Nexo Digital

BACKGROUND

Please describe your company and position.

I am the Ceo of an auto parts retailer

Describe what your company does in a single sentence.

We sell auto parts online to customers across Romania.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Nexo Digital to accomplish?

• Increase sales
• Increase profitability
• Set up accurate conversion tracking

SOLUTION

How did you find Nexo Digital?

Online Search

Why did you select Nexo Digital over others?

• High ratings
• Good value for cost

How many teammates from Nexo Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Nexo Digital manages our online advertising for our auto parts online store. The work included: setting up and fixing conversion tracking (Meta Pixel and Conversions API) so we can see which ads bring orders, creating and running Facebook and Instagram ad campaigns and Google Ads campaigns. They also produced the video ad creatives for our campaigns, and the quality was excellent. We work with them on a commission model based on the sales they generate, so they are paid when we sell.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Over two years, the campaigns run by Nexo Digital generated more than €2 million in sales for our online store. With accurate tracking in place, we can clearly see which campaigns bring orders and what each sale costs us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication with Nexo Digital is fast and easy. We talk directly with Rares, usually on WhatsApp, and he answers quickly whenever we have a question or need a change. New campaigns and creatives are delivered on time, and they send us clear reports on sales, ad spend and cost per order. When something isn't working, they adjust the campaigns quickly without us having to push.

What was your primary form of communication with Nexo Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most is how fast Rares and his team move. When we need a new campaign, a change or a new creative, it gets done quickly, often the same day, without long waiting or back and forth. They also produced outstanding video creatives for our ads, which made a real difference in how our campaigns performed. And because they work on commission, they are truly invested in our sales, not just in running ads.

Are there any areas for improvement or something Nexo Digital could have done differently?

No