Steeger Markerting

Ad platforms optimise on the data they receive. When measurement is broken, the algorithm learns from the wrong signals and the budget follows. Nobody notices, because the dashboard still shows numbers.

Steeger Marketing is a one-person practice run by Stefan Steeger, eleven years in performance marketing. You work with me directly. No account manager, no junior learning on your budget.

Server-side tracking. Google Tag Manager server-side, Consent Mode v2, Meta Conversions API, Enhanced Conversions. Listed TAGGRS partner. A first audit typically finds placeholder purchase values, conversions counted twice, or consent blocking the tags that matter most.

Paid media. Google Ads and Meta Ads for B2B lead generation, e-commerce and music marketing. Search, Performance Max, Demand Gen, Advantage+.

AI visibility, also called Generative Engine Optimization. Buyers now ask ChatGPT which supplier to hire. I measure whether you show up: twenty questions, four systems, five runs each, four hundred answers, plus a source analysis of where those answers come from. No ranking is promised, because no ranking exists.

Every engagement starts with an audit and a baseline you can check later. Case studies carry numbers instead of adjectives: 79 percent more qualified B2B enquiries, 22 percent higher ROAS in D2C beauty, 46 percent higher conversion rate in e-commerce.