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LinkedIn Leadgen & Cold Email Outreach

At multithread, we specialise in Cold Email outreach and LinkedIn lead generation. Our model works best for B2B SaaS, AI/Agentic development agency, IT Consulting services, Digital Marketing agency, Other business expanding into Indian maket looking for strong Sales and LeadGen support locally.

  • Min project size
    $1,000+
  • Hourly rate
    < $25 / hr
  • Employees
    2 - 9
  • Year founded
    Founded 2024

Overview by:

Reviewer avatar
Sathiyaraj Murugesan
Founder & GTM Engineer About the Team

Service Lines
AI Development
20%
Application Testing
20%
Email Marketing
20%
Fractional CMO Services
20%
Sales Outsourcing
20%

No Focus Areas have been added yet…

Industries
Business services
60%
Advertising & marketing
30%
Financial services
10%
Clients
Small Business (<$10M)
95%
Midmarket ($10M - $1B)
5%

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Our Story

Multithread was founded by Satya, who spent 15+ years in B2B sales building pipeline at Tracxn, Amagi and Demoboost through cold email and LinkedIn outreach.

We saw one pattern. Teams that win have clean data, a solid sending setup, and copy that sounds human. Today our team of 3 builds that for B2B companies. We set up your GTM engine and run outbound that puts you in front of buyers who want to talk. Your sales team focus on converting meetings into revenue while we fill their calendar.

Meet the Team

Sathiyaraj Murugesan

Sathiyaraj MurugesanFounder & GTM Engineer

With 15+ years in B2B sales, he built outbound pipeline at Tracxn, Amagi and Demoboost. Today leads GTM engineering, cold email and LinkedIn campaigns for B2B clients.

What Sets Us Apart

We Listen

We listen first. Before any campaign goes live, we take time to understand your buyers, your offer and your goals. That shapes a strategy built for you, not a template. You work directly with the us (people doing the work), and we refine every week until it delivers.

Quick Facts

2 years in business

Team Breakdown

GTM Engineering (1)
Account Manager (1)
SDR - Inbox Management (1)

Tools and Technology

Slack
Google Meet
Zoom
Discord
Monday.com
ClickUp
Notion
Airtable
Google Drive
Zapier
Make
GitHub

Commonly Asked Questions

Our results depend on your offer, deal size and how clear your ICP is, so we don’t promise a fixed number. But here’s what we’ve delivered on real projects. LinkedIn: eCommerce SaaS, UK event meetings An eCommerce SaaS client wanted meetings with retail and consumer brands at a retail event in London. We found the right attendees, built a tight title list and ran LinkedIn outreach from multiple sender profiles. Connection requests went first, then a short event catch-up message. Result: 38% connection acceptance, a 22% reply rate and 14 meetings booked before the event. Cold email: PlatterHub, influencer video agency PlatterHub runs managed influencer campaigns with Indian creators. We built a cold email campaign around the festive season, when brands plan creator content. The CTA was a simple strategy call, not a hard sell. Result: a 6% reply rate and 11 discovery calls booked in 4 weeks. What to expect from us For cold email, our campaigns usually see 2 to 3% reply rates. On LinkedIn, connection acceptance often lands between 25 and 35%. The number we care about most is meetings booked with the right people, not opens or clicks. On ROI, one closed deal often pays for the full pilot. That’s why we start small. A pilot lets you see real replies and meetings before you commit to more. How we keep results strong We listen first and build the strategy around your buyer. We set up clean data, proper sending infrastructure and copy that sounds human. Then we review results every week and refine what’s working. Happy to walk you through these campaigns on a quick call and share what a pilot could look like for you.

LinkedIn Lead Generation, Cold Email Outreach, ClickUp Project Management,

Contact Multithread

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