River + Wolf is a New York City based naming agency with clients around the globe. But whether working with clients in the United States, or in the UK, the Middle East, Europe, Asia, or Latin America, our goal is always the same: to develop extraordinary company, product, and service names. We work in all industries, including healthcare innovation, personal care, food and beverage, apparel, education, and technology, to mention a few. River + Wolf also provides total branding packages for our naming clients, from strategy and name development to design.
River + Wolf ranks in the Clutch Leader's Matrix for a reason: not only have we been widely quoted or featured in media such as AdAge, NBC, the New York Times, Crains, The Next Web, and Fast Company, but we do whatever it takes to provide are clients with the best possible names and best possible service experience, from strategy and name development to trademarking, global linguistic checks, and, if needed, design and taglines.
Clients includes: De Beers, NBC Universal, Kia, Hyundai Motor Group/Innocean, Medical Micro Instruments, Bangkok Bank, HeinzKraft, Calvin Klein, Starbucks, Nexon Games, Coca Cola, Ghostery, Sephora, The Frank Mason Group, Unilever, Korean Ginseng Company, the Universith of California Santa Cruz, Auberge Resorts, and Burt's Bees--and that's just for starters. Our combination of professionalism and true caring for our clients--whether Fortune 500s or start-ups--sets us apart from all other agencies. But don't take our word for it. Read our reviews.
Min project size
$10,000+
Hourly rate
$200 - $300 / hr
Employees
10 - 49
Locations
New York, NY
Year founded
Founded 2014
Languages
Timezones
1 Language that we service
English
1 Timezone that we service
EST
Eastern Standard Time (EST)
1 Locations
New York , NY
No have been added yet...
Pricing Snapshot
Min. project size
$10,000+
Avg. hourly rate
$200 - $300
/hr
Rating for cost
4.7
/5
What Clients Have Said
River + Wolf offers good value for cost, with project costs ranging from $8,000 to $77,000, typically around $10,000 to $30,000. Clients appreciate their thorough process, responsiveness, and creativity, often resulting in high satisfaction and effective branding solutions.
Though generally praised, a few clients noted that initial creative directions sometimes diverged from their brief. Early check-ins and alignment could enhance the process.
Effective Communication and Transparency
Clients commend River + Wolf for their clear and transparent communication throughout the project lifecycle. This openness builds trust and ensures that clients are always informed and involved in the process.
Comprehensive Understanding of Client Needs
River + Wolf's ability to deeply understand client needs and translate them into effective naming solutions is frequently highlighted. Their commitment to client success is a core aspect of their service.
High Client Satisfaction
River + Wolf has a strong track record of client satisfaction, with many clients expressing delight over the final naming outcomes. The agency's ability to exceed expectations is frequently highlighted in reviews.
High-Quality Creative Deliverables
The agency consistently delivers high-quality creative work, with clients often impressed by the range and depth of naming options presented. River + Wolf's deliverables are well-researched and thoughtfully crafted.
Cultural Sensitivity in Naming
River + Wolf's consideration of cultural implications in naming is appreciated by clients with international markets. Their ability to create names that are globally relevant and sensitive to different cultures is a noted strength.
Renaming for Computer Software & Analytics Company
Branding
$10,000 to $49,999
Apr. - June 2019
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"The workflow was very clear and flexible as needed."
Jul 12, 2019
VP of Marketing, Computer Software Company
Anonymous
Verified
Other industries
New York, United States
11-50 Employees
Online Review
Verified
River + Wolf led the naming efforts for a computer analytics and software company. The team created a list of names that would be inspiring and fit the company's message.
River + Wolf was clear and understanding about the naming process. The team was transparent, constantly giving feedback and insight. Their responsiveness was also noteworthy.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
The company aims to use predictive analytics to make the food supply chain more efficient. I am the VP of Marketing.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire River + Wolf?
We hired River + Wolf to rename the company.
What were your goals for this project?
We wanted to find a long-term name that would be memorable, ownable, inspiring.
SOLUTION
How did you select this vendor?
They came highly recommended to us from another vendor we use.
Describe the scope of their work in detail.
They were very clear and methodical throughout the process, with written and verbal questionnaires and discussions, keeping us informed throughout as to their feedback and next steps.
What was the team composition?
We worked only with their principal, who was incredibly responsive and continues to be so even after the project was completed.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We have a clear understanding of the risks and benefits of our name.
How effective was the workflow between your team and theirs?
The workflow was very clear and flexible as needed.
What did you find most impressive about this company?
Their understanding of the legal limitations of naming as well as the wide net they were able to cast in order to present us with numerous options.
Are there any areas for improvement?
The way the names were presented was somewhat overwhelming - because there were so many good options - it may have helped to have it presented differently.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 81-81 of
81 Reviews
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