A full marketing team, fractionally delivered
Obligado Group is a fractional marketing agency that delivers senior‑level strategy and hands‑on execution without the overhead of a full internal team. We partner with growing businesses that need marketing leadership, focused execution, or extra project support — stepping in as your in‑house marketing team on a flexible, fractional model. With experience spanning Fortune 20 companies and nimble startups, we help clients clarify their positioning, craft compelling messaging, and drive measurable growth across digital campaigns, branding, web design, and more. At Obligado Group, we don’t just plan — we stay to execute, refine, and adapt to help your business move forward with clarity and momentum
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Min project size
$1,000+
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Hourly rate
$100 - $149 / hr
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Employees
2 - 9
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Locations
San Antonio, TX
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Year founded
Founded 2021
1 Locations
- San Antonio , TX
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Our Story
Odile Harbaugh founded Obligado Group to bring disciplined, thoughtful marketing leadership to businesses that need clarity and momentum —not complexity. With experience spanning Fortune 20 companies and fast-growing startups, she brings a rare blend of big-company rigor and hands-on practicality to every engagement. Throughout her career, Odile has led business strategy development, managed product launches from concept to shelf, and built integrated marketing plans that support real gr
What Sets Us Apart
Fractional Marketing
A full marketing team, fractionally deliveredBig league experince
Decades of B2B and B2C experience in Fortune 500 companies, applied to your businessHigh Impact, Fast
We ramp up quickly and deliver resultsLocations (1)
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