PPC NEST

BACKGROUND

Please describe your company and position.

I am the Founder/CEO of Oak Bishop

Describe what your company does in a single sentence.

Men's Skincare

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PPC NEST to accomplish?

• Find Amazon keywords relevant to our brand

SOLUTION

How did you find PPC NEST?

Other

Why did you select PPC NEST over others?

• High ratings
• Good value for cost

How many teammates from PPC NEST were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Managed Amazon PPC advertising for a men’s skincare brand. Responsibilities included keyword research, campaign creation and optimization, bid management, search term analysis, negative keyword implementation, budget allocation across campaigns and portfolios, listing keyword recommendations, ongoing performance monitoring, ACOS/ROAS optimization, and periodic performance reporting. The engagement also included identifying new keyword opportunities, testing campaign structures, and making adjustments intended to improve visibility and sales performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The team successfully expanded our keyword coverage, implemented new campaign structures, and provided ongoing optimization and reporting. They were responsive, professional, and proactive throughout the engagement, consistently working to improve campaign performance and identify new growth opportunities.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was organized, responsive, and easy to work with throughout the project. They communicated regularly, provided updates on campaign performance, and were receptive to feedback and requests. Questions were addressed promptly, and they remained engaged in optimizing the account and exploring new opportunities for growth.

What was your primary form of communication with PPC NEST?

Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their responsiveness and willingness to adapt. The team was proactive in researching new keyword opportunities, testing different campaign strategies, and communicating recommendations throughout the engagement. They demonstrated a strong understanding of Amazon PPC and were committed to continuously improving the account.

Are there any areas for improvement or something PPC NEST could have done differently?

Overall, I was happy with the engagement. More frequent strategy discussions and performance reviews would be a welcome addition, but the team was responsive, knowledgeable, and easy to work with throughout the project.