Strate

BACKGROUND

Please describe your company and position.

I am the Business Development of Duck.Design

Describe what your company does in a single sentence.

Duck.Design provides unlimited, high-quality design and no-code development services on a monthly subscription basis for businesses that need fast, reliable creative support.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Strate to accomplish?

• We asked Strate to update our internal task platform. The old interface was inconvenient, and new employees found it difficult to understand. We wanted to make everything more modern and simpler.

SOLUTION

How did you find Strate?

Online Search

Why did you select Strate over others?

Pricing fit our budget

How many teammates from Strate were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Strate conducted research, created prototypes, tested them on real users, and completely revamped the interface. As a result, the platform became more intuitive, faster, and more modern.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Employees began to spend less time on routine tasks, and the speed at which new team members mastered the platform was reduced by almost half.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project was completed strictly on schedule, and all changes were made very quickly.

What was your primary form of communication with Strate?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most was the attention paid to users: Strate didn't limit themselves to visuals, but made the interface truly user-friendly.

Are there any areas for improvement or something Strate could have done differently?

Everything is fine, no improvements are needed.

BACKGROUND

Please describe your company and position.

 I am the Manager of a design company 

Describe what your company does in a single sentence.

Design services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Strate to accomplish?

• We needed a comprehensive UX audit to identify friction points in our checkout process and improve mobile user retention.

SOLUTION

How did you find Strate?

Online Search

Why did you select Strate over others?

High ratings

How many teammates from Strate were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Strate conducted a 360-degree UX audit, including:
Heuristic evaluation of 50+ key user journeys (mobile/web).
Heatmap analysis to identify drop-off points in the checkout flow.
A/B testing of redesigned UI components (buttons, CTAs, navigation).
User persona development targeting GCC-based luxury shoppers.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

27% reduction in cart abandonment post-implementation.
18% increase in mobile session duration (Google Analytics).
4.5/5 average user satisfaction score post-redesign (post-audit survey).
40% faster page load speed after optimizing UI elements.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Strate’s sprint-based approach included:
Baseline benchmarking in Week 1 to set KPIs.
Live usability testing sessions with real customers.
Final delivery of a customizable Figma design system for future updates.

What was your primary form of communication with Strate?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their data-driven insights and cultural adaptation were impressive.

Are there any areas for improvement or something Strate could have done differently?

No.