Unclutter Design

BACKGROUND

Please describe your company and position.

I am the Director of BroachCutter® Drilling Machines

Describe what your company does in a single sentence.

Manufacturer of Magnetic Drilling Machines & No. 1 Indian Brand for Annular Cutters 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Unclutter Design to accomplish?

• Create a new brand identity & marketing collaterals
• Create a new website
• Create internal apps for the sales team & dealers

SOLUTION

How did you find Unclutter Design?

Referral

Why did you select Unclutter Design over others?

• Close to my geographic location
• Great culture fit
• Referred to me

How many teammates from Unclutter Design were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We collaborated with Unclutter to make:

1. Sales App for internal use
2. Dealer App for external dealers
3. New brand identity & website for us
4. Brochure design
5. Key marketing collaterals for new product launches
6. Stall design & marketing assets

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Successful launch with all marketing collaterals provided on time.
2. Building a design style-guide that teams can use internally
3. App hand-off to developers was very smooth
4. Easy to work with team with a focused approach to problem solving

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always on time, available when needed as we worked with them on a regular basis. In person meetings and online. Each deliverable was always delivered before time. Clarity throughout the entire process.

What was your primary form of communication with Unclutter Design?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their approach to design was focused on trying to solve business problems first and unlike other Indian design companies there was no delay in delivery.

Are there any areas for improvement or something Unclutter Design could have done differently?

Nope, all good.