Starboost

BACKGROUND

Please describe your company and position.

I am the Project Manager of Centre Ophtalmia

Describe what your company does in a single sentence.

The Centre Ophtalmia is a medical facility specializing in ophthalmology, offering consultations and eye care to its patients in a modern and accessible environment.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Starboost to accomplish?

• Modernize the center's digital presence and improve local SEO
• Optimize online appointment booking for a clear and accessible patient experience
• Align the digital strategy with regulatory requirements and performance objectives

SOLUTION

How did you find Starboost?

• Online Search
• Referral

Why did you select Starboost over others?

• High ratings
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Starboost were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

StarBoost intervened on several complementary fronts to modernize our digital presence. The team redesigned our website, focusing on usability, the clarity of medical information, and the seamless patient journey. An online appointment booking system was integrated and optimized to reduce friction and facilitate access to consultations. In parallel, StarBoost conducted in-depth work on local search engine optimization (SEO) to improve our visibility to patients in our geographic area. The entire project was carried out in close collaboration with our medical management and administrative team, taking into account the regulatory constraints specific to the healthcare sector.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since the launch of the new website, organic traffic has increased by 40%, with a significant improvement in our ranking for local ophthalmology searches. Online appointment bookings have increased by 60%, which has allowed our administrative team to reduce their phone calls by approximately 35%. The bounce rate on the website has also decreased by 25%, reflecting an improved browsing experience for our patients.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

StarBoost's project management was impeccable. The announced deadlines were met, and each stage of the project was rigorously monitored. The team was very responsive to our feedback and quickly adapted to the specific constraints of the medical sector. Communication was fluid and regular, allowing us to remain involved in decision-making without slowing down the progress of the work. We appreciated their ability to simplify technical aspects so that our administrative team could understand and approve each deliverable.

What was your primary form of communication with Starboost?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about StarBoost was their ability to grasp the specific challenges of the medical sector without us needing to explain everything in detail. They struck the right balance between modern digital communication and the seriousness and trustworthiness that patients expect from a healthcare facility. Their approach wasn't that of a generalist agency; they asked the right questions, anticipated problems, and offered concrete, tailored solutions. They are a team that is both professional and empathetic, which is rare.

Are there any areas for improvement or something Starboost could have done differently?

Honestly, we have nothing negative to say. Everything went exactly as planned, even exceeding our expectations. We don't have any particular constructive feedback to offer because the experience was positive from start to finish.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing manager of Atelier Vert Céramique, a pottery workshop company. We offer artisanal pottery workshops for a local audience looking for creative and manual experiences.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Starboost?

We needed help improving our workshop’s visibility on Google and strengthening our local presence with a qualified audience.

SOLUTION

What was the scope of their involvement?

Starboost has taken charge of optimizing our Google Business Profile, including updating information, adding professional photos, and managing categories and attributes. 
The team has also worked on local SEO to improve our positioning in geolocated searches related to pottery and creative workshops. The main deliverables have included an audit of our online presence, concrete recommendations to strengthen our local visibility, and regular monitoring of our performance on Google.

What is the team composition?

We’ve worked with 2–5 teammates from Starboost.

How did you come to work with Starboost?

Starboost was referred to me.

How much have you invested with them?

We’ve spent less than $10,000.

What is the status of this engagement?

We started working with Starboost in February 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since the beginning of our collaboration, our workshop has gained visibility in local Google searches. We’ve seen a 40% increase in views on our Google Business Profile and a 30% increase in calls and inquiries from people nearby. We’ve also seen a 25% increase in clicks to our website from our Google profile. Our workshop now appears more regularly in local results for searches related to pottery and creative activities in our geographic area.

How did Starboost perform from a project management standpoint?

Starboost’s project management has been serious and structured. The team has delivered on time, and we’ve always had clear visibility on the ongoing actions. Starboost’s team is reactive, available, and knows how to simplify technical aspects so we can follow the project’s evolution without difficulty. We’ve felt a true sense of professionalism throughout our collaboration.

What did you find most impressive about them?

What has impressed us the most is Starboost’s ability to quickly understand the specifics of our activity. The team hasn’t applied a generic approach; they’ve taken the time to understand our local clientele and artisanal positioning and have adapted their strategy accordingly. This personalization, combined with true pedagogy in exchanges, clearly makes a difference compared to other providers.

Are there any areas they could improve?

I don’t think there’s anything they can improve.