# Serna Group Serna Group Reviews (3), Pricing, Services & Verified Ratings - Verified - 5.0 out of 5 average review rating - 2 connections joined Serna Group's Network [Visit Website](https://sernagrp.com/) [Get a Custom Proposal](https://clutch.co/profile/serna-group) **Creamos comunicación estratégica** Serna Group es una agencia de Comunicación (RRPP), Marketing Digital y Producciones. Empresas de todo el mundo nos eligen para crear comunicación estratégica, posicionarse orgánicamente en internet, liderar la conversación en redes sociales así como crear experiencias en toda Latinoamérica. Como Agencia de Relaciones Públicas y comunicación nos especializamos “Corporate comunications”, “Crisis managemente”, “Media training”, “Influencers Marketing”, y somos pioneros en “Digital PR” y manejo de reputación Online. Como Agencia de Marketing Digital ofrecemos servicios especializados de posicionamiento web SEO, manejo de RRSS, campañas de pauta “Pay per Clic” de gran alcance y optimizando al máximo cada presupuesto, optimización y creación de sitios web. Con más de 15 años de experiencia, trabajamos en los sectores de gran consumo, farmaceutico, B to B, retail, estilo de vida, tecnológico y seguridad entre otros. Nos caracterizamos por crear estrategias que impacten en la audiencia y ayuden a nuestros socios a alcanzar sus objetivos empresariales. Actualmente contamos con oficinas en la CDMX y Bogotá desde las que trabajamos campañas con alcance global en toda la región. Ganadores León de Bronce del festival de Cannes Lions 2025, Mejor campaña de RRPP con la campaña de "Bar del Golfo de México" de Tecate Light con sal del Golfo de México. ## Company Information - Minimum project size: $5,000+ - Number of employees: 10 - 49 - 1 Locations: - Ciudad de México, Mexico (Headquarters) - Founded in 2010 ## Services, Focus Areas, Industries, and Clients ### Service Lines - 20% Branding - 20% Public Relations - 20% Search Engine Optimization - 20% Social Media Marketing - 20% Web Design ### Focus Areas - CMS Focus: - 100% WordPress CMS - Branding Focus: - 50% Brand messaging - 50% Brand strategy - Influencer Marketing Services: - 45% Influencer Campaign Reporting - 25% Influencer Identification & Recruitment - 20% Influencer Management - 10% Micro-Influencer Marketing - Influencer Marketing Platforms: - 30% Instagram Influencer Marketing - 25% Tik Tok Influencer Marketing - 25% YouTube Influencer Marketing - 20% LinkedIn Influencer Marketing - SEO Focus: - 25% Content development - 25% Link earning & development - 25% Local search - 25% Technical SEO - Public Relations Focus: - 25% Corporate communications - 25% Crisis communications - 25% Online reputation management - 25% Other PR - Platform SEO Focus: - 25% Magento SEO - 25% Shopify SEO - 25% WordPress SEO - 25% YouTube SEO - Social Media Focus: - 20% Facebook Advertising - 20% Influencer Marketing - 20% Instagram Advertising - 20% LinkedIn Advertising - 20% Tik Tok Advertising ### Industries - 10% Consumer products & services - 15% Business services - 10% Automotive - 10% Arts, entertainment & music - 15% Other industries - 5% Beauty - 15% Information technology - 10% Medical - 10% Energy & natural resources ### Clients - 35% Small Business (<$10M) - 50% Midmarket ($10M - $1B) - 15% Enterprise (>$1B) ## Pricing Snapshot Average rating for cost based on this provider's reviews: 5.0 out of 5 **What Clients Have Said** *(This summary is based on verified Clutch reviews.)*: Clients highlight Serna Group's good value for cost, with project ROIs exceeding 400% and up to 600%. They appreciate timely delivery and creativity in problem-solving, with 2-5 team members assigned per project. No specific pricing details were mentioned. **Most Common Project Size**: Less than $10,000 based on 2 reviews *(Pricing information for this provider is based on reviews where the project size was available.)* ### Pricing by Service - Public Relations: Less than $10,000 based on 2 reviews - Content Marketing: $50,000 to $199,999 based on 1 review - Digital Strategy: $50,000 to $199,999 based on 1 review - Search Engine Optimization: Less than $10,000 based on 1 review - Web Development: Less than $10,000 based on 1 review - Event Marketing: Confidential based on 1 review ## Reviews Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews) ### Serna Group Review Insights Overall Review Rating: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 ### Top Mentions - Timely (3 mentions) - Creative (2 mentions) - Proactive (2 mentions) - Dedicated (1 mentions) ### Review Highlights **Creative and Proactive Solutions** Serna Group is recognized for their creativity and proactive approach, often anticipating client needs and providing innovative solutions. Their ability to adapt and understand complex markets is highly valued by clients. **Strong Media and PR Expertise** Serna Group excels in securing media appearances, achieving over 14-16 placements monthly, including top-tier outlets. Their PR strategies effectively manage communication crises, consistently garnering positive coverage and significant ROI. **Successful Influencer and Digital Campaigns** Clients highlight Serna Group's strategic use of influencers and digital PR to enhance brand visibility and engagement. The campaigns resulted in increased reach, successful product launches, and international expansion opportunities. **Exceptional SEO and Web Positioning** Clients praise Serna Group for their outstanding SEO capabilities, achieving top rankings for numerous keywords. This significantly increased web traffic and lead generation, contributing to high ROI and competitive advantage. **No Identified Improvement Areas** Clients report no areas for improvement, indicating high satisfaction with Serna Group's services. Feedback consistently highlights their excellence and effectiveness across various projects and industries. **Timely and Responsive Project Management** Serna Group consistently delivers projects on time and is highly responsive to client needs. Their project management skills ensure smooth operations and timely handling of unexpected events, enhancing client satisfaction. **Aligned Values and Culture Fit** Clients appreciate Serna Group's cultural alignment and shared values, which contribute to seamless collaboration and mutual understanding. This aspect is often a deciding factor in choosing to work with them. ### Serna Group Reviews #### PR & Digital Marketing Services for Immersive Experience Co (Featured Review) **The Project** - Services: Digital Strategy, Event Marketing, Public Relations - Project size: Confidential - Project length: Jan. 2023 - Jan. 2024 **Project Summary**: Serna Group provided PR and digital marketing services for an immersive experience company. The team planned a pre-launch awareness campaign, invited influencers, and implemented an SEO strategy. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, TheBoxImmersion - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jul 2, 2025 **Feedback Summary**: Serna Group helped the client achieve great success. The team secured over 16 media placements, including Tier 1, and surpassed all ambitious KPIs. Serna Group was creative, solution-oriented, and punctual. Their understanding of the client's needs was impressive. "“They are geniuses in PR and web positioning.”" **BACKGROUND** Please describe your company and position.I am the Director of TheBoxImmersionDescribe what your company does in a single sentence.Specialized in immersive experiences  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Serna Group to accomplish?Public relations and communicationsInfluencer MarketingWeb design and SEO positioning **SOLUTION** How did you find Serna Group?Online SearchWhy did you select Serna Group over others?Great culture fitCompany values ​​alignedCreativityHow many teammates from Serna Group were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Serna Group planned a pre-launch awareness campaign. They positioned us in key media outlets and with prominent media representatives in Mexico. We appeared in more than 300 media outlets, including Tier 1, Tier 2, and Tier 3, and included interviewees in mainstream media. Additionally, over the course of several weeks, they invited approximately 100-200 influencers who popularized our space. Regarding digital resources, they implemented an SEO strategy that allowed us to attract many clients prior to the opening, ensuring that more than two weeks of tickets were already sold out on the day we opened. The website had more than 300 keywords positioned in the TOP 10, all related to our services. The ROI was well over 600%.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We managed to get featured in more than 16 media outlets each month. At least one was always TIER 1.Approximately 20 influencers came to live there every month and recommended the experience. On launch day, they organized a press conference with a top celebrity, and it was a huge success. The project's KPIs were exceeded every month. And they were very ambitious. Describe their project management. Did they deliver items on time? How did they respond to your needs?They responded very creatively to the needs and various situations that arose during the project. They were always punctual in delivering documents and reports. They are also very proactive in finding solutions. What was your primary form of communication with Serna Group?In-Person MeetingVirtual MeetingWhat did you find most impressive or unique about this company?The most impressive thing is their ability to understand our needs and propose creative solutions to achieve ambitious results. They are geniuses in PR and web positioning. Thanks to teamwork, we were able to successfully launch on the market from day one. Are there any areas for improvement or something Serna Group could have done differently?We should have known them before.  --- #### PR, SEO & Web Dev for Fertility Clinic **The Project** - Services: Public Relations, Search Engine Optimization, Web Development - Project size: Less than $10,000 - Project length: Jan. - July 2025 **Project Summary**: Serna Group provides a fertility clinic with PR services, including planning campaigns with media outlets and industry figures and addressing communications crises. They've also built an SEO-friendly website. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director of Operations, Fertility Clinic - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jul 9, 2025 **Feedback Summary**: Serna Group has helped the client secure more than 14 specialized media hits per month, secure top one rankings in all their targeted keywords, and boost their website traffic to over 10,000 per month. The project has also delivered an ROI of over 400%. Moreover, the team is timely and responsive. ""They are extraordinary at adapting and understanding the needs of a very complex market."" **BACKGROUND** Please describe your company and position.I am the Director of Operations of a fertility clinic.Describe what your company does in a single sentence.Clinic specializing in fertility and reproduction **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Serna Group to accomplish?Launching and branding and servicesSearch engine optimizationAttention: Communication crisis **SOLUTION** How did you find Serna Group?Online SearchWhy did you select Serna Group over others?Great culture fitGood value for costReferred to meHow many teammates from Serna Group were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.They helped us launch the brand in a highly competitive and traditional sector in a very creative and successful way. They planned a campaign with top-level media outlets and relevant industry figures. They addressed a significant communications crisis stemming from a client issue. We appeared in more than 15 media outlets each month, ensuring that all the coverage was positive. They created and launched a highly attractive website that ranked highly in search engines, attracting national and international clients. The project's ROI exceeded 400%. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?More than 14 specialized media hits per month.During the communication crisis, they managed to stem the impact of the negative press, and we emerged stronger.They provided us with excellent media training.We achieved TOP 1 rankings in all our targeted KWSs and increased our website traffic to more than 10,000 per month, achieving national and international LEADS.The ROI was very high.Describe their project management. Did they deliver items on time? How did they respond to your needs?They delivered the items and documents on time.They responded very quickly to any needs and unexpected events.What was your primary form of communication with Serna Group?In-Person MeetingVirtual MeetingWhat did you find most impressive or unique about this company?They are extraordinary at adapting and understanding the needs of a very complex market. They work with the same dedication as if the business were their own.Are there any areas for improvement or something Serna Group could have done differently?I don't think so. --- #### Digital Strategy & PR Services for Wellness Company **The Project** - Services: Content Marketing, Digital Strategy, Public Relations - Project size: $50,000 to $199,999 - Project length: Jan. 2018 - July 2024 **Project Summary**: Serna Group provided PR and digital marketing services for a wellness technology company. The team helped the client with traditional and digital PR, crisis management, and web positioning. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, CRYOmx - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jul 4, 2025 **Feedback Summary**: Serna Group's efforts resulted in over 15 monthly press impacts, 10 well-segmented influencers per month, and a 400% ROI. The team was creative, delivered on time, and was great at connecting with other key players in the industry. Serna Group held in-person and virtual meetings for communication. ""The most impressive thing was their ability to connect our company with other key players in the sector."" **BACKGROUND** Please describe your company and position.I am the Director CRYOmx of CRYOmxDescribe what your company does in a single sentence.Leaders in wellness and lifestyle. Technology and innovation. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Serna Group to accomplish?The project's goal was to showcase a then-unknown technology and gain the trust of the media, influencers, and the end-user buyer persona.Media appearancesSearch engine positioningDigital communications, digital public relationsPress releases **SOLUTION** How did you find Serna Group?Online SearchWhy did you select Serna Group over others?High ratingsGreat culture fitGood value for costCompany values alignedSon muy creativos y entienden tus necesidadesHow many teammates from Serna Group were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.They helped us promote our technology and treatments. We managed to get press coverage in key media outlets. They handled traditional and digital PR. They helped us greatly with a communications crisis we faced, managing to stem the impact and negative reviews. Our web positioning was extraordinary, achieving a top 10 ranking in more than 1,000 organically related KWs. They also strategically linked us with influencers. The ROI on the campaigns was well over 400%. In less than a year, we franchised abroad. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Traditional and digital press coverage reached approximately 15 times per month. Approximately 10 highly targeted influencers per month. We received more than 15 calls per week to schedule services. Our web positioning was extraordinary and ahead of the competition. 100% of the press coverage was positive. We were featured on the cover of Playboy and Forbes, among others. Impact was felt in lifestyle and business media. We estimate the ROI to be over 400%.People reached on social mediaReach in other countries to promote franchisesROIDescribe their project management. Did they deliver items on time? How did they respond to your needs?They deliver documents on time.They are creative in solving our problems and needs.They often anticipated our needs to achieve greater impact.What was your primary form of communication with Serna Group?In-Person MeetingVirtual MeetingWhat did you find most impressive or unique about this company?The most impressive thing was their ability to connect our company with other key players in the sector. They are very creative in generating win-win relationships.Are there any areas for improvement or something Serna Group could have done differently?I don't think so --- #### PR & Digital Marketing Services for Immersive Experience Co **The Project** - Services: Digital Strategy, Event Marketing, Public Relations - Project size: Confidential - Project length: Jan. 2023 - Jan. 2024 **Project Summary**: Serna Group provided PR and digital marketing services for an immersive experience company. The team planned a pre-launch awareness campaign, invited influencers, and implemented an SEO strategy. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, TheBoxImmersion - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jul 2, 2025 **Feedback Summary**: Serna Group helped the client achieve great success. The team secured over 16 media placements, including Tier 1, and surpassed all ambitious KPIs. Serna Group was creative, solution-oriented, and punctual. Their understanding of the client's needs was impressive. "“They are geniuses in PR and web positioning.”" **BACKGROUND** Please describe your company and position.I am the Director of TheBoxImmersionDescribe what your company does in a single sentence.Specialized in immersive experiences  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Serna Group to accomplish?Public relations and communicationsInfluencer MarketingWeb design and SEO positioning **SOLUTION** How did you find Serna Group?Online SearchWhy did you select Serna Group over others?Great culture fitCompany values ​​alignedCreativityHow many teammates from Serna Group were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Serna Group planned a pre-launch awareness campaign. They positioned us in key media outlets and with prominent media representatives in Mexico. We appeared in more than 300 media outlets, including Tier 1, Tier 2, and Tier 3, and included interviewees in mainstream media. Additionally, over the course of several weeks, they invited approximately 100-200 influencers who popularized our space. Regarding digital resources, they implemented an SEO strategy that allowed us to attract many clients prior to the opening, ensuring that more than two weeks of tickets were already sold out on the day we opened. The website had more than 300 keywords positioned in the TOP 10, all related to our services. The ROI was well over 600%.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We managed to get featured in more than 16 media outlets each month. At least one was always TIER 1.Approximately 20 influencers came to live there every month and recommended the experience. On launch day, they organized a press conference with a top celebrity, and it was a huge success. The project's KPIs were exceeded every month. And they were very ambitious. Describe their project management. Did they deliver items on time? How did they respond to your needs?They responded very creatively to the needs and various situations that arose during the project. They were always punctual in delivering documents and reports. They are also very proactive in finding solutions. What was your primary form of communication with Serna Group?In-Person MeetingVirtual MeetingWhat did you find most impressive or unique about this company?The most impressive thing is their ability to understand our needs and propose creative solutions to achieve ambitious results. They are geniuses in PR and web positioning. Thanks to teamwork, we were able to successfully launch on the market from day one. Are there any areas for improvement or something Serna Group could have done differently?We should have known them before.  --- ## Packages ## Verification Verified means Clutch independently confirmed Serna Group is a legally registered business, financially sound (Creditsafe: Low Risk), and backed by 3 verified client reviews averaging 5.0 stars. - Verified Client Reviews: 3 - Overall Review Rating: 5.0 Last Updated: 2026-08-09T09:17:30Z ### Business Entity - Business Entity Name: Serna PR, S.A. de C.V. - Jurisdiction of Formation: Mexico - Date of Formation: May 12, 2009 - Status: Active - Last Updated: June 25, 2025 - ID: SPR090512FT2 ### Credit Report Results - International Credit Risk Assessment: Low Risk - Source: Creditsafe - Last Updated: June 25, 2025 ## Locations (1) ### Ciudad de México, Mexico (Headquarters) - 100 Calle Manzanillo - Ciudad de México 06760 - Mexico - 16 - 20 employees - Phone: 5594995525 ## Connections - Shalaka Teli (Gadre Infotech Pvt. Ltd.) ## Contact Serna Group [Send a message](https://clutch.co/profile/serna-group) ### Connect on Social - [LinkedIn](https://www.linkedin.com/company/sernagroup/admin/dashboard/) - [Facebook](https://www.facebook.com/SernaGrp) - [X](https://x.com/sernagroupmx) - [Instagram](https://www.instagram.com/sernagrp/)