Teqblaze

BACKGROUND

Introduce your business and what you do there.

I'm the SVP of programmatic advertising for an ad:tech company. We offer an AI-powered advertising platform that helps businesses manage and optimize multi-channel campaigns, track the entire customer journey, and gain actionable insights across web, social media, and digital out-of-home channels.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Teqblaze?

We needed help running several elements in our exchange and SSP operation.

SOLUTION

What was the scope of their involvement?

Teqblaze has delivered and successfully maintained one of our key platforms, including our exchange and SSP.

What is the team composition?

We've worked with 20 teammates from Teqblaze.

How did you come to work with Teqblaze?

We found them through a referral. We chose them over other options because they had a superior product compared to others on the market.

What is the status of this engagement?

We started working together in November 2018, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Teqblaze's work has resulted in a revenue uplift, new business, and a new revenue stream for our company. We constantly compare them to their competitors in terms of efficiency, pure revenue generation, cost-effectiveness, ease of use and operation, easy integration for customers, superior customer support, and high-quality development services and delivery.

How did Teqblaze perform from a project management standpoint?

Most of the time, Teqblaze has delivered on time. Their project management was and always has been fully transparent. We communicate via email and messaging apps.

What did you find most impressive about them?

Teqblaze has smart people, good technology, and a desire to build and deliver the best possible solution. I always enjoy brainstorming with them.

Are there any areas they could improve?

They could have more manpower for faster delivery of custom developments.

BACKGROUND

Please describe your company and position.

I am the Partner and CBO of Playdigo

Describe what your company does in a single sentence.

Playdigo, where innovation meets creativity to redefine advertising in the programmatic gaming landscape. Our tailored AI solutions are designed to elevate both branding campaigns and app advertising, ensuring maximum impact and engagement

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Teqblaze to accomplish?

• White label solution for an SSP and AdX

SOLUTION

How did you find Teqblaze?

• Referral
• Other

Why did you select Teqblaze over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• reputation

How many teammates from Teqblaze were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

we leverage Teq Blaze’s white-label solution to power our ad exchange and SSP. Their technology provides a seamless infrastructure that enables efficient ad serving, optimization, and scalability. In addition to their robust platform, Teq Blaze offers dedicated account management support, ensuring smooth operations and strategic guidance tailored to our needs.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Operational Efficiency: Reduced time-to-market for launching the Playdigo ad exchange and SSP.
Scalability: Increased the number of integrated demand and supply partners.
Revenue Growth: Higher fill rates, eCPMs, or overall ad revenue.
Improved Performance: Enhanced ad serving speed and reduced latency.
Account Management Impact: Faster issue resolution, better partner retention, and improved satisfaction from demand and supply partners.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management has been strong—deliverables have been provided on time, and they’ve been highly responsive to our needs. Whether it’s technical adjustments or strategic recommendations, the Teq Blaze team has been proactive and efficient in addressing challenges.

What was your primary form of communication with Teqblaze?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

One of the most impressive aspects of Teq Blaze is their experience in the industry—it’s clear they’ve been doing this for a while. Their product is one of the most mature we’ve seen, and their processes are well-organized, making integration and collaboration smooth and efficient. Their project management has also been strong, with on-time deliveries and highly responsive support.

Are there any areas for improvement or something Teqblaze could have done differently?

We are happy with the solution