Content Marketing Email Marketing Marketing Strategy Social Media Marketing
LinkedIn Influencer Marketing
$10,000 to $49,999
Sep. 2022 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They've taken time to really learn about our business. They are transparent with results and look for ways to improve."

May 15, 2023

Managing Director, Zero Point ERP

Richard Le

Other industries
Boulder, Colorado
11-50 Employees
Online Review
Verified

An ERP solutions provider has hired Strats & Roadmaps to handle their inbound marketing, content marketing, influencer marketing, and sales outreach campaigns.

Thanks to Strats & Roadmaps' support, the client is enjoying a 125% increase in their organic search traffic, 179 new organic LinkedIn followers, a comarketing program with partner companies, and two new enterprise clients. The team delivers on time and is responsive to the client's needs.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Managing Director of Zero Point ERP

Describe what your company does in a single sentence.

ERP solutions provider for enterprise businesses

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Strats & Roadmaps to accomplish?

Marketing strategy
Sales strategy
Content marketing
Social media marketing
Lead/Demand generation

SOLUTION

How did you find Strats & Roadmaps?

Referral

Why did you select Strats & Roadmaps over others?

High ratings
Close to my geographic location
Referred to me
Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Strats & Roadmaps delivered the following:

Inbound marketing strategy
Content marketing
Sales outreach campaign
Influencer marketing on LinkedIn
Comarketing program

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

125% year-over-year increase in organic search traffic
196% year-over-year increase in organic social traffic
179 new organic LinkedIn page followers within 6 months
Comarketing program with partner companies
Two enterprise clients totaling $275K within 6 months

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Strats & Roadmaps is very responsive to our needs. They use Jira to carry out tasks and follow an agile/scrum method. We have monthly and quarterly status meetings with detailed reports showcasing progress or changes needed. They've delivered everything we've set out to do. Happy so far.

What was your primary form of communication with Strats & Roadmaps?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They've taken time to really learn about our business. They are transparent with results and look for ways to improve. Every recommendation so far has been exactly what we've needed to grow long-term, such as:

migrating our contact & sales data from an Excel spreadsheet to Hubspot,
developing a content matrix to target our ideal customer
launching an automated sales outreach campaign.

Are there any areas for improvement or something Strats & Roadmaps could have done differently?

Everyone can improve on something but nothing comes to mind yet.

RATINGS

5.0

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