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Blending The Art And Science Of Digital Marketing

Sentic is a national digital marketing agency that helps brands get found on Google, ChatGPT, and in AI Overviews. We specialize in AI search optimization (also called answer engine optimization, or AEO), SEO, paid search, paid and organic social, and conversion-focused websites, supported by programmatic advertising, email and SMS, and marketing analytics.

  • Min project size
    Undisclosed
  • Hourly rate
    Undisclosed
  • Employees
    10 - 49
  • Locations
    Chicago, IL
  • Year founded
    Founded 2016

1 Locations

  • Chicago , IL

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Industries
Medical
35%
Information technology
15%
Other industries
15%
eCommerce
15%
Home Services
10%
Hospitality & leisure
10%
Clients

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Our Story

Sentic was founded in 2016 by Ben Otfinoski and Dionte Pounds on one belief: agencies should deliver direction, not wait for it. Every engagement turns your top business goal into a 90-day roadmap and runs weekly against it, with senior people doing the work. As buyers moved to AI search, we built a dedicated AEO practice to get brands cited in ChatGPT and Google AI Overviews. Today we are a fully remote, national agency serving senior living, hospitality, ecommerce, B2B SaaS, and healthcare.

Meet the Team

Marcus O'Dell

Marcus O'DellDirector of AI Search and SEO

Marcus O’Dell is Director of SEO and AI Search at Sentic. He built the agency’s SEO, web development, and AEO practices and leads organic and AI search strategy, with a focus on technical SEO, structured data, and GA4.

What Sets Us Apart

Senior people do the work

Our partners and senior strategists run accounts every week. The team you meet on the first call is the team on your account.

AI search built in, not bolted on

We track how AI engines describe and cite your brand, then fix the technical, content, and authority gaps that keep you out of answers. We publish our own research, including the State of AI Visibility 2026 report.

Data before campaign

We fix tracking, attribution, and reporting before we spend your budget, so every decision is measured against leads, bookings, and revenue.

Locations (1)

444 N Michigan Ave St 1200 Chicago, IL, United States 60611

Contact Sentic

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