Stefan Riemeyer

I run your Google Ads account myself, every week. My focus is e-commerce in the DACH region, wherever Google Ads is a major revenue channel. Based in Berlin, working remotely, on-site meetings by arrangement.

The numbers

• Six years of paid search
• Over €11M ad budget in 2025
• Over €80M media budget across Google and Microsoft Ads over my career
• Over €500M revenue from campaigns I personally managed

Background

Client manager, then senior, then principal in German agencies, specializing in Google Ads and e-commerce. Principal is the top specialist role on the team: responsible for the largest accounts, leading and training the seniors on the craft, while running accounts of my own. Agency years: accounts such as Esprit, OBI and Foot Locker, plus accounts with eight-figure budgets. I also spoke on stage at Google Zurich.

Freelance results

Freelancer since 2022, Google Partner since 2026, with current certifications.

• XXL-Parfum.ch: ROAS from 381% to 442%, break-even 310%, over 17,000 products scored daily by contribution margin
• saemereien.ch: ROAS +11.5%, conversions +15.2%, budget practically unchanged (peak season, year over year)
• lemali.ch: revenue +211% in the first half-year after the rebuild compared with the prior year, ROAS from 200% to 393%, conversions +144%

Engagement

Audit with read-only access and a written roadmap, then the rebuild, then ongoing management with a monthly report. Everything runs visibly in your own account.

Google Ads first, with Microsoft Ads alongside and Meta only together with Google. No TikTok, no SEO.