Contact Pier Paolo Carbone · Digital Media Planner
Get a real-time quoteDigital Media Planner · Meta Ads & Google Ads
I'm Pier Paolo Carbone, a freelance digital media planner based in Rome, Italy, with over 15 years of experience in digital advertising across agencies and direct consulting (freelance since 2014). I plan and manage paid campaigns on Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads and programmatic for e-commerce businesses and for companies looking for leads.
I work on the client's account myself, with no intermediaries: a media plan built on business goals and margins (not just platform-reported ROAS), tracking set up and checked (Meta Pixel and Conversions API, Google Analytics 4, Google Ads conversions), and a clear monthly report with results, decisions and next steps.
I have worked with companies such as Luiss Guido Carli, Fasterprint, Unicoop Tirreno, Bricofer and National Geographic Italia, and I partner with digital agencies. I was an adjunct professor in the Master in Digital Marketing at Luiss Business School.
Case studies: https://www.pierpaolocarbone.it/case-studies
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Min project size
$1,000+
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Hourly rate
$50 - $99 / hr
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Employees
Freelancer
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Year founded
Founded 2014
- Pay Per Click
- 50%
- Digital Strategy
- 10%
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