Push Studio

BACKGROUND

Please describe your company and position.

I am the Product Operations of a restaurant digitalization company

Describe what your company does in a single sentence.

Digitalization for bars and restaurants. Innovative web application, you can create QR digital menus effortlessly and create custom websites for your restaurant.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Push Studio to accomplish?

• UX research - Competitive analysis
• Create MVP for our project - Wireframes - Prototyping
• Create landing page

SOLUTION

How did you find Push Studio?

Referral

Why did you select Push Studio over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Push Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Overview:

• We're helping bars and restaurants go digital by setting up a platform for creating QR code menus and simple websites. 
• The goal is to make things easier for customers and boost business efficiency.

Objectives:

• Improve Customer Experience: Offer easy-to-use digital menus.
• Streamline Operations: Make menu updates a breeze and cut down on printing costs.
• Build Online Presence: Help businesses get online with easy website creation.
• Accessible to All: Make sure everything works smoothly on any device.

Target Audience:

• Bars and Restaurants: Owners and managers who want to modernize.
• Customers: People who prefer a quick and easy dining experience.
• Staff: Team members who'll use the new systems.

Features:

• QR Code Menu System:

1. Design Menus: Create and customize digital menus with images, prices, and descriptions.
2. QR Code Generation: Generate QR codes for tables or menu sections, scannable by any device.
3. Real-time Updates: Instantly update menus and notify customers of changes.
4. Analytics: Get insights on popular dishes and customer behavior.

• Implementation Plan:

1. Research and Analysis (2 weeks): Understand trends and gather user requirements.
2. Design and Development (8 weeks): Create and test prototypes and features.
3. Deployment and Training (2 weeks): Roll out to a few businesses and train staff.
4. Evaluation and Optimization (Ongoing): Collect feedback and improve the platform.

Key Deliverables:

• QR Code Menu System: Fully functional and customizable.
• Design Assets:User Flows: Diagrams showing how users interact with the platform.
• Wireframes: Basic sketches of the layout.
• Prototypes: Interactive models to test functionality.
• Branding + UI Kit

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The digitalization project for bars and restaurants led to several measurable outcomes indicating progress and success:

• Customer engagement increased, with a noticeable rise in the scan rates of QR codes and time spent on digital menus. 
• Operational efficiency improved, as evidenced by a reduction in menu update times and cost savings from decreased printing. 
• Customer satisfaction was reflected in positive feedback and higher Net Promoter Scores (NPS). 
• There was a growth in sales and new customer acquisitions through online channels. 
• Staff reported greater efficiency, with improved productivity and ease of use of the new systems. 

These outcomes demonstrate that the project effectively enhanced operations, increased customer satisfaction, and contributed to business growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• The project management team used an agile methodology, working in sprints to deliver key features like the QR code menu system and website creator on time. 
• Regular check-ins and sprint reviews helped keep the project on schedule, with any issues quickly addressed to avoid delays. 
• The team maintained open communication with stakeholders, actively seeking feedback and making adjustments as needed. 
• They were responsive to requests and ensured that the solution met the specific needs of each bar and restaurant, resulting in high satisfaction and a smooth implementation process.

What was your primary form of communication with Push Studio?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Push Studio's innovative UX design was impressive. They created intuitive and easy-to-use digital menus and websites. Their focus on usability ensured high adoption and positive feedback. Additionally, their commitment to ongoing support and collaboration set them apart. They maintained open communication, encouraged feedback, and made continuous improvements, showing flexibility and dedication.

Are there any areas for improvement or something Push Studio could have done differently?

Not really, but if I need to add something is that they can should add a mainteinance packages or additional services.