Paulo Leads

BACKGROUND

Introduce your business and what you do there.

I’m the HR manager of Tegra Incorporadora, a real estate company focused on quality of life and urban transformation. We integrate the global portfolio of Brookfield Asset Management, which operates in various sectors and countries.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Paulo Leads?

We needed help with lead generation and reducing our customer acquisition cost (CAC).

SOLUTION

What was the scope of their involvement?

Paulo Leads has implemented a new commercial infrastructure for us. The team has set up new sales processes, tools, and platforms. For example, Paulo Leads has implemented an initial approach via WhatsApp with AI using RAG.

What is the team composition?

We’ve worked with 2–5 teammates from Paulo Leads.

How did you come to work with Paulo Leads?

We found Paulo Leads through a referral. We chose them over other options because their pricing fit our budget.

What is the status of this engagement?

The engagement lasted from January–June 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Paulo Leads has reduced our CAC by around 40%. We’ve also seen an increase in leads and a reduction in response time to less than five minutes.

How did Paulo Leads perform from a project management standpoint?

We primarily communicate with Paulo Leads via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Paulo Leads is pragmatic and straightforward.

Are there any areas they could improve?

I don’t think there’s anything Paulo Leads can improve on.