Contact PlayAnalytic
Get a real-time quoteData & analytics consulting for game studios
PlayAnalytic is an independent analytics consultancy with roots in game development. We help game studios and digital businesses stop arguing about numbers and start making decisions with them.
Clients usually come to us when:
• the same metric shows different values in different reports;
• reports are assembled by hand from several systems;
• a team is about to launch a discount, CRM campaign or new channel and wants to know the impact upfront;
• there is no data leader yet.
What we do:
• Analytics audit and roadmap
• Data warehouse, BI and unified reporting reconciled with accounting
• Pre-launch decision testing: pricing, promotions, new channels
• Marketing attribution and CRM incrementality
• Data governance and AI adoption rules
• Interim CDO / head of analytics
Results (anonymized):
• Talked an online game publisher out of a 20% discount: half of the active players had already bought everything they needed, so the discount would only have cut revenue.
• Showed a retailer that a reported +77% uplift from CRM campaigns was really about +5%, and where messaging actually pays off.
• Reconciled data marts with accounting to within 0.2%, eliminating manual checks.
Core expertise: game analytics — F2P and MMO, monetization, retention, user acquisition, in-game economies. The same approach works in e-commerce, retail and product companies.
Every stage ends with a tangible deliverable. We work with your existing stack and hand everything over with documentation. Remote-first, any time zone. NDA on request. First step: a free 30-minute call on your problem.
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Min project size
$5,000+
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Hourly rate
$100 - $149 / hr
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Employees
2 - 9
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Locations
Yerevan, Armenia
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Year founded
Founded 2023
1 Locations
- Yerevan , Armenia
Service Lines
- AI Consulting
- 15%
Select Focus Area
- AI Expertise
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- Machine Learning
- 100%
- AI Consulting Focus
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- AI Strategy
- 70%
- AI Maturation
- 30%
- BI & Big Data Solutions
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- Other BI & data solutions
- 100%
- BI & Big Data Focus
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- Other BI & analytics
- 25%
- Business Consulting Focus
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Industries
- Gaming
- 60%
- Retail
- 20%
- eCommerce
- 20%
Clients
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Our Story
PlayAnalytic grew out of years of running analytics inside game studios. We saw the same problem again and again: teams argue about numbers instead of using them. So we do the unglamorous part well: trustworthy data, tested decisions, and clear answers a CEO can act on. Independent, hands-on, and honest when the data says "don't do it".
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