique about this company?

Their communication was responsive, and they presented themselves as an experienced Google Ads team with a clear growth-focused strategy.

Are there any areas for improvement or something Webindia Inc could have done differently?

Their communication was responsive, and they presented themselves as an experienced Google Ads team with a clear growth-focused strategy.

BACKGROUND

Please describe your company and position.

I am the CEO of an advertising & marketing company

Describe what your company does in a single sentence.

marketing agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Webindia Inc to accomplish?

• running google ads profitably

SOLUTION

How did you find Webindia Inc?

• Online Search
• Referral
• Other

Why did you select Webindia Inc over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Webindia Inc were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

ran advertising profitably for Google Ads, resulting in significant client upsells and referrals

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

sales and leads for clients

Describe their project management. Did they deliver items on time? How did they respond to your needs?

they had extremely clear project management strategy, meeting cadences, and deliverables

What was your primary form of communication with Webindia Inc?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We're impressed with their organization, commitment, and ability to drive results.

Are there any areas for improvement or something Webindia Inc could have done differently?

honestly, no