wayfab

BACKGROUND

Please describe your company and position.

I am the Founder and CEO of Sighs ApS

Describe what your company does in a single sentence.

Sell mouthblown, handpainted Christmas ornaments.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire wayfab ApS to accomplish?

• Online presens
• Sell more goods
• Better CEO

SOLUTION

How did you find wayfab ApS?

Referral

Why did you select wayfab ApS over others?

Referred to me

How many teammates from wayfab ApS were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work encompasses comprehensive support for improving our webshop’s online visibility and customer acquisition. This includes in-depth SEO optimization guidelines—covering technical SEO, on-page improvements, keyword strategy, and content recommendations—to enhance organic search performance. In addition, the company managed our online advertising campaigns across relevant platforms, ensuring effective targeting, continuous performance monitoring, and data-driven optimization to maximize ROI.

Key deliverables include:

Detailed SEO audit and implementation plan
Keyword research and content recommendations
Setup, management, and optimization of online ad campaigns
Weekly performance reports with insights and improvement actions

This combined approach ensures a consistent and measurable increase in visibility, traffic, and overall webshop conversions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a significant increase in both webshop traffic and completed orders. Improved keyword rankings and better-performing ad campaigns contributed to higher visibility and stronger conversion results overall.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

heir project management was highly pragmatic and solution-oriented. They consistently delivered items on time and remained flexible throughout the process. They responded quickly to our needs and were always eager to find solutions that suited our specific requirements.

What was your primary form of communication with wayfab ApS?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were most impressed by their ability to propose solutions that truly fit our needs and wishes. Their understanding of digital architecture stood out as well, allowing them to design approaches that were both technically sound and perfectly aligned with our goals.

Are there any areas for improvement or something wayfab ApS could have done differently?

no, not so far