Strategic brand and visual design
I’m Tyler Penner, a graphic designer and brand designer based in Boise, Idaho. I work with small businesses, emerging brands, and growing companies to create thoughtful, intentional branding that helps them show up clearly and confidently.
My work focuses on brand identity, visual systems, and design that supports real business goals. That includes logo design, brand guidelines, marketing assets, and creative direction. I bring a strategic mindset to every project, making sure the design not only looks good but also functions well across real world applications.
I have experience working both in agency environments and directly with clients, which allows me to balance big picture thinking with hands on execution. I’ve partnered with regional and national brands across a range of industries, and I understand how important clarity, consistency, and collaboration are to building strong brands.
I believe good design starts with listening. Every project begins with understanding your business, your audience, and where you want to go. From there, I help shape a brand that feels aligned, flexible, and built to grow with you.
Whether you’re just getting started or refining an existing brand, I aim to make the process approachable, thoughtful, and grounded in strategy.
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Min project size
$1,000+
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Hourly rate
$50 - $99 / hr
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Employees
Freelancer
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Year founded
Founded 2013
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