ThrivePOP

BACKGROUND

Please describe your company and position.

I am the executive of Potter's Cannabis Boutique

Describe what your company does in a single sentence.

Cultivates and sells cannabis and cannabis products. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThrivePOP to accomplish?

• Build our brand
• Get the word out about our brand

SOLUTION

How did you find ThrivePOP?

Online Search

Why did you select ThrivePOP over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from ThrivePOP were assigned to this project?

We have had a few different ThrivePOP teamates depending on what the project is/ was

Describe the scope of work in detail. Please include a summary of key deliverables.

• Branding (logos, brand colors, and typeface)
• Social Media (creating accounts, creating content to post on accounts)
• Advertising (created content for newspapers, flyers, billboards, merchandise, Weedmaps, packaging and more) 
• Created an APP, create and set-up automatic texts to customers
• Assisted with promotions and loyalty program
• Video Editing

ThrivePop has done far beyond the list above

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Brand
• Logo
• Social Media presence 
• An amazing website
• Beautiful billboards, flyers, packaging, etc.
• Increased sales

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They have fulfilled our needs in a timely, respectful, and constructive manner. Not only did ThrivePOP deliver on projects we asked, but have demonstrated their proficiency in marketing to navigate us in directions we otherwise would not have ventured. 

What was your primary form of communication with ThrivePOP?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The cannabis industry in Michigan is tough, and ThrivePOP is a woman-owned cannabis marketing agency so that initially caught my eye.  I still love that the company is woman-owned, but what sets ThrivePOP apart is that everyone we have worked with is so down-to-earth, understanding, hardworking, and knowledgeable.
When working with the owner (Michele) or any of the other staff members, you feel as though you have been friends for years.  They genuinely care about their customers and their customers' needs, and that makes a huge difference. 

Are there any areas for improvement or something ThrivePOP could have done differently?

We hired ThrivePOP for our marketing needs, and they have delivered on these expectations.  I can guarantee that as a company, ThrivePOP is constantly making improvements on their own, but they have done right by us.