Contact Pulp Digital
Get a real-time quotePaid ads and ad creative for eCommerce brands
Pulp Digital is an eCommerce marketing agency in Cremorne, Melbourne, built for brands that are ready to scale and are tired of agencies that set campaigns and forget them.
Our founder, Sam Despo, started Pulp in 2021 after watching brands hand their budgets to agencies that never touched the creative. At Pulp, strategy, creative and media buying sit with one senior team, in the same room, working as one system. No juniors run accounts, and no specialist juggles twenty brands at once.
What we do:
- Paid advertising: media buying across Meta, Google, TikTok, Pinterest, Snapchat and LinkedIn, built around CAC and profit targets, with new creative tested every week.
- Ad creatives: a monthly supply of high-performing static ads, concepted by the same people who buy the media, so creative never becomes the bottleneck.
- Organic Worlds: signature TikTok and Reels content series that get a brand watched, shared and remembered, not just seen posting.
How we work: every engagement starts with a deep audit of the account, the offer and the margins before any budget moves. From there we build a paid media roadmap with break-even targets, launch campaigns with daily hands on the account, and scale whatever is working while it's still working. Clients get a live dashboard built on MER, CAC and margin, the numbers that show whether the business is actually making money.
We've helped scale 150+ brands, and in the last 12 months our clients generated more than $200M in revenue. Results include 6,700% revenue growth for Lucent Globe at a $28 CPA, 453% for Clean Like A Pro with CPA down 9%, and $350K+ in organic TikTok revenue for Elite Eleven.
Our values spell PULP: People, Unfiltered, Learning and Performance. If something isn't working, you'll hear it from us first.
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Min project size
$1,000+
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Hourly rate
$100 - $149 / hr
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Employees
10 - 49
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Year founded
Founded 2021
Service Lines
- Performance Marketing
- 50%
- Pay Per Click
- 20%
Select Focus Area
- eCommerce Marketing Focus
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- Shopify Marketing
- 100%
- Influencer Marketing Platforms
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- Influencer Marketing Services
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- PPC Focus
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- Google Adwords
- 80%
- Social Media Focus
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Industries
- eCommerce
- 50%
- Consumer products & services
- 30%
- Retail
- 20%
Clients
- Small Business (<$10M)
- 50%
- Midmarket ($10M - $1B)
- 40%
- Enterprise (>$1B)
- 10%
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Our Story
Sam started Pulp in 2021 after years of watching brands pay agencies that ran their ads but never touched the creative. He wanted the people buying the media to be the same people making the ads, and that's still how we work. We later merged in Zesty, the organic content agency Sam also founded, so TikTok and Reels sit with the same team. Everyone on an account is senior, and nobody is stretched across 20+ brands. Our values spell PULP: People, Unfiltered, Learning and Performance.
What Sets Us Apart
Paid ads and creative run by the same team
Our media buyers and creative team work on the same accounts, every day. When an ad stops working, the people who see it in the numbers are the ones who brief and make the next one, so new creative goes live every week instead of waiting on another agency.Paid ads reported on MER, CAC and your margin
Every client gets a live dashboard built on MER, CAC and margin, not just in-platform ROAS. We set break-even targets before any budget moves, so you always know whether the ads are actually making you money.TikTok & Reels strategies that drive sales
Our Organic Worlds team builds TikTok and Reels series around your own people and places. For Elite Eleven that meant 60K+ new followers, 15 videos past a million views and $350K+ in organic revenue in 12 months.
Contact Pulp Digital
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