Sonder

Sonder values and unlocks owned media. For over a decade Sonder has pioneered retail media and commerce media around the world. A $12B verified valuation pool ensures accurate,  benchmarked media rates and a media management software platform allows organisations operationalise and optimise their owned media network .

Sonder services include audit & valuation (size the prize), ratecarding (ensure rate integrity) and media management software (operational accuracy, campaigns & reporting). We work with leading brands in every sector including Retail, Grocery, Finance, Telco, Travel, QSR and Utilities.

As the independent authority on owned media, Sonder helps organizations build the structure, consistency and accountability they need to commercialize their assets with certainty. With over $12B in verified value delivered across 500+ media formats, Sonder gives you certainty in the value and the potential of your owned channels, eliminating hesitation and accelerating growth. Sonder's expertise and AI-powered tools drive faster decisions and better results. From American Express to Virgin Airlines, 7-Eleven to Mastercard, leading brands trust Sonder to transform their owned media into high-performing commercialization.