Pixel506 (a 10Pearls Company)

BACKGROUND

Please describe your company and position.

I am the President, Americas of Encora

Describe what your company does in a single sentence.

Encora is a leader in the large and rapidly growing outsourced product development market. We partner primarily with fast-growing tech companies that are driving innovation and growth within their industries. Through proprietary agile development capabilities, deep micro-industry vertical expertise, and a global talent pool, we drive transformational outcomes for clients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pixel506 (a 10Pearls Company) to accomplish?

Pixel506 was hired to develop Avantica's (now Encora) new digital marketing efforts from the ground up and re-establish the Avantica brand.

SOLUTION

How did you find Pixel506 (a 10Pearls Company)?

Personal network

Why did you select Pixel506 (a 10Pearls Company) over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Company values aligned
• Personal relationship

How many teammates from Pixel506 (a 10Pearls Company) were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Rebranding of marketing materials and new communication assets. 
• Migration of content from avantica.com to encora.com. 
• Project planning and execution. 
• Pixel506 selected the right channels to communicate effectively with customers, generate commitment, loyalty, and stability. 
• They created a fully-dedicated team to work with Avantica long-term.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Pixel506 (a 10Pearls company) increased our revenues by delivering the following results: 

• $19M Increased in potential Revenue YTD 
• 176 Qualified Leads 
• 64% increase in Marketing Qualified Leads 
• 10X Sales Optys in 6 months

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They did deliver everything on time, and if there were any delays, they communicated it to the team in advance.

What was your primary form of communication with Pixel506 (a 10Pearls Company)?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out the most was how they took on challenges and objectives and strived to achieve them as a team. They become an extension of our workforce and help us achieve our goals, maintaining a proactive attitude and a creative and dynamic mindset.

Are there any areas for improvement or something Pixel506 (a 10Pearls Company) could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Managing Director of The Lombardy Hotel

Describe what your company does in a single sentence.

The Lombardy is a luxury boutique hotel known for its excellent service and traditional ambiance. It was built in 1926 by newspaper magnate William Randolph Hearst and is a 10-minute walk from Central Park or the Museum of Modern Art.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pixel506 (a 10Pearls Company) to accomplish?

• The objective was to turn our website into the main window of the new experience at the hotel.

SOLUTION

How did you find Pixel506 (a 10Pearls Company)?

Personal Network

Why did you select Pixel506 (a 10Pearls Company) over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Pixel506 (a 10Pearls Company) were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Website Development: Complete website redesign for http://lombardyhotel.com/ and the complimentary services currently offered. The redesign includes the UX analysis, a new page structure optimized for browsing positioning and SEO, new information architecture, content edits for optimization based on approved marketing strategy, and third-party systems integration currently used on the existing website. 
• Marketing Services: 1 Blog post per week (EN/SP) + 1 ad per week + blog content optimization. 
• Hosting and Support Services: Server located in Media Temple and managed by Pixel. 8 hours per month for technical support and content updates requests.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Pixel506 (a 10Pearls company) expanded The Lombardy's communication offerings through digital marketing and valuable content for users during their stay in the city. Delivering the following results: 

• Optimized Website: They delivered an optimized website that helps generate and increase our sales rating. 
• ADA compliance: Our new website scored a 100 in ADA compliance. 
• New identity: Including a facelift of the brand and color palette. 
• Consolidated positioning in the hotel and hospitality marketplace. 
• Targeted content and social media campaigns.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

TBD

What was your primary form of communication with Pixel506 (a 10Pearls Company)?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

From the very first day, the project has been very easy for me to manage, thanks to their proactiveness and passion.

Are there any areas for improvement or something Pixel506 (a 10Pearls Company) could have done differently?

Yes, they delivered all items on time. And in the cases where they could see a potential drawback that could generate a delay, they communicated it to us before it happened while being transparent with me and my team at all times.