Pentagram Digital

BACKGROUND

Please describe your company and position.

I am the Health Care Manager of Life Time

Describe what your company does in a single sentence.

Lifetime Life is focused on health, wellness, fitness, and lifestyle services. The platform gives members access to fitness programs, personal training, wellness resources, classes, nutrition support, and community-based experiences designed around healthy living and long-term wellbeing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pentagram Digital to accomplish?

• Website Redesign
• SEO Improvement
• Mobile Optimization

SOLUTION

How did you find Pentagram Digital?

Online Search

Why did you select Pentagram Digital over others?

High ratings

How many teammates from Pentagram Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Pentagram Digital to redesign and improve our website experience across desktop and mobile devices. Their work included updating the site structure, improving page speed, optimizing the design for mobile users, refining SEO elements, and organizing our content to make navigation easier for visitors. They also handled technical updates, visual improvements, and performance adjustments that helped create a smoother browsing experience for our audience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our website loading speed improved, mobile engagement increased, and visitors started spending more time on the site after the launch. We also noticed better visibility on search engines and a lower bounce rate on key pages. The updated layout made it easier for users to explore different sections of the website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team stayed organized throughout the project and shared updates regularly. Most deliverables were completed within the agreed timeline, and they handled revisions quickly whenever we requested changes. Communication was simple and direct, which made the overall process easier for our side.

What was your primary form of communication with Pentagram Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to understand our brand direction and turn it into a website experience that matched our audience stood out the most. They paid attention to details that improved usability instead of only focusing on visuals.

Are there any areas for improvement or something Pentagram Digital could have done differently?

The overall experience was smooth, but faster turnaround on a few smaller revision requests would have made the process even better. Other than that, the collaboration went well.